eKomi vs Feefo (2026): which should you pick?

Pick eKomi if

• Fits if you want reviews verified against real orders and sent to Google
• Works for shops that can wait for a certification review

Look elsewhere if

• Skip it if you want to see prices first, as every package says to contact sales
• Not for you if you want to sign up and start today, because every package needs a certification application first
• Tight if you collect over 10,000 reviews a month on Growth, which is capped
• Watch out: WhatsApp collection is listed only on Enterprise
• Watch out: the API has rate limits

Pick Feefo if

• Fits if you want verified reviews on Google and have the budget for $200 a month
• Works for brands that want a customer success manager, which starts on Enhanced

Look elsewhere if

• Pricey if you are a small shop, because it starts at $200 a month, 'from'
• Skip it if you want a free plan or trial, as none is listed
• Tight if you send many requests, since Essentials covers 200 email requests and Enhanced 500
• Watch out: Q&A, AI Trending Topics, Feefo Social and syndication are paid extras whose prices are not shown
• Watch out: the full 600+ integration library is tied to the custom Plus package

eKomi

• No prices are published: Growth, Enterprise and White-Label packages all say 'Contact sales for pricing'.
• Every package requires an eKomi certification application before access; the site says review takes up to 48 hours.
• The Growth package caps reviews at 10,000 a month and its API has rate limits; WhatsApp is listed only on Enterprise.
• The site lists no self-serve signup and no free plan.

Feefo

• There is no free plan or trial listed, and the pricing page quotes every package as 'from' a monthly price.
• Q&A, AI Trending Topics, Feefo Social and syndication are marked as paid extras on some packages in the comparison table; their prices are not shown.
• Essentials covers 200 email requests and Enhanced 500 email requests; Plus is quoted individually.
• Essentials includes 50+ pre-built integrations and Enhanced 300+; the full 600+ library is tied to the custom package.

eKomi

Transaction-verified reviews

The vendor says every review is tied to an actual purchase passed in through its API and checked by algorithmic and human moderation.

Many collection channels

Email and SMS on the Growth package, with WhatsApp on Enterprise, plus a longer list of channels on the homepage such as QR codes, pop-ups and in-app prompts.

Distribution to other platforms

Reviews can be cross-posted to Google Business Profile, Trustpilot, Facebook Recommendations, Yelp and a network the vendor counts at 314 platforms.

Google seller ratings

eKomi describes itself as an official Google partner for seller ratings and product reviews.

API and developer tools

A REST API with SDKs for Node.js, Python, PHP and Ruby, webhooks, a sandbox and an MCP integration, with full webhooks on Enterprise.

Feedback types and ratings

Supports star ratings, NPS, CSAT and customer effort score, along with text, photo and video submissions.

Feefo

Verified review collection

Invitations go to customers who bought, by email on every package and by SMS and WhatsApp as well, with automatic reminders to people who do not respond the first time.

Product and service reviews

Collects reviews of the product and of the service around it, with optional photos and video, rateable attributes such as fit or value, and private feedback that is not shown publicly.

Display widgets and Google ratings

More than ten on-site widgets, AI review summaries, and review content passed to Google Seller Ratings, Shopping ads and rich snippets.

Surveys and NPS

Custom questions on every package, with NPS and bespoke surveys on Enhanced and above, plus a campaign manager for different touchpoints.

Analytics

Reports on the collection funnel, feedback and individual products, with sentiment and tag analytics available as extras on some packages.

Syndication network

On the top package, product reviews can be shared across retailers in Feefo's network, with product grouping so variants such as size or colour share reviews.

eKomi

Pricing could not be confirmed. See ekomi.com.

Feefo

• Essentials$200

  per month, from

  200 email requests plus 50 WhatsApp and 50 SMS, product and service reviews, photo and video reviews, AI summaries and replies, Google Seller Ratings.

• Enhanced$400

  per month, from

  Everything in Essentials with 500 email requests, a campaign manager, NPS and custom surveys, A/B testing, 350+ integrations and an assigned customer success manager.

• PlusCustom

  Everything in Enhanced plus bespoke collection, multilingual moderation, AI insights, social UGC, syndication network and 600+ enterprise integrations with API.