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The Wisepops Insider’s Guide

Everything we know about Wisepops in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.

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ToolGPAOctober 2026

Wisepops

The Insider’s Guide

Popups, on-site feeds, web push and A/B tests for online stores

Wisepops, as pictured on wisepops.com

Every plan, grade, refund rule and rival among popup and widget tools, read from Wisepops’s own pages.

Made by Wisepops, LLC · checked Oct 18, 2026 · toolgpa.com

2.4GPA

Contents

  1. 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
  2. 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
  3. 03What it doesIts main features, where it runs, what it works with and who makes it
  4. 04Where it standsIts grades against its category, and whether to keep it or make your own
  5. 05The alternativesThe tools it is most often weighed against, side by side
  6. 06Quick answersThe questions people ask about it, each answered in a line or two
  7. 07About ToolGPAWho made this guide, what else is on the site, and how to cite it

ToolGPA put this guide together from Wisepops’s own pages, its app-store listings and our grades. Every fact in it is on Wisepops’s page too, where it is kept up to date. Checked Oct 18, 2026.

Part 01 · Overview

Welcome

What it is, who it suits, its grades and the ten things to know first

2.4

GPA, above 7 of the 12 other popup and widget tools we grade

Wisepops runs popups, spin-to-win wheels, bars, quizzes, embedded content blocks, a notification feed and web push messages on a website, aimed mainly at online stores. Campaigns are targeted on visitor behavior, can recommend products with AI, and are tested against control groups to measure revenue lift. It is priced by monthly page views, and outside its Shopify app prices are given after a demo.

To get you started, here are 9 things to know about Wisepops, taken from its own pages and our grades.

  1. 1

    Best for busy Shopify stores that test for revenue

    Wisepops goes further than most popup tools: spin-to-win and quizzes, yes, but also an on-site news feed, web push and tests against a control group that show real revenue lift.

  2. 2

    Paid plans start at $299 a month

    As its pricing page puts it: $299 per month for up to 500,000 pageviews (Shopify app).

  3. 3

    You can try it first

    14-day free trial on the Shopify app

  4. 4

    It runs on Web

    Web.

  5. 5

    Popups, bars and gamified offers

    Email and SMS sign-up popups, exit-intent and cart-recovery offers, spin-to-win wheels, countdowns, surveys, quizzes and banners.

  6. 6

    Feed, embeds and web push

    A notification feed for offers and news, embedded blocks that personalize a section of a page, and web push messages to bring visitors back.

  7. 7

    Behavioral targeting

    Target on more than 30 behavioral signals, plus geolocation, segments and, on Shopify, cart value, product tags and customer tags.

  8. 8

    A 2.4 GPA, above 7 of 12

    That is against the other popup and widget tools we grade, on value, the free plan, features, ease of use and platforms.

  9. 9

    Keep it

    The plain part of Wisepops you could make: popups. What surrounds it you could not. The 4 things listed below take a company, not a weekend.

Wisepops at a glance

Pricing
Free trial, from $299 per month for up to 500,000 pageviews (Shopify app)
Free plan
No
Free trial
14-day free trial on the Shopify app
Runs on
Web
Made by
Wisepops, LLC, since 2013
Category
Popups & Website Widgets
Our grade
2.4 GPA, fair

The report card

Best for busy Shopify stores that test for revenue

Wisepops goes further than most popup tools: spin-to-win and quizzes, yes, but also an on-site news feed, web push and tests against a control group that show real revenue lift. It's built for busy Shopify stores. The only published price is $299 a month for 500,000 pageviews, so a small site pays for far more than it uses.

