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CRM.io vs Pipedrive (2026): which should you pick?

As of Nov 13, 2026, CRM.io and Pipedrive share a 2.2 GPA, and only CRM.io has a free plan.

Checked Oct 9, 2026 and Nov 13, 2026 · graded Oct 10, 2026 and Nov 13, 2026 by ToolGPA

CRM.io grades higher on ease of use. Pipedrive grades higher on features. They get the same grade on value for money, the free plan and platforms.

Price, platforms and features side by side. The table says where each price was read and when.

CRM.io

AI-native CRM from the team behind Agile CRM, with a free plan

Free plan

Pipedrive

Sales CRM organized around visual deal pipelines

Free trial · from $14/mo

Which one is for you

Pick CRM.io if

  • Fits if you used Agile CRM and want the same team's newer product
  • Works for a small team that wants to start on a free plan with no card

Look elsewhere if

  • Skip it if you need to know prices first, as there is no pricing page
  • Watch out: telephony needs a Twilio connection and AI voice uses ElevenLabs, both with their own charges
  • Not for you if you need SSO or audit logs, as they're listed for Enterprise only
  • Tight if you want a long track record, since the product is new and lists few integrations

Pick Pipedrive if

  • Fits if your sales process is a row of stages and you want every deal on one board
  • Works for teams that only need deal tracking, not a marketing or support suite as well

Look elsewhere if

  • Skip it if you want a free plan, because there isn't one once the trial ends
  • Pricey if you want the add-ons too, as LeadBooster, Campaigns, Projects and Smart Docs run from $13.33 to $41 a month
  • Not for you if you work mainly from your phone, where the app's ratings are the worst in this category
  • Pricey if you need automation, which starts on Growth at $39 a seat, or $49 billed monthly
  • Watch out: seats are billed whether or not anyone uses them, and fees aren't refunded

How we grade them

2.2GPACRM.ioFair2.2GPAPipedriveFair
Value for money
CNo pricing page exists, so no price can be set against the $29 middle for CRM. We've left it at the ordinary grade.
CLite is $14 a seat a month on yearly billing, or $24 monthly, which is ordinary for this category once you see what Lite is: leads, deals, contacts and pipelines. Automation waits for Growth at $39, and LeadBooster, Campaigns, Smart Docs and Projects are add-ons from $13.33 to $41 a month.
Free plan and trial
CThe site advertises a free-forever plan with no credit card, but its limits aren't published, so we can't say how far it goes.
CNo free plan. The 14-day trial gives full access and doesn't ask for a card, so you can have a proper look at it. After that you pay or you're out.
Features
CContacts, deals, tasks, automations, calling and a LinkedIn extension. But calling needs your own Twilio account and AI voice runs on ElevenLabs, and SSO and audit logs are Enterprise only.
BKanban pipelines with custom fields, two-way email sync, sequences and automations, an AI assistant that says which deals to chase, call recording that updates the CRM, reports and forecasts. The sales job covered and nothing beyond it: no marketing or support suite, and that's deliberate.
Ease of use
CNo store rating on record, and the product is new. You'll still set up pipelines, telephony and automations yourself.
D3.75 from about 680 App Store ratings, below the line where we stop calling a score fair. Dragging deal cards along a board is a simple enough idea, but nearly one rating in five is a single star, so a lot of people on the phone app are unhappy with it.
Platforms and integrations
BWeb app plus a Chrome extension, with Google Calendar, Google Sheets, Twilio, WhatsApp and SendGrid links. No phone or desktop app listed.
BWeb, iPhone and Android, with no desktop app. The marketplace lists more than 500 integrations, Gmail, Slack, Zoom, Teams, Zapier, QuickBooks and Xero among them, and there's an API with webhooks.
Best forsmall teams moving off Agile CRMsales teams that think in deal pipelines

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: CRM.io and Pipedrive. How we grade

Where they differ

  • CRM.io also covers marketing automation, AI agents, email campaigns and chatbots.
  • Pipedrive also covers transcription.
In commonWebKanban boardsSales pipelineWorkflow automation

