Exclaimer vs Newoldstamp (2026): which should you pick?
As of Oct 24, 2026, we pick Exclaimer: it is first in our ranking of email signature tools (Newoldstamp is second), and they share a 2.6 GPA.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
They get the same grade on all five counts.
Price, platforms and features side by side. The table says where each price was read and when.
Exclaimer
Company-wide email signatures for Microsoft 365 and Google Workspace
Newoldstamp
Email signatures priced by the number of signatures, with banners
Which one is for you
Pick Exclaimer if
- Fits if your IT team runs Microsoft 365, Exchange or Google Workspace and wants signatures on every device
- Works for companies that need a legal disclaimer on every outgoing email
Look elsewhere if
- Not for you if you're one person or a tiny team, as licensing has a 10-user minimum
- Tight if you're on Starter, which allows one signature template for the whole company
- Pricey if you want engagement reports, HubSpot or Salesforce targeting or HR sync, which are Pro at $1.75 a user
- Skip it if you want a free plan, because there's only the 14-day trial
- Watch out: monthly billing is offered, but the pricing page only shows the yearly prices
Pick Newoldstamp if
- Fits if you need a handful of branded signatures and are happy to pay for a year up front
- Works for teams on Google Workspace, Microsoft 365 or Exchange that schedule banners by department
Look elsewhere if
- Not for you if you want to pay monthly, as the pricing page only shows yearly prices
- Tight if you're staying free, because you get simple templates and Newoldstamp branding on the signature
- Watch out: during the 7-day trial you can build signatures but not use them until you pay
- Watch out: signatures stop working when the subscription expires or the account is deleted
- Watch out: the slider stops at 200 signatures, and beyond that the price is a quote from sales
How we grade them
| 2.6GPAExclaimerGood | 2.6GPANewoldstampGood | |
|---|---|---|
| Value for money | BStarter is $0.90 a user a month billed yearly, with a 10-user minimum, so the floor is $9 a month. One person pays that; a team of five pays $1.80 a head, inside this category's cheaper quarter at $2.00. Pro is $1.75 a user. | BOne signature is $54 a year, $4.50 a month, but five are $109 a year, about $1.82 a head a month, inside this category's cheaper quarter at $2.00. Ten are $219. Every paid step has the same features. |
| Free plan and trial | CNo free plan, only a 14-day trial with no credit card needed. | CThe free generator gives simple templates and basic options, with Newoldstamp branding on the signature. The 7-day trial opens every feature, but you can't use the signatures you make until you pay. |
| Features | BServer-side and in-client signatures on every plan, directory sync, disclaimers, rotating banners, targeting rules and brand kits, with HR sync, CRM targeting and A/B tests on Pro. That's the whole job, though Starter allows one template. | BTemplates, separate designs per department managed from one dashboard, deployment through Google Workspace, Microsoft 365 or Exchange, scheduled banners and clicks and impressions by department. Nothing in the job is missing from the listing. |
| Ease of use | CNo app store rating on record. An admin connects Microsoft 365 or Google Workspace, syncs the directory and builds templates in the web portal before anyone gets a signature. | CNo app store rating on record. You design from templates, then connect Google Workspace, Microsoft 365 or Exchange to push signatures out, or send colleagues a link to fill in their own. |
| Platforms and integrations | BA web portal with Microsoft 365, Google Workspace, Exchange, HubSpot, Salesforce, Workday, BambooHR and Salesloft, and server-side signatures reach mail sent from phones. No desktop or phone app of its own. | BWeb only, with Google Workspace, Microsoft 365, Exchange, HubSpot, Salesforce, Mailchimp, Pipedrive and SendGrid. No desktop or phone app. |
| Best for | company-wide signatures on Microsoft 365 or Google Workspace | small teams paying by the signature |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Exclaimer and Newoldstamp. How we grade
Price against what you get
Exclaimer starts at $0.90 a month for each person and scores 2.7 out of 4 on features, ease of use and platforms. Newoldstamp starts at $4.50 a month when paid by the year and scores 2.7.
They score the same, and Exclaimer starts $3.60 a month lower. Of the other email signature tools on the chart, none scores higher than Exclaimer for less, and 1 scores higher than Newoldstamp for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Exclaimer also covers qR codes and a/B testing.
At a glance
| Exclaimer | Newoldstamp | |
|---|---|---|
| Pricing | Free trial | Free plan |
| Starts at | $0.90 per user / month, billed annually (Starter) | $54 per year for 1 signature, billed annually |
| Free plan | None | A free version of the signature generator: simple templates and basic customization, with Newoldstamp branding on the signature. |
| Free trial | 14-day free trial, no credit card required | 7-day free trial with every feature; signatures cannot be used until you upgrade |
| Web | ||
| Made by | Exclaimer | Newoldstamp Inc. |
| Price read from | exclaimer.com | newoldstamp.com |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
Exclaimer
- Licensing is per active mailbox, with a minimum of 10 users.