ToolGPA report cardWisepopsGraded Oct 18, 2026
SubjectGradeComment
Value for moneyDThe only published price is on Shopify: $2,990 a year for 500,000 pageviews, $249.17 a month, or $299 monthly. A site with 20,000 visitors uses a fraction of that and pays far more than popup tools here charge. Smaller plans, and sites off Shopify, get a price after a demo.
Free plan and trialCNo free plan, but Shopify stores get a 14-day free trial of the app. Anyone else has to book a demo first, so this C really applies to Shopify shops.
FeaturesAPopups, spin-to-win, quizzes and bars, plus an on-site notification feed, embedded blocks and web push, which no other tool here lists. 30+ behaviour signals, AI product picks, and A/B tests against a control group that measure revenue per visitor.
Ease of useCNo rating on record. AI product picks set up in one click on Shopify, but you still build campaigns, choose from 30+ behaviour signals and watch your pageviews, which count even when nothing shows.
Platforms and integrationsBWeb, with Shopify, Klaviyo, Mailchimp, Omnisend, Drip and Sendinblue, plus Zapier, APIs and webhooks. No desktop or phone app, so B is as high as it goes.
Grade point averageFair, out of 4.02.4

An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.

Who Wisepops is for

  • Great if you run a busy Shopify store and judge campaigns by revenue, not sign-ups
  • Handy when you want web push and an on-site news feed as well as popups
  • Good for brands that would rather have onboarding help than work it out alone

Who it is not for

  • Pricey if your site is small, as the only published plan covers 500,000 pageviews
  • Not for you if you want to see a price before a sales call and you're not on Shopify
  • Tight if bots hit your site a lot, as their page loads count unless you block them

Good to know

Good for

  • Shopify stores with heavy traffic that want popups and testing in one tool
  • Marketing teams that measure campaigns by revenue lift
  • Brands that want onboarding help rather than a self-serve tool

Worth knowing

  • The website publishes no prices and sends visitors to book a demo; the $299 plan is the one shown on the Shopify App Store.
  • Every page load with its code counts as a pageview, whether or not a campaign shows, and bot traffic counts unless you block it.
  • Past the limit, campaigns stop unless Extra Pageviews are on, at 1.5 times the base rate and at most double the plan; not on Shopify billing.
  • There is no free plan; the entry price suits stores with a lot of traffic.

Part 02 · Pricing

What it costs

Every plan, the free plan, ways to pay less and how prices have moved

$299

A month to start

Wisepops is a paid product with a free trial, starting at $299 per month for up to 500,000 pageviews (Shopify app).

Smaller plans, and sites off Shopify, get a price after a demo.
From our grade for value for money
  • 500k pageviews (Shopify)

    $299

    per month for up to 500,000 pageviews, billed monthly

    Unlimited popup and notification campaigns, AI product recommendations, 140+ templates, web push, A/B tests and Klaviyo. $2,990 if paid yearly.

  • Other plans

    Custom

    Sites not billed through Shopify, and other pageview tiers, get a price after booking a demo.

Trying it first

14-day free trial on the Shopify app

Read from apps.shopify.com on Oct 18, 2026.

Ways to pay less

  • Annual discount

    Yearly billing saves about two months

    On Shopify the 500k plan is $2,990 a year against $299 a month; the help center describes annual billing as two months free.

    Stated on apps.shopify.com

Part 03 · Features

What it does

Its main features, where it runs, what it works with and who makes it

1

Place it runs: Web

Popups, on-site feeds, web push and A/B tests for online stores. Here is what it does, as its own site describes it, and what it covers: AI features, a/B testing, popups.

Popups, spin-to-win, quizzes and bars, plus an on-site notification feed, embedded blocks and web push, which no other tool here lists.
From our grade for features
Popups, bars and gamified offers
Email and SMS sign-up popups, exit-intent and cart-recovery offers, spin-to-win wheels, countdowns, surveys, quizzes and banners.
Feed, embeds and web push
A notification feed for offers and news, embedded blocks that personalize a section of a page, and web push messages to bring visitors back.
Behavioral targeting
Target on more than 30 behavioral signals, plus geolocation, segments and, on Shopify, cart value, product tags and customer tags.
A/B tests with control groups
Test campaigns against a variant or a control group and measure revenue per visitor, order value and bounce rate.
AI product recommendations
Suggest products each visitor is likely to buy, set up in one click on Shopify.
Integrations
Sends leads to Klaviyo, Mailchimp, Omnisend, Drip and Sendinblue, with Zapier, APIs and webhooks for anything else.

