ThriveCart
Checkout, funnel and course platform with a lifetime licence option
ThriveCart report card
Good · out of 4.0 · graded Oct 18, 2026
Best for paying once for checkouts, funnels and courses
ThriveCart does checkouts, upsell funnels, subscriptions and course hosting in one, with no cut of sales. What makes it unusual is the lifetime Standard licence: $495 once instead of a subscription. Affiliates, multiple order bumps and custom domains need Pro+, though, at $87 a month or $790 up front plus $295 a year.
Who ThriveCart is for
- Great if you'd rather pay once than pay every month
- Handy when you sell courses and want checkout, funnels and hosting together
- Good for sellers who live on order bumps and upsells
Who ThriveCart is not for
- Pricey if you need affiliates or custom domains, which need Pro+ at $87 a month
- Not for you if you just want a simple store page, as it's built around checkouts and funnels
Why ThriveCart gets a 2.6
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- BValue for moneyThe lifetime Standard licence is $495 once, with no cut of sales. Spread over two years, as we do for one-off prices, that's well under the yearly plan's $888 for the same two years ($444 + $444) and under two years of this category's middle price. Processor fees aren't counted.
- CFree plan and trialNo free plan, but a 30-day free trial on the monthly and yearly plans, longer than most here. The listing doesn't say whether it needs a card.
- BFeaturesCheckouts, order bumps, one-click upsells, A/B tests, subscriptions with retention offers, buy now pay later, sales tax, and courses and communities through Academy. Nothing's missing from the job; affiliates and custom domains need Pro+.
- CEase of useNo App Store rating on record. A visual editor helps, but you're building checkouts, funnels and courses and linking Stripe, PayPal or Authorize.net before anything sells.
- BPlatforms and integrationsWeb, with Stripe, PayPal, Authorize.net, Zapier, ActiveCampaign, ConvertKit, Mailchimp and HubSpot. No phone or desktop app is listed.
What these grades rest on. Graded from this listing, whose facts were read from ThriveCart's own pages on 18 October 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/thrivecart#review"><img src="https://toolgpa.com/badge/thrivecart.svg" alt="ThriveCart: 2.6 GPA on ToolGPA" width="196" height="56"></a>Where ThriveCart stands among tools for selling digital products
ThriveCart's GPA of 2.6 is higher than 6 of the 14 other tools for selling digital products we grade, and level with 5.
It stands best on value for money (B, above 13 of 14) and worst on free plan and trial (C, above 0).
Its paid plans start at $37 a month, against a middle price of $24.50 for the category: 7 of the 9 others that charge start lower.
On features, ease of use and platforms it scores 2.7 out of 4. 2 tools score higher and cost less.
Each grade against the category
Every bar is all 15 tools for selling digital products we grade, cut by the letter each got. ThriveCart’s own letter is outlined.
- BValue for moneyAbove 13 of 14, level with 1
- CFree plan and trialAbove 0 of 14, level with 5
- BFeaturesAbove 6 of 14, level with 8
- CEase of useAbove 1 of 14, level with 11
- BPlatforms and integrationsAbove 0 of 14, level with 14
Price against what you get
Each dot is one of 14 tools for selling digital products. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep ThriveCart, or make your own?
Keep it
The plain part of ThriveCart you could make: digital downloads and online courses. What surrounds it you could not. The 6 things listed below take a company, not a weekend.
It costs $444 a year.
What you could make
- Digital downloads and online courses: an app builder makes these well.
What you could not
- A members' space with posts, chat and events that people keep coming back to.
- Every click and sale traced back to the right partner.
- Splitting visitors between versions and telling you which won.
- It plugs into other products, Stripe, PayPal and Authorize.net among them.
- People on the other end: coaches. No app builder makes those.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. ThriveCart’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is ThriveCart?
ThriveCart builds branded checkout pages and sales funnels for digital products, physical goods, subscriptions, courses and coaching, with order bumps, upsells and A/B tests. Every subscription includes ThriveCart Academy for courses and communities. It takes no cut of sales, and alongside monthly and yearly plans it still sells a one-time lifetime licence.
ThriveCart is a paid product with a free trial, starting at $37 per month, billed annually ($47 monthly). See every plan
Good for
- Course sellers who want checkout, funnels and course hosting together
- Creators who would rather pay once than pay every month
- Sellers who run affiliate programs and upsell funnels
Worth knowing
- ThriveCart takes 0% of sales, but payments run through your own Stripe, PayPal or Authorize.net account, whose processing fees apply.
- The affiliate center, multiple order bumps, dunning and custom domains all need Pro+ at $87 a month or $804 a year.
- The lifetime Standard licence costs $495 once; Pro+ bought outright costs $790 and then $295 a year from year two.
- Checkout pages offer paid add-ons, such as $69 courses and a $19 one-time offer, which are optional.
Key features
- Checkouts and funnels
- Modal, single-page or multi-step checkouts, order bumps, one-click upsells and downsells, and a visual page editor for whole funnels.
- Payment options
- Cards, PayPal, buy now pay later through Afterpay, Klarna, Affirm or ThrivePay Installments, multi-currency pricing and crypto on Pro+.
- Subscriptions
- Trials, renewals, upgrades and cancellations, a fixed monthly billing date, subscription bumps at checkout and retention offers before cancelling.
