The Swipe Pages Insider’s Guide
Everything we know about Swipe Pages in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Swipe Pages
The Insider’s Guide
AI landing page builder for paid-ad campaigns, with fast AMP pages
Every plan, grade, refund rule and rival among website and landing page builders, read from Swipe Pages’s own pages.
Made by Arrow Labs Pte Ltd · checked Oct 17, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Swipe Pages’s own pages, its app-store listings and our grades. Every fact in it is on Swipe Pages’s page too, where it is kept up to date. Checked Oct 17, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.6
GPA, above 25 of the 30 other website and landing page builders we grade
Swipe Pages is a hosted landing page builder for marketers and agencies running paid ads. Pages are built by chat with its AI Builder or by hand in a drag-and-drop editor, then published on your own domain with forms, funnels, checkout and A/B testing. Plans are priced by monthly visitors, with no cap on conversions.
To get you started, here are 9 things to know about Swipe Pages, taken from its own pages and our grades.
- 1
Best for landing pages for paid ads
Swipe Pages is a landing page builder for people running paid ads, with an AI that writes and lays out the page and fast AMP hosting.
- 2
Paid plans start at $29 a month
As its pricing page puts it: $29 per month for up to 20,000 visitors, billed annually ($39 billed monthly).
- 3
You can try it first
14-day free trial with every feature, no credit card required
- 4
It runs on Web
Web.
- 5
AI Builder
Describe an offer and the AI Builder writes and lays out the page, then changes headlines, images or whole sections by chat. Each plan includes a monthly allowance of AI credits.
- 6
AI strategy and CRO agents
A research agent drafts competitor teardowns, buyer personas and ad copy, and a CRO agent audits a live page with ranked suggestions that can be passed to the builder.
- 7
Forms, quizzes and conversion blocks
Multi-step forms, lead quizzes, countdown timers, exit-intent popups, review blocks and lead magnet delivery, all styled to match the page.
- 8
A 2.6 GPA, above 25 of 30
That is against the other website and landing page builders we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
To replace Swipe Pages you would be making a builder that other people can use without writing code. That is not a weekend's work, with an AI app builder or without one.
Swipe Pages at a glance
- Pricing
- Free trial, from $29 per month for up to 20,000 visitors, billed annually ($39 billed monthly)
- Free plan
- No
- Free trial
- 14-day free trial with every feature, no credit card required
- Runs on
- Web
- Made by
- Arrow Labs Pte Ltd, since 2020
- Category
- Website & Landing Page Builders
- Our grade
- 2.6 GPA, good
The report card
Best for landing pages for paid ads
Swipe Pages is a landing page builder for people running paid ads, with an AI that writes and lays out the page and fast AMP hosting. $29 a month on yearly billing buys 20,000 visitors and unlimited pages, which is a lot for the money. A/B testing and a second domain need Marketer at $69, though.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | B | Graded against other landing page builders. Startup is $29 a month on yearly billing ($39 monthly) for 20,000 visitors, unlimited pages and checkout. Unbounce charges $74 for the same 20,000 visitors and Instapage $79 for 15,000. Over the cap, it's $5 per 5,000 visits. |
| Free plan and trial | C | No free plan, but there's a 14-day trial with every feature and no card needed. Long enough to build a page and send it some traffic. |
| Features | B | An AI builder you can chat with, research and CRO agents, multi-step forms, quizzes, popups, checkout with order bumps and upsells, funnels and AMP pages. A/B tests and dynamic text start on Marketer. It covers the whole landing page job. |
| Ease of use | C | No rating on record. The AI drafts the page from a description and edits it by chat, which is quick, but checkout, funnels and integrations still take setting up. |
| Platforms and integrations | B | A web app that connects to Zapier, Mailchimp, HubSpot, Zoho, ConvertKit, Stripe, PayPal and Google Analytics. No desktop or phone app is listed. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Swipe Pages is for
- Great if you send Google or Meta ad traffic to pages and need them to load fast
- Handy when you sell a course or digital product straight from the page
- Good for agencies that want each client in a sub-account, from Marketer up
Who it is not for
- Tight if you want A/B testing on the cheap, as it starts on Marketer at $69 a month
- Not for you if teammates need logins on Startup, which has no team members
- Skip it if you need a full website, as it's built for landing pages and funnels
Good to know
Good for
- Marketers sending paid Google or Meta ad traffic to dedicated pages
- Agencies keeping each client's pages in a separate sub-account
- Selling a digital product or course straight from a landing page
Worth knowing
- Every plan has a monthly visitor cap; above it you pay $5 for each extra 5,000 visits.
