Wisepops
Popups, on-site feeds, web push and A/B tests for online stores
Wisepops report card
Fair · out of 4.0 · graded Oct 18, 2026
Best for busy Shopify stores that test for revenue
Wisepops goes further than most popup tools: spin-to-win and quizzes, yes, but also an on-site news feed, web push and tests against a control group that show real revenue lift. It's built for busy Shopify stores. The only published price is $299 a month for 500,000 pageviews, so a small site pays for far more than it uses.
Who Wisepops is for
- Great if you run a busy Shopify store and judge campaigns by revenue, not sign-ups
- Handy when you want web push and an on-site news feed as well as popups
- Good for brands that would rather have onboarding help than work it out alone
Who Wisepops is not for
- Pricey if your site is small, as the only published plan covers 500,000 pageviews
- Not for you if you want to see a price before a sales call and you're not on Shopify
- Tight if bots hit your site a lot, as their page loads count unless you block them
Why Wisepops gets a 2.4
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- DValue for moneyThe only published price is on Shopify: $2,990 a year for 500,000 pageviews, $249.17 a month, or $299 monthly. A site with 20,000 visitors uses a fraction of that and pays far more than popup tools here charge. Smaller plans, and sites off Shopify, get a price after a demo.
- CFree plan and trialNo free plan, but Shopify stores get a 14-day free trial of the app. Anyone else has to book a demo first, so this C really applies to Shopify shops.
- AFeaturesPopups, spin-to-win, quizzes and bars, plus an on-site notification feed, embedded blocks and web push, which no other tool here lists. 30+ behaviour signals, AI product picks, and A/B tests against a control group that measure revenue per visitor.
- CEase of useNo rating on record. AI product picks set up in one click on Shopify, but you still build campaigns, choose from 30+ behaviour signals and watch your pageviews, which count even when nothing shows.
- BPlatforms and integrationsWeb, with Shopify, Klaviyo, Mailchimp, Omnisend, Drip and Sendinblue, plus Zapier, APIs and webhooks. No desktop or phone app, so B is as high as it goes.
What these grades rest on. Graded from this listing, whose facts were read from Wisepops' own pages and its Shopify App Store listing on 18 October 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
Make Wisepops? Put this grade on your site
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<a href="https://toolgpa.com/tools/wisepops#review"><img src="https://toolgpa.com/badge/wisepops.svg" alt="Wisepops: 2.4 GPA on ToolGPA" width="196" height="56"></a>Where Wisepops stands among popup and widget tools
Wisepops's GPA of 2.4 is higher than 7 of the 12 other popup and widget tools we grade, and level with 3.
It stands best on features (A, above 11 of 12) and worst on value for money (D, above 0).
Its paid plans start at $299 a month, against a middle price of $19 for the category: 11 of the 11 others that charge start lower.
On features, ease of use and platforms it scores 3.0 out of 4. Nothing scores higher for less, though at least one tool matches that score at a lower price.
Each grade against the category
Every bar is all 13 popup and widget tools we grade, cut by the letter each got. Wisepops’s own letter is outlined.
- DValue for moneyAbove 0 of 12, level with 3
- CFree plan and trialAbove 3 of 12, level with 7
- AFeaturesAbove 11 of 12, level with 1
- CEase of useAbove 0 of 12, level with 12
- BPlatforms and integrationsAbove 0 of 12, level with 12
Price against what you get
Each dot is one of 12 popup and widget tools. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep Wisepops, or make your own?
Keep it
The plain part of Wisepops you could make: popups. What surrounds it you could not. The 4 things listed below take a company, not a weekend.
It costs $3,588 a year.
What you could make
- Popups: an app builder makes this well.
What you could not
- Splitting visitors between versions and telling you which won.
- It plugs into other products, Shopify, Klaviyo and Mailchimp among them.
- AI features, unless you pay a model provider for each request yourself.
- The depth: we grade its features A, which means it covers the whole job.
What this rests on. Wisepops’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is Wisepops?
Wisepops runs popups, spin-to-win wheels, bars, quizzes, embedded content blocks, a notification feed and web push messages on a website, aimed mainly at online stores. Campaigns are targeted on visitor behavior, can recommend products with AI, and are tested against control groups to measure revenue lift. It is priced by monthly page views, and outside its Shopify app prices are given after a demo.
Wisepops is a paid product with a free trial, starting at $299 per month for up to 500,000 pageviews (Shopify app). See every plan
Good for
- Shopify stores with heavy traffic that want popups and testing in one tool
- Marketing teams that measure campaigns by revenue lift
- Brands that want onboarding help rather than a self-serve tool
Worth knowing
- The website publishes no prices and sends visitors to book a demo; the $299 plan is the one shown on the Shopify App Store.
- Every page load with its code counts as a pageview, whether or not a campaign shows, and bot traffic counts unless you block it.
