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Easy Digital Downloads vs FetchApp (2026): which should you pick?

As of Nov 13, 2026, Easy Digital Downloads and FetchApp share a 2.2 GPA, both have a free plan, and FetchApp starts cheaper, at $5 a month against $16.58 a month when paid by the year.

Checked Oct 18, 2026 and Nov 13, 2026 · graded Oct 18, 2026 and Nov 13, 2026 by ToolGPA

Easy Digital Downloads grades higher on the free plan and features. FetchApp grades higher on value for money and ease of use. They get the same grade on platforms.

Price, platforms and features side by side. The table says where each price was read and when.

Easy Digital Downloads

WordPress plugin for selling digital downloads from your own site

Free plan · from $199/yr
Full detailseasydigitaldownloads.com

FetchApp

Digital download and license key delivery for your own store

Free plan · from $5/mo
Full detailsfetchapp.com

Which one is for you

Pick Easy Digital Downloads if

  • Fits if you already run a WordPress site and want to sell files from it
  • Works for plugin and theme makers who need license keys, on Professional at $599 a year

Look elsewhere if

  • Skip it if you don't want to look after a WordPress site and its hosting, which isn't priced here
  • Pricey if you budget on the first-year price, as passes renew at double, from $199 a year for Personal
  • Tight if you stay on Lite or Personal: platform fees apply until Extended at $399 a year, 3% of Stripe sales on Lite
  • Pricey if you want licensing, the API, a marketplace or a second site, which start on Professional at $599 a year
  • Watch out: canceling a license ends support and updates, and you lose your locked-in price

Pick FetchApp if

  • Fits if you sell on Shopify or PayPal and want automatic file delivery
  • Works for sellers with large catalogues who would rather pay by storage than by sale

Look elsewhere if

  • Tight if you stay free, since Hobby holds 5 MB and has no API
  • Watch out: billing follows stored files, so a growing library moves you to a dearer tier
  • Watch out: the WooCommerce plugin is third-party and last released in February 2023, and BigCommerce is for existing accounts only

How we grade them

2.2GPAEasy Digital DownloadsFair2.2GPAFetchAppFair
Value for money
CThe free Lite plugin adds a 3% fee to Stripe sales: $30 on $1,000, plus the cost of hosting WordPress, which isn't on record. Extended at $399 a year drops the fee. Software that's free only if you host it yourself counts as a C here.
BStarter is $5 a month, inside the cheapest quarter of digital-product tools ($10), but it holds only 50 MB. 2 GB costs $10.
Free plan and trial
BLite is free on WordPress.org with unlimited products and transactions, so you can run a real store on it. Not an A: it needs a WordPress site on a paid host, and subscriptions and discount codes need a pass.
CA free Hobby plan exists, but it holds 5 MB and has no API access, so it is for trying only.
Features
CStore, cart and checkout, then subscriptions, content restriction, license keys, a multi-vendor marketplace and cart recovery on paid passes. It needs a WordPress site to be useful, and much of it sits on Professional at $599 a year.
DIt delivers files only: checkout, payments and tax come from a store or PayPal you connect, so it needs another product to be useful.
Ease of use
DNo rating on record. You host it yourself: a WordPress site you run, or a WordPress.com business plan, plus yearly licence renewals to keep support and updates.
CNo store rating on record. You connect a store and set up delivery rules.
Platforms and integrations
BRuns in the browser inside WordPress, with Stripe, PayPal, Square, Authorize.net, Zapier, Mailchimp and Elementor, and an API on Professional. No phone or desktop app is listed.
BWeb, with Shopify, PayPal, WooCommerce, Amazon S3 and Cloudflare R2 listed, and an API and webhooks on paid plans.
Best forselling files from your own WordPress siteautomatic file and licence-key delivery after payment

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Easy Digital Downloads and FetchApp. How we grade

Price against what you get

Easy Digital Downloads starts at $16.58 a month when paid by the year and scores 2.0 out of 4 on features, ease of use and platforms. FetchApp starts at $5 a month and scores 2.0.

They score the same, and FetchApp starts $11.58 a month lower. Of the other tools for selling digital products on the chart, 16 score higher than Easy Digital Downloads for less, and 10 score higher than FetchApp for less.

Features, ease of use and platforms, averaged

C2.0B3.0A4.0Free$0.5$1$2$5$10$20$50$100More for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessEasy Digital DownloadsFetchApp

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of tools for selling digital products, and the best at every price

Where they differ

    In commonFree planWebPublic APIOnline storeDigital downloads

    At a glance

    Easy Digital DownloadsFetchApp
    PricingFree planFree plan
    Starts at$199 per year at renewal, after a first year for $99.50$5 per month for 50 MB of storage
    Free planThe Lite plugin is free on WordPress.org with unlimited products and transactions and Stripe and PayPal checkout; Stripe sales carry an extra 3% fee in the free version.Hobby plan: $0 with 5 MB of storage, for trying delivery. Free accounts have no API access.
    Free trialNone listedNone listed
    Web
    Made bySandhills Development, LLCFetchApp
    Price read fromeasydigitaldownloads.comfetchapp.com
    CheckedOct 18, 2026Nov 13, 2026

    Worth knowing

    Easy Digital Downloads

    • It needs a WordPress site you run yourself, or a WordPress.com business plan, which allows third-party plugins.
    • First-year prices are introductory: passes renew at full price, from $199 a year for Personal.
    • The free version and the Personal pass do not include no-platform-fees; EDD's blog puts the free version's Stripe fee at 3%.
    • Licenses renew yearly; cancelling ends support and updates, and you lose your locked-in price.

    FetchApp

    • It delivers files only: checkout, payments and tax come from the store or PayPal setup you connect.
    • The free Hobby plan holds 5 MB and has no API access.
    • The WooCommerce plugin is third-party, last released 2023-02-28, and BigCommerce is open to existing accounts only.
    • Billing follows stored files, so a growing library moves you to a higher monthly tier.

    Key features

    Easy Digital Downloads

    Store on your own WordPress site
    Unlimited products, a cart and checkout inside WordPress, with full ownership of your store data and Elementor checkout templates.
    Payments
    Stripe, PayPal and Square in the free plugin, Apple Pay listed on every paid pass, and Authorize.net and 2Checkout from Extended up.
    Subscriptions and memberships
    Recurring payments with free trials and setup fees on paid passes, plus content restriction for members from Extended up.
    Software licensing
    Issue license keys and deliver updates for plugins, themes and other software, on Professional and All Access.
    Marketplace and commissions
    Run a multi-vendor marketplace and pay commissions to sellers, on Professional and All Access.
    Marketing tools
    Discount codes, abandoned cart recovery, cross-sells and upsells, AI product recommendations and syncing with Mailchimp, ConvertKit and others.

    FetchApp

    Delivery after payment
    When your store reports an order as paid, FetchApp emails the download links and any license keys to the buyer.
    License keys
    A key can be sent with each purchase. License keys are included on every paid plan, with no per-key charge.
    Expiring links and limits
    Business plans add expiring download links and download limits, and orders can be searched so links can be resent.
    Shopify and PayPal connections
    A Shopify app and PayPal buy-button setup are maintained by FetchApp. A WooCommerce plugin is community-made.
    Own storage
    From the Business tier you can host files in your own S3 or Cloudflare R2 storage and give FetchApp their links.
    API and webhooks
    A REST API lets a developer connect any checkout so that paid orders trigger delivery.

    Plans

    Easy Digital Downloads

    • Lite$0

      Free plugin from WordPress.org that you run on your own WordPress site. EDD adds a 3% fee to each Stripe transaction in the free version.

    • Personal$199

      per year at renewal, after a first year for $99.50

      1 site, subscriptions and free trials, discount codes, EU VAT, AI recommendations and cart recovery. Platform fees are not waived on this pass.

    • Extended$399

      per year at renewal, after a first year for $199.50

      1 site, no platform fees, Authorize.net and 2Checkout, multi-currency, content restriction, bundles, reviews and Zapier.

    • Professional$599

      per year at renewal, after a first year for $299.50

      2 sites, adds software licensing and API, a multi-vendor marketplace with commissions, shipping, post-purchase funnels and premium support.

    • All Access$999

      per year at renewal, after a first year for $499.50

      3 sites, every extension, including loyalty rewards, fraud prevention, advanced reports and bulk discount codes.

    FetchApp

    • Hobby$0

      5 MB of storage for trying out delivery. No API access.

    • Starter$5

      per month for 50 MB of storage

      License keys, Shopify and PayPal connections, unlimited admin users, API access and delivery emails from your own domain.

    • Business$10

      per month for 2 GB of storage

      Rises with storage: $20 for 5 GB, $30 for 10 GB, up to $500 for 200 GB. Adds your own S3 or R2 storage, full API and webhooks.

    • Scale$100

      per month for 40 GB of storage

      For larger libraries: 40 GB to 200 GB, with help choosing the right storage amount.

    Ways to pay less

    Easy Digital Downloads

    • Other savings

      Half price in the first year

      EDD's pricing page shows introductory first-year prices of half the regular rate, from $99.50 for Personal; renewals are at full price.

    FetchApp

    No public discounts listed.

    Common questions

    Which is cheaper, Easy Digital Downloads or FetchApp?

    As of Nov 13, 2026, FetchApp is cheaper to start with: $5 a month, against $16.58 a month when paid by the year for Easy Digital Downloads. Easy Digital Downloads starts at $199 per year at renewal, after a first year for $99.50, and FetchApp starts at $5 per month for 50 MB of storage.

    Which has a free plan, Easy Digital Downloads or FetchApp?

    As of Nov 13, 2026, both Easy Digital Downloads and FetchApp have a free plan.

    More comparisons

    How this page was made

    • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
    • The grades are our own, from each tool’s review or report card. The GPA is their average.
    • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
    • The differences and the answers to the questions are worked out from those listings.
    How we review and grade