Attention vs Oliv AI (2026): which should you pick?
As of Nov 13, 2026, Attention grades higher than Oliv AI: 1.8 against 1.6 out of 4.0.
Checked Nov 13, 2026 · graded Nov 13, 2026 by ToolGPA
Attention grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Which one is for you
Pick Attention if
- Fits if your sales team lives in Salesforce or HubSpot and wants calls logged for them
- Works for reps who record from a Mac or an iPhone
Look elsewhere if
- Skip it if you want a price on the page, as plans are custom-priced
- Not for you if you want a general meeting note-taker, because it is a sales tool
- Watch out: the desktop app in the docs is for macOS on Apple Silicon only
- Watch out: the mobile app described records from an iPhone, and no Android app is mentioned
- Skip it if you want to try it free first, as no free plan or trial is listed
Pick Oliv AI if
- Fits if your sales team runs on Salesforce or HubSpot and wants calls matched to deals
- Works for managers who want deal risk and forecast notes drawn from calls
Look elsewhere if
- Skip it if you want to try before you pay, as no free plan or trial is listed
- Pricey if you add what most teams need: bot capture is $10 a user, Engage $29 and Dialer $10, a month
- Watch out: agent actions cost $0.01 a credit on top of seat prices
- Watch out: the pricing page does not say if seat prices are monthly or yearly
- Too heavy for a solo person wanting plain meeting notes, as it is aimed at sales and customer teams
How we grade them
| 1.8GPAAttentionWeak | 1.6GPAOliv AIWeak | |
|---|---|---|
| Value for money | CNo price is published, so it sits mid-field until a quote shows otherwise. | D$19 a user starts at the dearer quarter of meeting-note tools, the forecasting and deal-risk parts sit at $49 and $79, and add-ons and agent credits come on top. |
| Free plan and trial | FNo free plan and no trial are on record. | FNo free plan and no trial are on record. |
| Features | CRecording, transcripts, CRM updates, follow-ups, coaching scorecards, a workflow builder and an MCP server. A sales-only job, not a general note-taker. | CCapture, CRM matching, forecasting, deal risks, health scorecards and custom agents. Bot-based capture is itself a paid add-on. |
| Ease of use | CNo store rating on record. It has to be connected to a CRM and calendars. | CNo store rating on record. It needs CRM and call tools connected and agents to configure. |
| Platforms and integrations | BWeb, Mac and iPhone, with Salesforce, HubSpot, Slack, Zoom, Teams, Meet, Gmail and Outlook. No Android app is mentioned. | BWeb only, with Salesforce, HubSpot, Slack, Gong, Outreach, ZoomInfo, Gainsight and LinkedIn. |
| Best for | sales call recording that updates your CRM | meeting capture and agents for sales teams |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Attention and Oliv AI. How we grade
Where they differ
- Attention also covers workflow automation.
In commonWebAI featuresMeeting notesTranscriptionSales pipelineAI agents
At a glance
| Attention | Oliv AI | |
|---|---|---|
| Pricing | Paid | Paid |
| Starts at | Not published | $19 per user / month, billing period not stated |
| Free plan | None | None |
| Free trial | None listed | None listed |
| Web | ||
| macOS | ||
| iOS | ||
| Made by | Attention | Oliv.ai |
| Price read from | Not confirmed | oliv.ai |
| Checked | Nov 13, 2026 | Nov 13, 2026 |
Worth knowing
Attention
- No prices are published; the vendor says plans are custom-priced.
- It is a sales tool, not a general meeting note-taker, and says so on its own pages.
- The desktop app listed in the docs is for macOS on Apple Silicon only.
- The mobile app described in the docs records from an iPhone; no Android app is mentioned.
Oliv AI
- Agent actions cost $0.01 per credit, billed on top of seat prices.
- Bot-based capture, Slack, WhatsApp and LinkedIn capture are $10 per user a month add-ons.
- The Engage add-on is another $29 per user a month; Dialer adds $10.
- The pricing page does not say whether seat prices are billed monthly or annually.
Key features
Attention
- Call recording and transcripts
- A notetaker bot joins Zoom, Google Meet, Microsoft Teams and other calls, or a desktop app records without a bot.
- CRM auto-update
- Fills in CRM fields from call content and pushes them to Salesforce, HubSpot or Attio, automatically or after review.
- Follow-up emails
- Turns a call into a follow-up email from templates with AI blocks, which can be sent from Gmail.
- Coaching scorecards
- Grades calls against criteria you define, such as BANT or MEDDIC, with analytics over time by rep and team.
- Ask Attention and call insights
- Ask questions about a call or deal and run built-in templates from the Insights tab.
- Workflow builder and MCP server
- A builder runs triggers and steps over conversation data, and the docs describe an MCP server and an API with key authentication.
Oliv AI
- Botless or bot capture
- Records online meetings through the desktop app with no bot, or with a bot that joins; the bot option adds $10 per user a month.
- In-person and phone capture
- A mobile app records face-to-face meetings, and Sell and Grow also take Plaud recordings; Plaud hardware is bought separately.
- CRM matching
- Links meeting, phone, email and Slack activity to the right accounts, contacts and opportunities in your existing CRM.
- Forecasting and deal risks
- Sell adds a forecast app, sales methodologies and deal risk flags drawn from captured conversations.
- Customer health scorecards
- Grow adds a retention app with health scorecards and churn risks for customer success teams.
- Custom agents
- Super Agents named Oliver and Olivia answer questions on conversations and build custom agents, billed in credits.
Plans
Attention
Pricing could not be confirmed. See attention.com.
Oliv AI
Converse$19
per user / month, billing period not stated
Online and in-person meeting capture, with or without a bot, and opportunity management.
Sell$49
per user / month, billing period not stated
Everything in Converse plus email and Slack capture, a forecast app, sales methodologies and deal risks.
Grow$79
per user / month, billing period not stated
Everything in Sell plus a retention app, customer health scorecards and churn risks.
Amplify$0
per user / month
No seat fee for executives, product and engineering to ask questions and use the agents; agent use costs credits.
Common questions
Which is cheaper, Attention or Oliv AI?
As of Nov 13, 2026, Attention has no price we could confirm, and Oliv AI starts at $19 per user / month, billing period not stated.
Which has a free plan, Attention or Oliv AI?
As of Nov 13, 2026, neither Attention nor Oliv AI has a free plan.
Which platforms do Attention and Oliv AI run on?
As of Nov 13, 2026, only Attention lists macOS and iOS apps. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.