- Past the limit, campaigns stop unless Extra Pageviews are on, at 1.5 times the base rate and at most double the plan; not on Shopify billing.
- There is no free plan; the entry price suits stores with a lot of traffic.
Key features
- Popups, bars and gamified offers
- Email and SMS sign-up popups, exit-intent and cart-recovery offers, spin-to-win wheels, countdowns, surveys, quizzes and banners.
- Feed, embeds and web push
- A notification feed for offers and news, embedded blocks that personalize a section of a page, and web push messages to bring visitors back.
- Behavioral targeting
- Target on more than 30 behavioral signals, plus geolocation, segments and, on Shopify, cart value, product tags and customer tags.
- A/B tests with control groups
- Test campaigns against a variant or a control group and measure revenue per visitor, order value and bounce rate.
- AI product recommendations
- Suggest products each visitor is likely to buy, set up in one click on Shopify.
- Integrations
- Sends leads to Klaviyo, Mailchimp, Omnisend, Drip and Sendinblue, with Zapier, APIs and webhooks for anything else.
Wisepops pricing
- Starts at
- $299 per month for up to 500,000 pageviews (Shopify app)
- Free plan
- None
- Free trial
- 14-day free trial on the Shopify app
| Plan | Price | What you get |
|---|---|---|
| 500k pageviews (Shopify) | $299per month for up to 500,000 pageviews, billed monthly | Unlimited popup and notification campaigns, AI product recommendations, 140+ templates, web push, A/B tests and Klaviyo. $2,990 if paid yearly. |
| Other plans | Custom | Sites not billed through Shopify, and other pageview tiers, get a price after booking a demo. |
Read from apps.shopify.com on Oct 18, 2026. Prices change, so confirm with Wisepops before you buy.
Ways to pay less
- Annual discountYearly billing saves about two months
On Shopify the 500k plan is $2,990 a year against $299 a month; the help center describes annual billing as two months free.
Stated on apps.shopify.com
Works with
Wisepops alternatives
- Wisepops vs OptiMonk
Free plan · from $19/mo
- Wisepops vs Justuno
Free trial · from $59/mo
- Wisepops vs Sleeknote
Free trial · from $55/mo
- Wisepops vs OptinMonster
From $210/yr
- Wisepops vs Privy
Free trial · from $30/mo
Common questions
Is Wisepops free?
No, Wisepops is a paid product, but you can try it first. 14-day free trial on the Shopify app.
How much does Wisepops cost?
Wisepops lists 2 plans. 500k pageviews (Shopify): $299 per month for up to 500,000 pageviews, billed monthly. Other plans: custom pricing. Prices were read from apps.shopify.com on Oct 18, 2026.
What platforms does Wisepops work on?
Wisepops is available on Web.
Does Wisepops offer any discounts?
Wisepops publicly lists the following: Yearly billing saves about two months.
Does Wisepops have an Android app?
No Android app was listed when its pages were read on Oct 18, 2026. Wisepops is listed for Web.
Does Wisepops have an iPhone app?
No iPhone app was listed when its pages were read on Oct 18, 2026. Wisepops is listed for Web.
Is Wisepops open source?
Wisepops is not described as open source on its own site, as read on Oct 18, 2026.
What does Wisepops integrate with?
Wisepops's listing names Shopify, Klaviyo, Mailchimp, Omnisend, Drip, Sendinblue and Zapier. A listing names up to eight integrations, so it may connect to more.
Who makes Wisepops?
Wisepops is made by Wisepops, LLC. It dates from 2013.
What are the alternatives to Wisepops?
The closest alternatives to Wisepops in our directory are OptiMonk, Justuno, Sleeknote, OptinMonster and Privy. Each one has a side-by-side comparison with Wisepops.
How does Wisepops compare with other popup and widget tools?
Wisepops's GPA of 2.4 is higher than 7 of the 12 other popup and widget tools we grade, and level with 3. It stands best on features (A, above 11 of 12) and worst on value for money (D, above 0).
Is Wisepops good value for money?
ToolGPA grades Wisepops D for value for money. Its paid plans start at $299 a month, against a middle price of $19 for the category: 11 of the 11 others that charge start lower. On features, ease of use and platforms it scores 3.0 out of 4. Nothing scores higher for less, though at least one tool matches that score at a lower price.
Could I make my own version of Wisepops?
The plain part of Wisepops you could make: popups. What surrounds it you could not. The 4 things listed below take a company, not a weekend. It costs $3,588 a year. What you could not make: Splitting visitors between versions and telling you which won. It plugs into other products, Shopify, Klaviyo and Mailchimp among them. AI features, unless you pay a model provider for each request yourself. The depth: we grade its features A, which means it covers the whole job. This is a judgement from its listing. We have not built one.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Oct 18, 2026.