Where it runs

  • Web

What it works with

  • Shopify
  • Klaviyo
  • Mailchimp
  • Omnisend
  • Drip
  • Sendinblue
  • Zapier

Wisepops is made by Wisepops, LLC, and has been around since 2013.

Part 04 · Standing

Where it stands

Its grades against its category, and whether to keep it or make your own

7/12

Other popup and widget tools it is graded above

Wisepops's GPA of 2.4 is higher than 7 of the 12 other popup and widget tools we grade, and level with 3.

It stands best on features (A, above 11 of 12) and worst on value for money (D, above 0).

Its paid plans start at $299 a month, against a middle price of $19 for the category: 11 of the 11 others that charge start lower.

On features, ease of use and platforms it scores 3.0 out of 4. Nothing scores higher for less, though at least one tool matches that score at a lower price.

Each grade against the category

Every bar is all 13 popup and widget tools we grade, cut by the letter each got. Wisepops’s own letter is outlined.

  • DValue for moneyAbove 0 of 12
  • CFree plan and trialAbove 3 of 12
  • AFeaturesAbove 11 of 12
  • CEase of useAbove 0 of 12
  • BPlatforms and integrationsAbove 0 of 12

Price against what you get

Each dot is one of 12 popup and widget tools. Further left costs less; higher up scores better on features, ease of use and platforms. Wisepops is the marked dot.

C2.0B3.0A4.0$2$5$10$20$50$100$200$500More for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessWisepopsOptiMonkOptinMonsterPOWRGetsitecontrolSleeknote

What paid plans start at, a month (each step along is roughly double) →

Keep it, or make your own?

Whether this is something you could build for yourself with an AI app builder, and what you would give up.

Keep it

The plain part of Wisepops you could make: popups. What surrounds it you could not. The 4 things listed below take a company, not a weekend.

It costs $3,588 a year.

What you could make

  • Popups: an app builder makes this well.

What you could not

  • Splitting visitors between versions and telling you which won.
  • It plugs into other products, Shopify, Klaviyo and Mailchimp among them.
  • AI features, unless you pay a model provider for each request yourself.
  • The depth: we grade its features A, which means it covers the whole job.

What this rests on. Wisepops’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.

Part 05 · Alternatives

The alternatives

The tools it is most often weighed against, side by side

OptiMonk, Justuno, Sleeknote, OptinMonster and Privy

The 5 tools Wisepops is most often weighed against, with where each one differs from it.

  • 2.6GPA

    OptiMonk

    Free plan · from $19/mo

    Popups for online stores, built by an AI agent you describe them to.

    • OptiMonk has a free plan. Wisepops does not, though it has a free trial.
    • OptiMonk also covers templates and AI agents.
    Wisepops and OptiMonk compared in full
  • 2.2GPA

    Justuno

    Free trial · from $59/mo

    AI-timed popups and visitor identification for online stores.

      Wisepops and Justuno compared in full
    • 2.2GPA

      Sleeknote

      Free trial · from $55/mo

      Popups and gamified campaigns for online stores, priced by visitors.

      • Wisepops also covers a/B testing.
      • Sleeknote also covers templates, no-code and forms.
      Wisepops and Sleeknote compared in full
    • 1.8GPA

      OptinMonster

      From $210/yr

      Pop-ups, floating bars and opt-in forms added to an existing site.

      • OptinMonster also covers templates, no-code and forms.
      Wisepops and OptinMonster compared in full
    • 2.4GPA

      Privy

      Free trial · from $30/mo

      Pop-ups, email and SMS for small online stores.

