GBPPromote vs Merchynt (2026): which should you pick?
As of Oct 23, 2026, GBPPromote grades higher than Merchynt: 2.4 against 1.8 out of 4.0.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
GBPPromote grades higher on value for money and features. They get the same grade on the free plan, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
GBPPromote
Google Business Profile management with geo-grid rank tracking
Merchynt
Paige, an AI agent that runs a Google Business Profile for you
Which one is for you
Pick GBPPromote if
- Fits if you run one location and want Google posts and review replies automated for $16 a month
- Works for freelancers managing 2 to 7 client profiles at one flat price
Look elsewhere if
- Watch out: the homepage offers a 3-day trial with no card, but the pricing FAQ says the software is paid from day one
- Watch out: rank scans spend 1 credit per map pin, so a 10x10 grid uses 100, and more credits cost extra
- Pricey if you have two locations, as the flat price for 2 to 7 jumps to $37 a month
- Not for you if you want a free plan, as the 12 free browser tools sit apart from the platform
- Skip it if you want a desktop or phone app, as it runs in the browser only
Pick Merchynt if
- Fits if you own a local business and want your Google profile run for you with little input
- Works for agencies reselling profile management under their own name and domain
Look elsewhere if
- Pricey if you have several locations, at $99 a month each, with custom quotes only from 10 profiles
- Tight if you want time to try it, as the free trial lasts 3 days and there's no free plan
- Watch out: citations are a $40 add-on per location, offered only in the US and Canada
- Watch out: agencies also pay $100 a month for the Agency Program, so one client starts at $199
How we grade them
| 2.4GPAGBPPromoteFair | 1.8GPAMerchyntWeak | |
|---|---|---|
| Value for money | B$16 a month for one location, right at this category's cheaper quarter ($16), with every tool included. Two to seven locations are a flat $37, and from 8 it's $5.33 a location, about $267 a month for 50. | D$99 a month per Google Business Profile, right where this category's dearest tenth starts ($99), while its listed alternatives start between $16 and $39. Ten or more profiles get a custom quote, and agencies add $100 a month for the partner program. |
| Free plan and trial | DNo free plan, and its pages disagree: the homepage offers a 3-day trial with no card, while the pricing FAQ says the software is paid from day one. Either way it's under a week. The 12 browser tools are free but separate. | DNo free plan. The trial lasts 3 days and you're charged unless you cancel before day 3 ends. The free profile audit and heatmap report are one-off tools. |
| Features | BGeo-grid and service-area rank scans, AI assistant checks, bulk profile edits with protection, scheduled posts and photos, a review inbox with AI replies and requests, citations on 100+ directories, location pages and white-label reports. It covers the whole job. | CProfile tuning against nearby leaders, Google posts, review requests and replies, AI answer reports, social posts and short videos, a website and Maps heatmaps. The gap is citations: a $40-per-location add-on, offered only in the US and Canada. |
| Ease of use | CNo rating on record. You connect profiles, set grids and budget scan credits, where each map pin uses one, before the reports fill in. | CNo rating on record. Merchynt says setup takes about 20 minutes, and you still connect the profile and choose between autopilot and approving each post and reply. |
| Platforms and integrations | BWeb only, with no desktop or phone app. It connects to Google Business Profile, Apple Maps, Facebook, Instagram, LinkedIn, Zapier, Looker Studio and GA4, and an AI connector for Claude and ChatGPT. | BWeb only, with no desktop or phone app. It publishes to Google Business Profile, Facebook, Instagram, LinkedIn, YouTube and TikTok. |
| Best for | Google profile management priced per location | having AI run your Google Business Profile |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: GBPPromote and Merchynt. How we grade
Price against what you get
GBPPromote starts at $16 a month and scores 2.7 out of 4 on features, ease of use and platforms. Merchynt starts at $99 a month and scores 2.3.
GBPPromote scores higher and starts $83 a month lower. Of the other local SEO tools on the chart, none scores higher than GBPPromote for less, and 9 score higher than Merchynt for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
At a glance
| GBPPromote | Merchynt | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $16 per month for 1 location | $99 per Google Business Profile / month |
| Free plan | None | None |
| Free trial | 3-day free trial with no credit card, per the homepage; the pricing page FAQ says the software has none | 3-day free trial; cancel before the end of day 3 and nothing is charged |
| Web | ||
| Made by | TOTOSLocal One Private Limited | Merchynt |
| Price read from | gbppromote.com | merchynt.com |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
GBPPromote
- The homepage offers a 3-day trial with no card, but the pricing page FAQ says the management software is paid from day one.
