Dukaan vs StoreHippo (2026): which should you pick?
As of Nov 13, 2026, Dukaan grades higher than StoreHippo: 2.6 against 1.4 out of 4.0.
Checked Nov 13, 2026 · graded Nov 13, 2026 by ToolGPA
Dukaan grades higher on value for money, the free plan and platforms. They get the same grade on features and ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
Dukaan
Online store builder for Indian sellers with per-order service fees
StoreHippo
Hosted ecommerce platform with multi-vendor and multi-store options
Which one is for you
Pick Dukaan if
- Fits if you sell in rupees and want to start without paying
- Works for sellers who'd rather pay a percentage than a monthly fee
Look elsewhere if
- Skip it if you sell outside India or in other currencies, as the fee model suits INR sales
- Tight if you want a custom domain on the free plan: it starts on Starter
- Pricey if sales are large: the fee runs up to ₹200 an order even on paid plans
- Watch out: paid plans have no trial, and payment and shipping providers may charge extra
Pick StoreHippo if
- Fits if you are an Indian merchant who wants local logistics and payment options
- Works for a multi-vendor marketplace or several stores on one platform
Look elsewhere if
- Pricey if you are small, at ₹15,000 a month before the 1% fee
- Not for you if you want a refund, as cancelling gives none for the rest of the period
- Skip it if you want a trial, since none is listed
- Watch out: B2B, multi-seller and multi-store need Enterprise at ₹30,000, and each plan has a sales volume limit before fees apply
How we grade them
| 2.6GPADukaanGood | 1.4GPAStoreHippoWeak | |
|---|---|---|
| Value for money | BStarter is ₹2,500 a year, far under the category's monthly prices. But every plan also takes an order fee, 3.99% on Starter, so the real cost grows with sales. | D₹15,000 a month plus a 1% fee on each order, which is well above the category's dearer-quarter line of $89 a month. The page does not say which term the monthly rate is for. |
| Free plan and trial | BThe free plan has 1 store, unlimited products and 7 themes, and one seller could run on it. The cost is a 4.99% fee per order. | FNo free plan and no trial is listed, so you pay from the start. |
| Features | CCatalog, checkout, orders, delivery and AI writing tools. A custom domain needs Starter, digital products need Growth and marketplace tools need Infinity. | CMultilingual and multicurrency selling, discounts, loyalty wallets, mobile apps and APIs. B2B and basic multi-seller need the ₹30,000 Enterprise plan. |
| Ease of use | CNo rating on record. You still build the store, pick a theme and connect payments and shipping. | CA platform with themes, APIs and setup to work through. No store rating is on record. |
| Platforms and integrations | BWeb store builder with a REST API and webhooks. No desktop apps listed. | CWeb only, and no integrations list was recorded. |
| Best for | small Indian sellers starting with a free store | Indian merchants and multi-vendor marketplaces |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Dukaan and StoreHippo. How we grade
Price against what you get
Dukaan starts at about $2.19 a month and scores 2.3 out of 4 on features, ease of use and platforms. StoreHippo starts at about $157.97 a month and scores 2.0.
Dukaan scores higher and starts $155.78 a month lower. Of the other online store builders on the chart, none scores higher than Dukaan for less, and 27 score higher than StoreHippo for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Dukaan also covers whatsApp messaging and digital downloads.
- StoreHippo also covers inventory and sMS marketing.
At a glance
| Dukaan | StoreHippo | |
|---|---|---|
| Pricing | Free plan | Paid |
| Starts at | ₹2,500 per year, regular price (Free plan has a 4.99% order fee) | ₹15,000 per month, plus a 1% transaction fee per order (exclusive of taxes) |
| Free plan | 1 store, 1 staff account, 1 warehouse and unlimited products, with a 4.99% service fee per order. | None |
| Free trial | None listed | None listed |
| Web | ||
| Made by | Dukaan | StoreHippo |
| Price read from | mydukaan.io | storehippo.com |
| Checked | Nov 13, 2026 | Nov 13, 2026 |
Worth knowing
Dukaan
- Every plan charges a per-order service fee (4.99% on Free down to 0.99% on Infinity), capped at ₹200 per order.
- Fees do not apply to manual orders or to non-India and non-INR stores, so the model suits Indian-rupee sales.