- The Startup plan has 1 custom domain, no team members and no A/B testing; those start at Marketer.
- There is no free plan, only a 14-day trial, and AI credits beyond the monthly allowance are sold as add-ons.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$29
A month to start
Swipe Pages is a paid product with a free trial, starting at $29 per month for up to 20,000 visitors, billed annually ($39 billed monthly).
Graded against other landing page builders.
Startup
$29
per month for up to 20,000 visitors, billed annually ($39 monthly)
1 custom domain, unlimited landing pages and funnels, 4,200 AI credits a month, forms, checkout and analytics.
Marketer
$69
per month for up to 50,000 visitors, billed annually ($89 monthly)
5 custom domains, 8,400 AI credits a month, 5 client sub-accounts, 5 team members, A/B testing and dynamic text replacement.
Agency
$149
per month for up to 500,000 visitors, billed annually ($199 monthly)
Unlimited domains, sub-accounts and team members, 21,000 AI credits a month, global blocks, scripts and webhooks, and custom fonts.
Trying it first
14-day free trial with every feature, no credit card required
Read from swipepages.com on Oct 17, 2026.
Ways to pay less
Annual discount
Save up to 25% with annual billing
Swipe Pages says annual billing saves up to 25%: $29 a month instead of $39 on Startup, $69 instead of $89 on Marketer and $149 instead of $199 on Agency.
Stated on swipepages.com
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
AI landing page builder for paid-ad campaigns, with fast AMP pages. Here is what it does, as its own site describes it, and what it covers: AI features, templates, no-code, forms.
A/B tests and dynamic text start on Marketer.
- AI Builder
- Describe an offer and the AI Builder writes and lays out the page, then changes headlines, images or whole sections by chat. Each plan includes a monthly allowance of AI credits.
- AI strategy and CRO agents
- A research agent drafts competitor teardowns, buyer personas and ad copy, and a CRO agent audits a live page with ranked suggestions that can be passed to the builder.
- Forms, quizzes and conversion blocks
- Multi-step forms, lead quizzes, countdown timers, exit-intent popups, review blocks and lead magnet delivery, all styled to match the page.
- Checkout and funnels
- Sell digital products from a landing page through Stripe, PayPal or Razorpay, with order bumps, one-click upsells and connected funnel pages on every plan.
- A/B testing and personalization
- From the Marketer plan, split traffic between variants and show different headlines or offers to each audience based on the ad's URL parameters, from one page address.
- Fast hosting
- Pages can be published as AMP pages and are served from a global CDN with free SSL, with speed optimizations run on every publish.
Where it runs
- Web
What it works with
- Zapier
- Mailchimp
- HubSpot
- Zoho
- ConvertKit
- Stripe
- PayPal
- Google Analytics
Swipe Pages is made by Arrow Labs Pte Ltd, and has been around since 2020.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
25/30
Other website and landing page builders it is graded above
Swipe Pages's GPA of 2.6 is higher than 25 of the 30 other website and landing page builders we grade, and level with 3.
It stands best on value for money (B, above 21 of 30) and worst on ease of use (C, above 0).
Its paid plans start at $29 a month, against a middle price of $14 for the category: 25 of the 29 others that charge start lower.
On features, ease of use and platforms it scores 2.7 out of 4. 3 tools score higher and cost less.
Each grade against the category
Every bar is all 31 website and landing page builders we grade, cut by the letter each got. Swipe Pages’s own letter is outlined.
- BValue for moneyAbove 21 of 30
- CFree plan and trialAbove 5 of 30
- BFeaturesAbove 18 of 30
- CEase of useAbove 0 of 30
- BPlatforms and integrationsAbove 8 of 30
Price against what you get
Each dot is one of 30 website and landing page builders. Further left costs less; higher up scores better on features, ease of use and platforms. Swipe Pages is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace Swipe Pages you would be making a builder that other people can use without writing code. That is not a weekend's work, with an AI app builder or without one.
It is one of the better ones too: its GPA of 2.6 is higher than 25 of the 30 other website and landing page builders we grade. It costs $348 a year.
What you could make
- Templates and forms: an app builder makes these well.
What you could not
- A builder that other people can use without writing code.
- It plugs into other products, Zapier, Mailchimp and HubSpot among them.