- ThriveCart Academy
- Courses with drip content, quizzes and certificates, plus branded communities, included with every subscription; limits rise from Starter to Growth.
- Affiliates on Pro+
- Recruit affiliates, set commissions, track referrals and pay affiliates automatically, with joint venture contracts for partners.
- Digital delivery and tax
- Instant delivery with expiring download links, plus sales tax calculation and collection with tax-inclusive pricing.
ThriveCart pricing
- Starts at
- $37 per month, billed annually ($47 monthly)
- Free plan
- None
- Free trial
- 30-day free trial on the monthly and yearly plans
| Plan | Price | What you get |
|---|---|---|
| Standard | $37per month, billed annually ($47 monthly) | Unlimited products and funnels, 1 order bump, upsells, A/B tests, cart recovery, sales tax tools, and Academy Starter for 2,000 community members. |
| Pro+ | $87per month ($804 billed yearly) | Adds multiple order bumps, the affiliate center with automatic payouts, dunning, custom domains, team permissions and the Academy Growth plan. |
| Standard lifetime | $495one-time | A ThriveCart Standard account for a single payment with no subscription, offered beside the monthly and yearly plans. |
| Pro+ hybrid | $790one-time, then $295 a year from year 2 | Pro+ bought on its own page for a one-time $790, followed by a $295 yearly subscription from the second year. |
| Enterprise | Custom | For high-volume sellers: volume-based processing rates, unlimited team seats, a dedicated account manager, migration and white-glove setup. |
Read from thrivecart.com on Oct 18, 2026. Prices change, so confirm with ThriveCart before you buy.
Ways to pay less
- Annual discountSave 20% on Standard with yearly billing
ThriveCart's checkout lists Standard at $444 a year ($37 a month) as a 20% saving on $47 a month; Pro+ is $804 a year instead of $87 a month.
Stated on checkout.thrivecart.com - Lifetime licenseLifetime Standard licence for $495
ThriveCart sells a Standard account for a one-time payment of $495 instead of a monthly or yearly subscription.
Stated on checkout.thrivecart.com - NonprofitSpecial pricing for schools and charities
Schools and registered charities can fill in a form on ThriveCart's site, and its support team will be in touch about special pricing.
Stated on pages.thrivecart.com
Works with
ThriveCart alternatives
- ThriveCart vs SamCart
Free trial · from $79/mo
- ThriveCart vs SendOwl
Free trial · from $32.50/mo
- ThriveCart vs Kajabi
Free trial · from $143/mo
- ThriveCart vs Stan
Free trial · from $29/mo
- ThriveCart vs Payhip
Free plan · from $29/mo
Common questions
Is ThriveCart free?
No, ThriveCart is a paid product, but you can try it first. 30-day free trial on the monthly and yearly plans.
How much does ThriveCart cost?
ThriveCart lists 5 plans. Standard: $37 per month, billed annually ($47 monthly). Pro+: $87 per month ($804 billed yearly). Standard lifetime: $495 one-time. Pro+ hybrid: $790 one-time, then $295 a year from year 2. Enterprise: custom pricing. Prices were read from thrivecart.com on Oct 18, 2026.
What platforms does ThriveCart work on?
ThriveCart is available on Web.
Does ThriveCart offer any discounts?
ThriveCart publicly lists the following: Save 20% on Standard with yearly billing; Lifetime Standard licence for $495; Special pricing for schools and charities.
Does ThriveCart have an Android app?
No Android app was listed when its pages were read on Oct 18, 2026. ThriveCart is listed for Web.
Does ThriveCart have an iPhone app?
No iPhone app was listed when its pages were read on Oct 18, 2026. ThriveCart is listed for Web.
Is ThriveCart open source?
ThriveCart is not described as open source on its own site, as read on Oct 18, 2026.
What does ThriveCart integrate with?
ThriveCart's listing names Stripe, PayPal, Authorize.net, Zapier, ActiveCampaign, ConvertKit, Mailchimp and HubSpot. A listing names up to eight integrations, so it may connect to more.
Who makes ThriveCart?
ThriveCart is made by ThriveCart.
What are the alternatives to ThriveCart?
The closest alternatives to ThriveCart in our directory are SamCart, SendOwl, Kajabi, Stan and Payhip. Each one has a side-by-side comparison with ThriveCart.
How does ThriveCart compare with other tools for selling digital products?
ThriveCart's GPA of 2.6 is higher than 6 of the 14 other tools for selling digital products we grade, and level with 5. It stands best on value for money (B, above 13 of 14) and worst on free plan and trial (C, above 0).
Is ThriveCart good value for money?
ToolGPA grades ThriveCart B for value for money. Its paid plans start at $37 a month, against a middle price of $24.50 for the category: 7 of the 9 others that charge start lower. On features, ease of use and platforms it scores 2.7 out of 4. 2 tools score higher and cost less.
Could I make my own version of ThriveCart?
The plain part of ThriveCart you could make: digital downloads and online courses. What surrounds it you could not. The 6 things listed below take a company, not a weekend. It costs $444 a year. What you could not make: A members' space with posts, chat and events that people keep coming back to. Every click and sale traced back to the right partner. Splitting visitors between versions and telling you which won. It plugs into other products, Stripe, PayPal and Authorize.net among them. This is a judgement from its listing. We have not built one.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Oct 18, 2026.