- Paid plans have no free trial, and payment, shipping and messaging providers may charge separately.
- Prices are shown in Indian rupees; the monthly price behind the Monthly toggle was not readable.
StoreHippo
- Prices are shown in rupees and exclude taxes; a USD option exists on the page but could not be read, so no dollar price is recorded.
- Transaction fees apply: 1% per order on Business and 0.5% on Enterprise, and the FAQ says each plan has a sales volume limit before fees apply.
- Cancelling is allowed at any time, but no refund is given for the rest of the subscription period.
- The pricing page does not say which term (6 months or 12 months) the displayed monthly rate is for.
Key features
Dukaan
- Catalog and checkout
- Products with variants and stock levels, CSV import, custom checkout fields, online payments through a supported provider or cash on delivery.
- Orders and delivery
- Manages order status, customer details and invoices, with delivery areas and charges set from the dashboard.
- AI writing and images
- Drafts product descriptions, category suggestions, SEO titles and images; the site says AI usage limits apply.
- Themes and domain
- 7 themes on the Free and Starter plans and 17, including 10 premium, on Growth and Infinity. A custom domain starts on Starter.
- Marketplace tools
- Infinity adds a multi-vendor marketplace with vendor and commission management.
- REST API and webhooks
- A REST API, the same one the dashboard uses, and signed webhooks for order events.
StoreHippo
- Multilingual, multicurrency store
- Business and above list multiple languages and currencies, with IP-based currency detection from Enterprise.
- Discounts and marketing
- A discounting engine, loyalty wallets, abandoned-cart reminders, affiliates and email and SMS notifications.
- Multi-vendor and multi-store
- Basic multi-seller and multi-store arrive on Enterprise; the full versions are part of the custom Platinum plan.
- B2B features
- Enterprise adds B2B features, multi-pricing, custom roles and permissions, and minimum order quantities.
- Mobile apps
- An Android app comes with Enterprise, and Android and iOS apps with Platinum.
- API and developer tools
- The site documents an API and widget reference, webhooks and a theme designer; Platinum adds a staging environment.
Plans
Dukaan
Free₹0
1 store, unlimited products, 7 themes, abandoned-cart recovery and a 4.99% service fee per order.
Starter₹2,500
per year, billed once; monthly price not shown
Adds a custom domain, blogs, 2 staff accounts and a 3.99% order fee. Diwali offer: ₹1,999 through 15 Nov 2026.
Growth₹8,000
per year, billed once; monthly price not shown
3 stores, all 17 themes, digital products, loyalty and 1.99% order fee. Diwali offer: ₹5,999 through 15 Nov 2026.
Infinity₹50,000
per year, billed once; monthly price not shown
10 stores, multi-vendor marketplace tools, 20 staff accounts and a 0.99% order fee. Diwali offer: ₹39,999 through 15 Nov 2026.
EnterpriseCustom
For custom requirements; sold through sales.
StoreHippo
Business₹15,000
per month, term length not shown, plus 1% transaction fee per order
Multilingual and multicurrency selling, a discounting engine, marketing tools and loyalty wallets.
Enterprise₹30,000
per month, term length not shown, plus 0.5% transaction fee per order
Everything in Business plus B2B features, basic multi-seller and multi-store, custom roles, delivery management and an Android app.
Platinum₹120,000
per month and up, on a minimum 1-year term
Bespoke plan with developer support, a staging environment, an account manager, multi-seller, multistore and Android and iOS apps; extra services may cost more.
Ways to pay less
Dukaan
- Other savings
Diwali yearly prices through 15 Nov 2026
Yearly plans are discounted until 15 November 2026: Starter ₹1,999, Growth ₹5,999, Infinity ₹39,999, paid once with no automatic renewal.
StoreHippo
No public discounts listed.
Common questions
Which is cheaper, Dukaan or StoreHippo?
As of Nov 13, 2026, Dukaan is cheaper to start with: about $2.19 a month, against about $157.97 a month for StoreHippo. Dukaan starts at ₹2,500 per year, regular price (Free plan has a 4.99% order fee), and StoreHippo starts at ₹15,000 per month, plus a 1% transaction fee per order (exclusive of taxes).
Which has a free plan, Dukaan or StoreHippo?
As of Nov 13, 2026, only Dukaan has a free plan. StoreHippo does not.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.