- Rank scans spend credits, 1 per map pin, so a 10x10 grid uses 100; more credits are bought separately or come with an upgrade.
- Prices are flat below 8 locations: 1 location is $16 a month and 2 to 7 are $37; per-location pricing starts at 8.
- The 12 free browser tools, such as the GBP audit and rank checker, need no account but are separate from the paid platform.
Merchynt
- Each Google Business Profile costs $99 a month; 10 or more profiles get a custom quote.
- The free trial lasts only 3 days, and there is no free plan; the free GBP audit and heatmap report are one-off tools.
- Citations are an add-on at $40 per location, offered only in the US and Canada.
- The Agency Partner Program is a separate $100 a month membership, so an agency with one client starts at $199 a month.
Key features
GBPPromote
- Geo-grid rank tracking
- Scans Google Maps rankings at each pin of a grid or across a service area, with competitor tracking and live share links clients open without a login.
- AI visibility checker
- Checks whether ChatGPT, Gemini, Perplexity, Claude, Copilot and Grok mention the business; an AI connector lets Claude and ChatGPT query your data.
- Bulk profile management
- Push hours, menus, categories, services and optimization fixes to every location at once, with profile protection and brand consistency checks.
- Post and media automation
- Schedules or auto-writes Google posts, drips in photos over time, and posts to Facebook, Instagram and LinkedIn alongside the profile.
- Reviews and review requests
- One inbox for every location's reviews with AI replies, rotating templates, alerts, negative review monitoring, email review requests and QR codes.
- White-label reports and site tools
- Portfolio, multi-location and rank reports under your brand, plus a website builder, store locator, location pages, schema and citations on 100+ directories.
Merchynt
- Profile optimization and Google posts
- Tunes the Google Business Profile against top-ranked businesses nearby, writes and publishes Google posts and adds geotagged photos.
- Review requests and replies
- Asks happy customers for reviews automatically and replies to every new review, on full autopilot or after you approve each one.
- AI search visibility
- Reports each month whether ChatGPT, Gemini, Perplexity, Claude, Grok and Llama recommend the business, and keeps its details consistent across the web.
- Social posts and short videos
- Turns your photos into posts for Facebook, Instagram and LinkedIn and into short videos published to YouTube and TikTok.
- Website builder or fix list
- Builds a multi-page website that can go live on your own domain, or scans your current site and lists what to change.
- Heatmaps, reports and white label
- Google Maps rank heatmaps, AI rankings and a monthly report; agencies can rename Paige and send it from their own domain, logo and inbox.
Plans
GBPPromote
1 location$16
per month for 1 location
Every tool for a single Google Business Profile: geo-grid scans, posts, review requests, AI replies and reports.
2 to 7 locations$37
per month for up to 7 locations, flat
One flat price from 2 to 7 locations, pitched at freelancers, with white-label reports and every tool included.
8+ locations$5.33
per location / month, from 8 locations
Unlimited seats and white label; the homepage puts 50 locations at about $267 a month and 100 at $533.
Merchynt
Paige$99
per Google Business Profile / month
Profile optimization, posts, review requests and replies, social and video posts, a website, Maps heatmaps, AI rankings and monthly reports.
Custom pricingCustom
For 10 or more profiles, with discounts as the count grows; the pricing page asks anyone managing more than 3 to get in touch.
Ways to pay less
GBPPromote
- Annual discount
Lower price with annual billing
The pricing page has an annual billing option and says it saves more than paying monthly, without stating the figure.
Merchynt
No public discounts listed.
Common questions
Which is cheaper, GBPPromote or Merchynt?
As of Oct 23, 2026, GBPPromote is cheaper to start with: $16 a month, against $99 a month for Merchynt. GBPPromote starts at $16 per month for 1 location, and Merchynt starts at $99 per Google Business Profile / month.
Which has a free plan, GBPPromote or Merchynt?
As of Oct 23, 2026, neither GBPPromote nor Merchynt has a free plan. Both have a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.