- Starter allows one signature template; separate designs per department need Standard.
- Engagement reports, HubSpot and Salesforce targeting and HRIS sync are Pro features.
- Monthly billing is offered, but the pricing page shows only the annually billed prices.
Newoldstamp
- The pricing page shows only yearly prices; its FAQ mentions monthly subscriptions but gives no monthly price.
- Signatures stop working when the subscription expires or the account is deleted.
- The slider stops at 200 signatures; larger accounts need a quote from sales.
- During the 7-day trial you can build signatures but not use them until you pay.
Key features
Exclaimer
- Server-side and client-side signatures
- Every plan can add signatures on the mail server as messages leave, including from phones, or in Outlook and Gmail through an add-in so people see them while typing.
- Directory and HR sync
- Fills signatures from Entra ID or Google Directory; Pro also syncs from HR systems such as Workday, BambooHR and ADP Workforce Now, or a CSV.
- Banners and campaign scheduling
- Starter allows one banner; Standard and Pro rotate several and switch designs on a schedule for the length of a campaign.
- Targeting rules
- Use different signatures for internal and external mail, exclude users or groups, and on Pro target banners at HubSpot or Salesforce lists.
- Engagement dashboard
- Pro reports click-throughs on signatures and banners and can run A/B tests between designs.
- Disclaimers and brand kits
- Applies legal disclaimers to every email and keeps logos, colors and fonts in brand kits shared with meeting backgrounds.
Newoldstamp
- Signature generator and templates
- Design a signature from templates with a photo, logo, social icons and call-to-action buttons; images are hosted on Newoldstamp's servers.
- Central management
- Create separate templates per department and update every employee's signature from one dashboard.
- Google Workspace, Microsoft 365 and Exchange
- Deploys signatures to employees' mailboxes automatically through the Google Workspace, Microsoft 365 or Exchange integration.
- Banner campaigns
- Place a banner at the end of every signature and schedule banner changes by department to match marketing campaigns.
- Signature analytics
- Shows total clicks and impressions, broken down by each part of the signature and by department.
- Custom generator link
- Set a design in advance and share a link so colleagues fill in their own details and make matching signatures.
Plans
Exclaimer
Starter$0.90
per user / month, billed annually
One signature template for the whole organization, auto-updated employee details, legal disclaimers, a single banner and 24/5 support.
Standard$1.45
per user / month, billed annually
Unlimited templates, signatures per department, rotating banners, campaign scheduling, advanced targeting and 3 brand kits.
Pro$1.75
per user / month, billed annually
Adds unlimited brand kits, engagement dashboards, HubSpot and Salesforce targeting, LinkedIn and Facebook feeds, HRIS sync and vCards.
EnterpriseCustom
Standard or Pro plus a dedicated customer success manager, a tailored onboarding plan and staged rollout help.
Newoldstamp
Free$0
Free generator with simple templates and basic options; signatures carry Newoldstamp branding.
1 signature$54
per year for 1 signature, billed annually
Every paid feature: banners, analytics, central management and no branding. The price rises with the number of signatures.
10 signatures$219
per year for up to 10 signatures, billed annually
Same features as every paid step. The slider shows $109 a year for 5 signatures and $299 for 15.
50 signatures$799
per year for up to 50 signatures, billed annually
Same features as every paid step. The slider shows $1,599 a year for 100 signatures.
200 signatures$3,199
per year for up to 200 signatures, billed annually
The largest step the slider sells; same features as every paid step.
CustomCustom
For more than 200 signatures, quoted by the sales team.
Ways to pay less
Exclaimer
No public discounts listed.
Newoldstamp
- Nonprofit
Special pricing for nonprofits and NGOs
The pricing page offers nonprofits and NGOs special pricing and negotiable terms; contact sales for a quote.
- Education
Custom deals for schools and universities
The pricing page lists educators among those who get special deals, with custom quotes for institutions.
- Startups
Startup program
Startups can apply to Newoldstamp's startup program for a special deal, according to the pricing page.
Common questions
Which is cheaper, Exclaimer or Newoldstamp?
As of Oct 23, 2026, Exclaimer starts at $0.90 per user / month, billed annually (Starter), and Newoldstamp starts at $54 per year for 1 signature, billed annually. One is priced for each person and the other is not, so which costs less depends on how many of you use it.
Which has a free plan, Exclaimer or Newoldstamp?
As of Oct 23, 2026, only Newoldstamp has a free plan. Exclaimer does not, though it has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.