Gumroad
Sell downloads, memberships and courses for a cut of each sale
Gumroad report card
Good · out of 4.0 · graded Oct 18, 2026
Best for a first digital product with no monthly bill
Gumroad is the easy way to put a file, course or membership on sale: no monthly fee, a simple profile store, and sales tax handled for you as merchant of record. The price of that is a big cut, 10% + 50¢ of every direct sale and 30% through Discover. Once you're selling steadily, a flat-fee store costs less.
Who Gumroad is for
- Great if you're testing your first product and don't want a monthly bill
- Handy when you sell software and need a license key sent with each sale
- Good for sellers who never want to think about sales tax or VAT
Who Gumroad is not for
- Pricey if you sell steadily, as 10% + 50¢ of every sale soon costs more than a flat fee
- Skip it if you sell physical goods, which Gumroad doesn't allow
- Not for you if you count on marketplace sales, since Discover takes a flat 30%
Why Gumroad gets a 2.6
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- DValue for moneyNo monthly fee, but Gumroad keeps 10% + 50¢ of each direct sale: $100 on $1,000, plus 50¢ an order. Card processing of 2.9% + $0.30 comes on top and isn't counted. That's in this category's dearest tenth, though it does handle sales tax for you.
- AFree plan and trialNothing to pay until you sell, with every feature, unlimited products and no cap a normal person would reach. The fee comes out of each sale instead, and the value grade counts that.
- BFeaturesDownloads, memberships, courses, license keys, pay-what-you-want, email broadcasts and workflows, affiliates and a Discover marketplace. Physical goods aren't allowed, but that's outside this job, so nothing's missing from the core.
- CEase of useNo App Store rating on record. You build a profile store with a page editor and set up products on the web; the iPhone and Android apps only track sales and open purchases.
- BPlatforms and integrationsWeb, iPhone and Android, with Stripe, PayPal, Zapier, Discord and Circle, plus a checkout you can embed on your own site. No desktop app, which an A needs.
What these grades rest on. Graded from this listing, whose facts were read from Gumroad's own pages on 18 October 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/gumroad#review"><img src="https://toolgpa.com/badge/gumroad.svg" alt="Gumroad: 2.6 GPA on ToolGPA" width="196" height="56"></a>Where Gumroad stands among tools for selling digital products
Gumroad's GPA of 2.6 is higher than 6 of the 14 other tools for selling digital products we grade, and level with 5.
It stands best on free plan and trial (A, above 7 of 14) and worst on value for money (D, above 0).
Gumroad has no paid plan.
On features, ease of use and platforms it scores 2.7 out of 4. Nothing scores higher for less, though at least one tool matches that score at a lower price.
Each grade against the category
Every bar is all 15 tools for selling digital products we grade, cut by the letter each got. Gumroad’s own letter is outlined.
- DValue for moneyAbove 0 of 14, level with 2
- AFree plan and trialAbove 7 of 14, level with 7
- BFeaturesAbove 6 of 14, level with 8
- CEase of useAbove 1 of 14, level with 11
- BPlatforms and integrationsAbove 0 of 14, level with 14
Price against what you get
Each dot is one of 14 tools for selling digital products. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep Gumroad, or make your own?
Keep it
Gumroad is free, so making your own would save you nothing.
And it is not the kind of software a weekend replaces.
What you could make
- Digital downloads: an app builder makes this well.
What you could not
- Selling as the merchant of record, so sales tax and VAT are handled everywhere.
- Newsletters sent to thousands of people that still reach the inbox.
- Every click and sale traced back to the right partner.
- A real app for iOS and Android. Something home-made would be a web page.
- It plugs into other products, Stripe, PayPal and Zapier among them.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. Gumroad’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is Gumroad?
Gumroad lets creators sell digital files, courses, memberships and software with license keys from a simple profile page or from buttons on their own site. There is no monthly charge: Gumroad takes a fee on each sale, and since January 2025 it acts as merchant of record, collecting and remitting sales tax and VAT. Buyers can also find products through its Discover marketplace.
Gumroad is free to use. See every plan
Good for
- Creators testing a first product who want no monthly bill
- Sellers who want sales tax and VAT handled for them
- Software makers who need license keys with each sale
Worth knowing
- Gumroad keeps 10% + $0.50 of every direct sale plus 2.9% + $0.30 card processing; Discover marketplace sales cost a flat 30%.
- Physical goods are not allowed: Gumroad is for digital products, memberships and services only.
- Payouts go out by direct deposit or PayPal depending on the seller's country.
- The mobile apps track sales and open purchases, but accounts and products are set up on the web.