      • Wisepops also covers a/B testing and popups.
      • Privy also covers marketing automation, forms, email campaigns and business texting.
      Wisepops and Privy compared in full

    Part 06 · Questions

    Quick answers

    The questions people ask about it, each answered in a line or two

    13

    Questions, each answered in a line or two

    The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.

    Is Wisepops free?

    No, Wisepops is a paid product, but you can try it first. 14-day free trial on the Shopify app.

    How much does Wisepops cost?

    Wisepops lists 2 plans. 500k pageviews (Shopify): $299 per month for up to 500,000 pageviews, billed monthly.

    What platforms does Wisepops work on?

    Wisepops is available on Web.

    Does Wisepops offer any discounts?

    Wisepops publicly lists the following: Yearly billing saves about two months.

    Does Wisepops have an Android app?

    No Android app was listed when its pages were read on Oct 18, 2026. Wisepops is listed for Web.

    Does Wisepops have an iPhone app?

    No iPhone app was listed when its pages were read on Oct 18, 2026. Wisepops is listed for Web.

    Is Wisepops open source?

    Wisepops is not described as open source on its own site, as read on Oct 18, 2026.

    What does Wisepops integrate with?

    Wisepops's listing names Shopify, Klaviyo, Mailchimp, Omnisend, Drip, Sendinblue and Zapier.

    Who makes Wisepops?

    Wisepops is made by Wisepops, LLC. It dates from 2013.

    What are the alternatives to Wisepops?

    The closest alternatives to Wisepops in our directory are OptiMonk, Justuno, Sleeknote, OptinMonster and Privy.

    How does Wisepops compare with other popup and widget tools?

    Wisepops's GPA of 2.4 is higher than 7 of the 12 other popup and widget tools we grade, and level with 3.

    Is Wisepops good value for money?

    ToolGPA grades Wisepops D for value for money. Its paid plans start at $299 a month, against a middle price of $19 for the category: 11 of the 11 others that charge start lower.

    Could I make my own version of Wisepops?

    The plain part of Wisepops you could make: popups. What surrounds it you could not.

    Where this guide comes from

    The prices, plans, platforms and features were read from Wisepops’s own pages on Oct 18, 2026, and the grades were given on Oct 18, 2026. Graded from this listing, whose facts were read from Wisepops' own pages and its Shopify App Store listing on 18 October 2026. Not based on using the product, and shorter than our full reviews.

    Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Wisepops, LLC. Prices change, so check wisepops.com before you buy.

    Part 07 · About

    About ToolGPA

    Who made this guide, what else is on the site, and how to cite it

    2,281

    Tools graded, in 73 categories

    ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.

    ToolGPA is free to read. It may earn a commission from affiliate links and it works with sponsors, but anything paid for is labelled and no one can pay for a grade. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.

    • 2,281

      tools graded

    • 73

      categories

    • 426

      price changes on record

    • 579

      apps priced in 12 countries

    What else is on toolgpa.com

    Scan for the live page

    Prices and grades as they are today

    Quoting this guide?

    Please name ToolGPA and link to the live page, so readers can check the figures for themselves:

    ToolGPA, "Wisepops: The Insider's Guide", checked Oct 18, 2026. https://toolgpa.com/tools/wisepops

    Know someone choosing between popup and widget tools?

    Send them this guide: toolgpa.com/tools/wisepops/guide

    ToolGPA elsewhere: youtube.com/@toolgpa

    See our other guides

    The best-graded popup and widget tools after Wisepops, each with an Insider's Guide of its own.

    ToolGPA

    Choosing software? Every tool graded, every price dated.

    Compare tools at toolgpa.com ›

    Everything in this guide is ToolGPA’s own summary of what Wisepops’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. ToolGPA uses affiliate links and may earn a commission from them, and it works with sponsors; anything paid for is labelled, and no one can pay for a grade. Wisepops is a trademark of its owner, and this guide is not made, paid for or approved by Wisepops, LLC. Prices and plans change: check wisepops.com before you buy.