- AI features, unless you pay a model provider for each request yourself.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. Swipe Pages’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Unbounce, Instapage, Leadpages, Landingi and ClickFunnels
The 5 tools Swipe Pages is most often weighed against, with where each one differs from it.
- 2.4GPA
Unbounce
Free trial · from $22/mo
Landing page builder with A/B testing and AI traffic routing.
- 2.0GPA
Instapage
Free trial · from $79/mo
Landing page platform for paid ads with A/B tests and AI copy.
- 2.4GPA
Leadpages
Free trial · from $29/mo
Landing page builder with AI page creation and A/B testing.
- Swipe Pages also covers templates.
- 2.2GPA
Landingi
Free trial · from $24/mo
Landing page platform with an AI page generator and A/B testing.
- 2.2GPA
ClickFunnels
Free trial · from $81/mo
Sales funnel builder bundled with email, courses, a store and CRM.
- Swipe Pages also covers forms.
- ClickFunnels also covers marketing automation and email campaigns.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
13
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Swipe Pages free?
No, Swipe Pages is a paid product, but you can try it first. 14-day free trial with every feature, no credit card required.
How much does Swipe Pages cost?
Swipe Pages lists 3 plans. Startup: $29 per month for up to 20,000 visitors, billed annually ($39 monthly).
What platforms does Swipe Pages work on?
Swipe Pages is available on Web.
Does Swipe Pages offer any discounts?
Swipe Pages publicly lists the following: Save up to 25% with annual billing.
Does Swipe Pages have an Android app?
No Android app was listed when its pages were read on Oct 17, 2026. Swipe Pages is listed for Web.
Does Swipe Pages have an iPhone app?
No iPhone app was listed when its pages were read on Oct 17, 2026. Swipe Pages is listed for Web.
Is Swipe Pages open source?
Swipe Pages is not described as open source on its own site, as read on Oct 17, 2026.
What does Swipe Pages integrate with?
Swipe Pages's listing names Zapier, Mailchimp, HubSpot, Zoho, ConvertKit, Stripe, PayPal and Google Analytics.
Who makes Swipe Pages?
Swipe Pages is made by Arrow Labs Pte Ltd. It dates from 2020.
What are the alternatives to Swipe Pages?
The closest alternatives to Swipe Pages in our directory are Unbounce, Instapage, Leadpages, Landingi and ClickFunnels.
How does Swipe Pages compare with other website and landing page builders?
Swipe Pages's GPA of 2.6 is higher than 25 of the 30 other website and landing page builders we grade, and level with 3.
Is Swipe Pages good value for money?
ToolGPA grades Swipe Pages B for value for money. Its paid plans start at $29 a month, against a middle price of $14 for the category: 25 of the 29 others that charge start lower.
Could I make my own version of Swipe Pages?
To replace Swipe Pages you would be making a builder that other people can use without writing code.
Where this guide comes from
The prices, plans, platforms and features were read from Swipe Pages’s own pages on Oct 17, 2026, and the grades were given on Oct 17, 2026. Graded from this listing, whose facts were read from Swipe Pages' own pages on 17 October 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Arrow Labs Pte Ltd. Prices change, so check swipepages.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
1,880
Tools graded, in 47 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
ToolGPA is free to read. It may earn a commission from affiliate links and it works with sponsors, but anything paid for is labelled and no one can pay for a grade. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
1,880
tools graded
47
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Swipe Pages, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/swipe-pages
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Swipe Pages: The Insider's Guide", checked Oct 17, 2026. https://toolgpa.com/tools/swipe-pages
Know someone choosing between website and landing page builders?
Send them this guide: toolgpa.com/tools/swipe-pages/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded website and landing page builders after Swipe Pages, each with an Insider's Guide of its own.
- Website & Landing Page Builders Insider's GuideEvery one of the 31 website and landing page builders we grade, compared
- WordPress.com Insider's GuideHosted WordPress with themes, plugins and a free plan3.4 GPA
- Wix Insider's GuideDrag-and-drop website builder with an AI agent and business apps2.8 GPA
- Carrd Insider's GuideOne-page website builder with yearly plans from $92.6 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Swipe Pages’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. ToolGPA uses affiliate links and may earn a commission from them, and it works with sponsors; anything paid for is labelled, and no one can pay for a grade. Swipe Pages is a trademark of its owner, and this guide is not made, paid for or approved by Arrow Labs Pte Ltd. Prices and plans change: check swipepages.com before you buy.