Key features
- Profile store or embedded checkout
- Build a storefront with Gumroad's page editor on a custom domain, or embed its checkout and follow button on a site you already have.
- Memberships and subscriptions
- Charge monthly, quarterly, twice a year or yearly, or a fixed number of payments, with members keeping access to a content library while subscribed.
- Merchant of record
- Gumroad collects and remits sales tax, VAT and GST on sales where it has an obligation, so sellers have no tax settings to manage.
- Software and file options
- License keys for software, several versions of one product (PDF, ePub or lossless audio), pay-what-you-want pricing and light DRM.
- Audience tools
- Import an email list, post updates, send email broadcasts and automated workflows, run an affiliate program and read sales analytics.
- Mobile apps
- iOS and Android apps show daily, monthly and all-time sales with push notifications, and let buyers open or download their purchases.
Gumroad pricing
- Starts at
- Free
- Free plan
- No monthly fee. Gumroad keeps 10% + $0.50 of each direct sale plus card processing (2.9% + $0.30), or a flat 30% on sales made through its Discover marketplace.
- Free trial
- None listed
| Plan | Price | What you get |
|---|---|---|
| Direct sales | $0 | No subscription. The seller pays 10% + $0.50 of each sale through a profile or direct link, plus card processing of 2.9% + $0.30 or PayPal fees. |
| Discover marketplace | $0 | Sales to new customers who find you through Gumroad's Discover marketplace carry a flat 30% fee, which includes processing. |
Read from gumroad.com on Oct 18, 2026. Prices change, so confirm with Gumroad before you buy.
Ways to pay less
- Other savingsLower fee above $20,000 in monthly sales
Once paid sales in a calendar month reach $20,000, new direct sales that month cost 5% + $0.50 instead of 10% + $0.50; it resets each month.
Stated on gumroad.com
Works with
Gumroad alternatives
- Gumroad vs Lemon Squeezy
Free plan · from $10/mo
- Gumroad vs Payhip
Free plan · from $29/mo
- Gumroad vs Sellfy
Free trial · from $22/mo
- Gumroad vs Ko-fi
Free plan
- Gumroad vs Stan
Free trial · from $29/mo
Common questions
Is Gumroad free?
Yes. Gumroad is free to use. No monthly fee. Gumroad keeps 10% + $0.50 of each direct sale plus card processing (2.9% + $0.30), or a flat 30% on sales made through its Discover marketplace.
How much does Gumroad cost?
Gumroad lists 2 plans. Direct sales: $0. Discover marketplace: $0. Prices were read from gumroad.com on Oct 18, 2026.
What platforms does Gumroad work on?
Gumroad is available on Web, iOS and Android.
Does Gumroad offer any discounts?
Gumroad publicly lists the following: Lower fee above $20,000 in monthly sales.
Does Gumroad have a Windows app?
No Windows app was listed when its pages were read on Oct 18, 2026. Gumroad is listed for Web, iOS and Android.
Does Gumroad have a macOS app?
No macOS app was listed when its pages were read on Oct 18, 2026. Gumroad is listed for Web, iOS and Android.
Is Gumroad open source?
Gumroad is not described as open source on its own site, as read on Oct 18, 2026.
What does Gumroad integrate with?
Gumroad's listing names Stripe, PayPal, Zapier, Discord and Circle. A listing names up to eight integrations, so it may connect to more.
Who makes Gumroad?
Gumroad is made by Gumroad, Inc.
What are the alternatives to Gumroad?
The closest alternatives to Gumroad in our directory are Lemon Squeezy, Payhip, Sellfy, Ko-fi and Stan. Each one has a side-by-side comparison with Gumroad.
How does Gumroad compare with other tools for selling digital products?
Gumroad's GPA of 2.6 is higher than 6 of the 14 other tools for selling digital products we grade, and level with 5. It stands best on free plan and trial (A, above 7 of 14) and worst on value for money (D, above 0).
Is Gumroad good value for money?
ToolGPA grades Gumroad D for value for money. Gumroad has no paid plan. On features, ease of use and platforms it scores 2.7 out of 4. Nothing scores higher for less, though at least one tool matches that score at a lower price.
Could I make my own version of Gumroad?
Gumroad is free, so making your own would save you nothing. And it is not the kind of software a weekend replaces. What you could not make: Selling as the merchant of record, so sales tax and VAT are handled everywhere. Newsletters sent to thousands of people that still reach the inbox. Every click and sale traced back to the right partner. A real app for iOS and Android. Something home-made would be a web page. This is a judgement from its listing. We have not built one.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Oct 18, 2026.