Alternatives · Analytics
PostHog alternatives
PostHog compared with 11 alternatives: Amplitude, Mixpanel, Heap, LogRocket, Fullstory and 6 more.
PostHog has a free plan. Paid plans start at $0.00005 per analytics event past the free 1M (pay-as-you-go). 10 of the 11 alternatives are free or have a free plan. One more offers a free trial.
11 tools · Listings checked up to Oct 18, 2026 · Where the facts come from
At a glance
| Tool | Price | Free plan | Runs on |
|---|---|---|---|
| PostHogThis tool | Free plan · from $0.00005 | Yes | Web |
| Amplitude | Free plan · from $900/yr | Yes | Web |
| Mixpanel | Free plan · from $100/mo | Yes | Web |
| Heap | Free plan | Yes | Web |
| LogRocket | Free plan · from $83/mo | Yes | Web |
| Fullstory | Free plan | Yes | Web |
| Contentsquare | Free plan · from $39/mo | Yes | Web |
| Matomo | Free plan · from $26/mo | Yes | Web |
| Microsoft Clarity | Free | Free | Web |
| Pendo | Free plan | Yes | Web |
| Plausible | Free plan · from $7.50/mo | Yes | Web |
| Wingify | Free trial | Trial only | Web |
How each one differs from PostHog
- Free plan · from $900/yr
Amplitude
Product analytics with session replay, experiments and in-app guides
- Amplitude starts at $900 per year for up to 3M events a month (Plus; the first 2M are free). PostHog starts at $0.00005 per analytics event past the free 1M (pay-as-you-go).
- PostHog is open source and self-hostable, according to its own site.
Suits: Product teams measuring funnels, retention and feature adoption
- Free plan · from $100/mo
Mixpanel
Event-based product analytics with replays, flags and experiments
- Mixpanel starts at $100 per month for 1.5M events, billed annually ($140 billed monthly). PostHog starts at $0.00005 per analytics event past the free 1M (pay-as-you-go).
- PostHog is open source and self-hostable, according to its own site.
- PostHog also covers surveys.
Suits: Product teams tracking sign-up funnels, retention and feature use
- Free plan
Heap
Product analytics that captures every click without manual tagging
- PostHog is open source and self-hostable, according to its own site.
- Heap also covers dashboards.
- PostHog also covers surveys and a/B testing.
Suits: Product teams that do not want to plan event tracking up front
- Free plan · from $83/mo
LogRocket
Session replay with error tracking and product analytics for web apps
- LogRocket starts at $83 per month for 10,000 sessions, billed annually (Core). PostHog starts at $0.00005 per analytics event past the free 1M (pay-as-you-go).
- PostHog is open source, according to its own site.
- PostHog also covers a/B testing.
Suits: Engineering teams reproducing bugs that users report
- Free plan
Fullstory
Session replay and behavior analytics for websites and apps
- PostHog is open source and self-hostable, according to its own site.
- Fullstory also covers dashboards.
- PostHog also covers a/B testing.
Suits: Support and product teams who need to see exactly what a user did
- Free plan · from $39/mo
Contentsquare
Heatmaps, session replays and surveys, formerly sold as Hotjar
- Contentsquare starts at $39 per month for up to 7k sessions, billed yearly ($49 billed monthly). PostHog starts at $0.00005 per analytics event past the free 1M (pay-as-you-go).
- PostHog is open source and self-hostable, according to its own site.
- PostHog also covers a/B testing.
Suits: Marketers and designers who want to see how visitors use a page
- Free plan · from $26/mo
Matomo
Open-source web analytics you can host yourself or in Matomo's cloud
- Matomo starts at $26 per month for up to 50,000 hits, billed monthly (Cloud Business). PostHog starts at $0.00005 per analytics event past the free 1M (pay-as-you-go).
- PostHog also covers surveys.
Suits: Organizations that must keep analytics data on their own servers
- Free
Microsoft Clarity
Free session recordings and heatmaps from Microsoft, no traffic cap
- Microsoft Clarity is free. PostHog starts at $0.00005 per analytics event past the free 1M (pay-as-you-go).
- PostHog is open source and self-hostable, according to its own site.
- PostHog also covers surveys and a/B testing.
Suits: Small sites and blogs that want recordings and heatmaps at no cost
- Free plan
Pendo
Product analytics plus in-app guides, surveys and session replay
- PostHog is open source and self-hostable, according to its own site.
- PostHog also covers a/B testing.
Suits: SaaS companies onboarding users inside their product
- Free plan · from $7.50/mo
Plausible
Cookie-free, privacy-first website analytics made and hosted in the EU
- Plausible starts at $7.50 per month for up to 10k pageviews, billed yearly ($9 billed monthly). PostHog starts at $0.00005 per analytics event past the free 1M (pay-as-you-go).
- PostHog also covers surveys, session replay and a/B testing.
Suits: Site owners who want traffic numbers without a cookie banner
- Free trial
Wingify
A/B testing, personalization and visitor recordings, formerly VWO
- PostHog has a free plan. Wingify does not, though it has a free trial.
- PostHog is open source and self-hostable, according to its own site.
- PostHog also covers surveys and web analytics.
Suits: Marketing and growth teams running regular website tests
Limits worth knowing in PostHog
- Usage is metered per product, so the monthly bill moves with traffic; billing limits can be set for each product to cap it.
- SSO enforcement, a HIPAA BAA and unlimited projects need the $250-a-month Boost package on top of usage; SAML sign-in needs Scale at $750.
- The free plan keeps recordings for 1 month and data for 1 year, allows 1 project, and drops events past its limits.
- Self-hosted PostHog is officially unsupported and has no tagged releases; PostHog recommends always running the latest image.
Common questions
What are the alternatives to PostHog?
The alternatives to PostHog in this directory are Amplitude, Mixpanel, Heap, LogRocket, Fullstory, Contentsquare, Matomo, Microsoft Clarity, Pendo, Plausible and Wingify. Each one has a side-by-side comparison with PostHog.
Is there a free alternative to PostHog?
Yes. Microsoft Clarity is free to use. Amplitude, Mixpanel, Heap, LogRocket, Fullstory, Contentsquare, Matomo, Pendo and Plausible have a free plan alongside paid ones.
When were these prices checked?
Every listing on this page was checked on Oct 18, 2026, against the pages it cites. Vendors change prices without notice, so confirm on their site before you buy.