At a glance

CRM.ioPipedrive
PricingFree planFree trial
Starts atNot published$14 per seat / month, billed annually ($24 billed monthly)
Free planThe site advertises a free-forever plan for small teams with no credit card, but its limits are not published.None
Free trialNone listed14-day free trial with full access, no credit card required
Web
iOS
Android
Browser extension
Made byCRM.ioPipedrive Inc.
Price read fromNot confirmedweb.archive.org (not the vendor's own page)
CheckedNov 13, 2026Oct 9, 2026

Worth knowing

CRM.io

  • No pricing page exists; plan names, prices and the free plan's limits were not found.
  • Telephony needs a Twilio connection and AI voice uses ElevenLabs, so those carry their own charges.
  • SSO and audit logs are listed only for the Enterprise tier.
  • The product is new, rebuilt from Agile CRM, and its site lists few integrations.

Pipedrive

  • There is no free plan; a paid subscription is needed once the 14-day trial ends.
  • LeadBooster, Projects, Campaigns, Web Visitors and Smart Docs are paid add-ons, starting from $13.33 to $41 a month.
  • Prices here come from a September 13, 2026 archive copy of the US pricing page, because the live page turned our reader away; they exclude VAT.
  • Seats are charged whether or not they are assigned to a user, and Pipedrive's terms say fees are non-refundable.

Key features

CRM.io

Contacts and companies
A shared contact database with smart segments, CSV import and export, social enrichment and bulk account actions.
Deals and pipelines
Multiple pipelines with custom stages, table and kanban views, lost-reason capture and bulk actions.
Tasks, cadences and calendar
Task lists, follow-up cadences and SLA reminders, with Google Calendar sync and team availability views.
Automations and marketing
Round-robin assignment, email bots and AI workflows, plus email campaigns, drips and reusable templates.
Telephony and AI voice
A browser dialer with calling campaigns through Twilio, WhatsApp and SMS, and ElevenLabs-based AI voice agents.
LinkedIn Chrome extension
A Chrome extension captures LinkedIn leads into the pipeline in one click.

Pipedrive

Visual sales pipelines
Deals move through customizable kanban-style pipelines, with custom fields, activity reminders and products or services linked to each deal.
Email sync and scheduling
Two-way email sync, group emailing, templates and meeting scheduling keep conversations attached to the contact and deal.
Workflow automation
Automations and sequences take over repetitive steps such as follow-ups and data entry, and webhooks pass events to other systems.
AI assistant and Nova
An AI assistant recommends which deals to focus on, an email tool drafts and summarizes messages, and Nova records and transcribes calls and updates the CRM afterwards.
Reports and forecasting
Customizable reports and dashboards track sales performance, with revenue forecasts on the higher plans.
Add-ons and marketplace
LeadBooster, Campaigns, Smart Docs, Projects and Web Visitors extend the CRM at extra cost. The marketplace lists more than 500 integrations.

Plans

CRM.io

Pricing could not be confirmed. See crm.io.

Pipedrive

  • Lite$14

    per seat / month, billed annually ($24 billed monthly)

    The entry plan: leads, deals, contacts and pipelines organized in one workspace.

  • Growth$39

    per seat / month, billed annually ($49 billed monthly)

    Adds automation for emails and follow-ups on top of Lite.

  • Premium$59

    per seat / month, billed annually ($79 billed monthly)

    Pipedrive's full-cycle sales tools, from lead to close. Marked as the most popular plan.

  • Ultimate$79

    per seat / month, billed annually ($99 billed monthly)

    The complete set of Pipedrive capabilities.

Ways to pay less

CRM.io

No public discounts listed.

Pipedrive

  • Annual discount

    Save up to 42% with annual billing

    The US pricing page says annual billing saves up to 42%: Lite is $14 per seat a month billed annually against $24 billed monthly.

Common questions

Which is cheaper, CRM.io or Pipedrive?

As of Nov 13, 2026, CRM.io has no price we could confirm, and Pipedrive starts at $14 per seat / month, billed annually ($24 billed monthly).

Which has a free plan, CRM.io or Pipedrive?

As of Nov 13, 2026, only CRM.io has a free plan. Pipedrive does not, though it has a free trial.

Which platforms do CRM.io and Pipedrive run on?

As of Nov 13, 2026, only CRM.io lists a browser extension and only Pipedrive lists iOS and Android apps. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade