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eKomi vs Trusted Shops (2026): which should you pick?

As of Nov 12, 2026, eKomi and Trusted Shops share a 2.0 GPA, neither has a free plan and their prices can't be set side by side, so the choice depends on which features you need.

Checked Nov 12, 2026 · graded Nov 12, 2026 by ToolGPA

They get the same grade on all five counts.

Price, platforms and features side by side. The table says where each price was read and when.

eKomi

Transaction-verified customer reviews, quoted by volume

Paid

Trusted Shops

Trustmark, buyer protection and reviews for online shops

Paid

Which one is for you

Pick eKomi if

  • Fits if you want reviews verified against real orders and sent to Google
  • Works for shops that can wait for a certification review

Look elsewhere if

  • Skip it if you want to see prices first, as every package says to contact sales
  • Not for you if you want to sign up and start today, because every package needs a certification application first
  • Tight if you collect over 10,000 reviews a month on Growth, which is capped
  • Watch out: WhatsApp collection is listed only on Enterprise
  • Watch out: the API has rate limits

Pick Trusted Shops if

  • Fits if you run a shop in Europe and want a trustmark with buyer protection
  • Works for shops on Shopify, WooCommerce, Magento or Shopware

Look elsewhere if

  • Skip it if you want to see prices first, as they depend on your turnover
  • Not for you if you want a free plan or trial, since none is offered
  • Tight if you want a short commitment, because the page states a 12-month minimum with yearly payment in advance
  • Watch out: a one-time setup fee of EUR 99 plus VAT applies
  • Watch out: the Trustmark needs an audit before you can use it

How we grade them

2.0GPAeKomiFair2.0GPATrusted ShopsFair
Value for money
CNo prices are published: Growth, Enterprise and White-Label all say 'Contact sales for pricing'. With nothing to compare, it sits in the middle.
CNo prices are published; they depend on turnover and product selection. With a EUR 99 setup fee and a 12-month minimum on top, it is graded in the middle until a quote says otherwise.
Free plan and trial
FThe site lists no free plan, no trial and no self-serve sign-up.
FNo free plan or trial; the page offers no trial of the Trustmark.
Features
BTransaction-verified reviews, many collection channels, distribution to other platforms, Google seller ratings and an API. Growth caps reviews at 10,000 a month and WhatsApp is Enterprise only.
BA trustmark with buyer protection, service and product reviews, a Google integration, a reputation manager and AI review tools. Product Reviews, Reputation Manager and Google Integration sit in higher packages or are add-ons.
Ease of use
CNo store rating on record. Every package needs an eKomi certification application first, and the site says that review takes up to 48 hours.
CNo store rating on record. The Trustmark needs an audit to pass, and setup comes with integrations to connect.
Platforms and integrations
BWeb, with Google Business Profile, Trustpilot, Facebook and Yelp connections and an API. No desktop or phone app.
BWeb, with Shopify, WooCommerce, Magento, Shopware, BigCommerce, Zendesk and Klaviyo. The Trustbadge is offered in 14+ languages.
Best forverified reviews for Google seller ratingsEuropean online shops that want a trustmark

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: eKomi and Trusted Shops. How we grade

Where they differ

    In commonWebReportsReview collection

    At a glance

    eKomiTrusted Shops
    PricingPaidPaid
    Starts atNot publishedNot published
    Free planNoneNone
    Free trialNone listedNone listed
    Web
    Made byeKomiTrusted Shops
    Price read fromNot confirmedNot confirmed
    CheckedNov 12, 2026Nov 12, 2026

    Worth knowing

    eKomi

    • No prices are published: Growth, Enterprise and White-Label packages all say 'Contact sales for pricing'.
    • Every package requires an eKomi certification application before access; the site says review takes up to 48 hours.
    • The Growth package caps reviews at 10,000 a month and its API has rate limits; WhatsApp is listed only on Enterprise.
    • The site lists no self-serve signup and no free plan.

    Trusted Shops

    • No prices are published: the pricing page says they depend on a shop's turnover and product selection.
    • The pricing page states annual payment in advance plus VAT, a one-time setup fee of EUR 99 plus VAT and a 12-month minimum contract.
    • Product Reviews, Reputation Manager and Google Integration sit in higher packages or are add-ons, and the page offers no trial of the Trustmark.
    • Built for European markets; the Trustbadge is offered in 14+ languages and the Trustmark requires passing an audit.

    Key features

    eKomi

    Transaction-verified reviews
    The vendor says every review is tied to an actual purchase passed in through its API and checked by algorithmic and human moderation.
    Many collection channels
    Email and SMS on the Growth package, with WhatsApp on Enterprise, plus a longer list of channels on the homepage such as QR codes, pop-ups and in-app prompts.
    Distribution to other platforms
    Reviews can be cross-posted to Google Business Profile, Trustpilot, Facebook Recommendations, Yelp and a network the vendor counts at 314 platforms.
    Google seller ratings
    eKomi describes itself as an official Google partner for seller ratings and product reviews.
    API and developer tools
    A REST API with SDKs for Node.js, Python, PHP and Ruby, webhooks, a sandbox and an MCP integration, with full webhooks on Enterprise.
    Feedback types and ratings
    Supports star ratings, NPS, CSAT and customer effort score, along with text, photo and video submissions.

    Trusted Shops

    Trustmark with buyer protection
    Shops pass an audit against Trusted Shops quality criteria, then display the Trustmark through the Trustbadge, which also offers shoppers a 30-day buyer protection.
    Service reviews
    Unlimited service reviews with a company profile that shows the star rating in Google searches for the brand, checked by a mix of manual and automatic moderation.
    Product reviews
    An add-on that collects reviews of individual products and shows them on product pages.
    Google integration
    Passes service and product ratings to Google Shopping and Google Ads so that stars can appear in ads.
    Reputation Manager
    Sends review requests to Trusted Shops, Trustpilot and Google Business Profile from a single control centre.
    AI review tools
    A Smart Review Assistant writes replies and summarizes feedback, and Sentiment Analysis picks out common themes across reviews.

    Plans

    eKomi

    Pricing could not be confirmed. See ekomi.com.

    Trusted Shops

    Pricing could not be confirmed. See trustedshops.com.

    Common questions

    Which is cheaper, eKomi or Trusted Shops?

    As of Nov 12, 2026, eKomi has no price we could confirm, and Trusted Shops has no price we could confirm.

    Which has a free plan, eKomi or Trusted Shops?

    As of Nov 12, 2026, neither eKomi nor Trusted Shops has a free plan.

    More comparisons

    How this page was made

    • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
    • The grades are our own, from each tool’s review or report card. The GPA is their average.
    • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
    • The differences and the answers to the questions are worked out from those listings.
    How we review and grade