Delacon vs Infinity (2026): which should you pick?

Pick Delacon if

• Fits if phone calls are how your leads arrive and you want them tied to ads
• Works for marketers who want call recordings with sentiment scores

Look elsewhere if

• Skip it if you want a price before talking to sales, as none is published
• Not for you if you only track web forms, since this centres on calls
• Watch out: delacon.com is an animal-nutrition company; this is delacon.io
• Tight if your CRM is on an older version: the integrations page says to confirm availability

Pick Infinity if

• Fits if you are a UK or European marketer who wants one monthly fee, not per-call billing
• Works for multi-location brands that report calls by location

Look elsewhere if

• Pricey if you are small: Starter is £349 for 1,000 calls
• Watch out: each package has a call cap of 1,000, 5,000 or 10,000 a month
• Watch out: the AI Suite adds £200 on Starter and £1,000 on Growth
• Skip it if you need CRM on Growth, where it is an add-on
• Watch out: the page does not say whether the fee is billed monthly or annually

Delacon

• No prices are published; the site directs buyers to book a demo.
• The company at delacon.com is an animal-nutrition business; the call tracking company's site is delacon.io.
• Integration availability should be confirmed with Delacon for your software version, as the integrations page itself advises.

Infinity

• Prices are in pounds sterling, from the UK pricing page.
• Each package has a monthly call cap: 1,000, 5,000 or 10,000 calls.
• CRM integration and Smart Match are add-ons on Growth; Smart Voice is priced on application.
• The pricing page does not say whether the monthly fee is billed monthly or annually.

Delacon

Call tracking by source

Tracks calls by channel, campaign, website source, search word and web page.

Call management

IVR, geo-routing and automatic failover for sending calls to the right team or location.

Call recording and speech analytics

Records calls with auto-generated transcription, sentiment analysis and compliance monitoring.

Integrations and APIs

Connects to Google Ads, Google Analytics, Salesforce and Adobe Analytics, and offers APIs for pushing or pulling call data.

BigQuery and dashboards

Call data can be pushed to Google BigQuery for Looker Studio dashboards or other BI platforms.

SMS360 and Insights IQ

Additional products listed on the site for text messaging and call insights.

Infinity

Call-to-campaign tracking

Every package tracks calls down to campaign, channel and keyword and records every call.

Ad platform integrations

Google Ads, Microsoft Advertising, Meta and GA4 integrations are included on every package, along with an API and webhooks.

AI Suite

An optional version of each package that scores every call for intent and outcome.

Smart Match

Connects conversations to sales and revenue; included from Pro, available as an add-on on Growth.

Call menus and whisper

Call whisper, welcome messages and IVR call menus come with Growth and above.

Delacon

Pricing could not be confirmed. See delacon.io.

Infinity

• Starter£349

  per month for 1,000 calls

  30 tracking numbers, 1 website and brand. With the AI Suite the price is £549 a month.

• Growth£1,495

  per month for 5,000 calls

  250 tracking numbers, up to 10 locations or brands, call menus (IVR). £2,495 a month with the AI Suite.

• Pro£2,500

  per month for 10,000 calls

  1,000 tracking numbers, up to 100 locations, Smart Match, Salesforce or HubSpot, and a customer success manager. £4,000 with the AI Suite.

• EnterpriseCustom

  Over 10,000 calls a month, 2,500+ tracking numbers, Smart Routing, professional services and Gold support.