Keyword.com vs Zutrix (2026): which should you pick?
As of Oct 23, 2026, Keyword.com grades higher than Zutrix: 2.6 against 1.8 out of 4.0.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
Keyword.com grades higher on value for money, the free plan and platforms. Zutrix grades higher on features. They get the same grade on ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
Keyword.com
Google rank tracker and AI visibility tracker, priced by keywords
Zutrix
Low-cost Google rank tracker with AI visibility and backlink tools
Which one is for you
Pick Keyword.com if
- Fits if you run a small site and want weekly Google rankings for a few dollars a month
- Works for clients who want a live ranking report they can open any time
Look elsewhere if
- Skip it if you need Bing, YouTube or other engines, as it tracks Google only
- Pricey if you want daily checks on a long list, at $70 a month for 500 keywords
- Tight if you want reports on your own domain, which is an extra $29 a month
- Watch out: desktop plus mobile for one phrase counts as two keywords
- Watch out: AI checks in API models like Claude or Grok cost four times the credits of ChatGPT checks
Pick Zutrix if
- Fits if weekly checks are enough and you want the bill under $20 a month
- Works for you if you want rankings, backlinks and audits in one account
Look elsewhere if
- Not for you if you want to try it free, as there's no free plan or trial, only a $7 week on Agency
- Pricey if you need daily checks on a big list, at $599 a month on Enterprise against $149 for weekly
- Tight if you need white-label reports, which start at Agency; Starter has 2 users and 100-page audits
- Watch out: AI visibility is checked weekly on every plan, even if you pay for daily rankings
- Skip it if you need rankings in Looker Studio or other tools, as Search Console is the only integration listed
How we grade them
| 2.6GPAKeyword.comGood | 1.8GPAZutrixWeak | |
|---|---|---|
| Value for money | A$3 a month for 50 weekly keywords on yearly billing ($4 monthly), with the API, MCP, Looker Studio and unlimited sites. That's under 60% of this category's cheaper quarter ($10). Daily checks cost more: 50 keywords are $13 a month, and 500 are $70. | CStarter is $19 a month for 250 keywords checked weekly, or $29 for daily checks, with backlinks, audits and AI visibility included. That's in the middle of what rank trackers charge, with 20% off yearly. |
| Free plan and trial | CNo free plan, but a 14-day trial with 100 keywords and 20 AI credits, and no card needed. | FNothing free. There's no free plan or free trial: you can pay $7 for 7 days on the Agency plan, and new subscriptions get a 7-day money-back guarantee, which isn't a trial. |
| Features | CWeekly or daily Google checks to the top 50 or 100, down to ZIP code, with saved results pages, share of voice, Maps tracking and AI answer tracking in ten models. The gap: rank tracking covers Google only, and no other search engine is listed. | BTop-100 Google tracking weekly or daily on mobile and desktop, in any country or city, with competitors, local pack tracking, AI visibility on eight models, keyword research, backlinks, audits and a content tracker. It covers the whole job. |
| Ease of use | CNo rating on record. You pick weekly or daily, depth, device and place for your keywords, and desktop plus mobile for one phrase counts twice, so there's a bit to work out first. | CNo rating on record. You choose weekly or daily checks, then set up projects, keywords and competitors, and there are several tools beyond the tracker to learn. |
| Platforms and integrations | BWeb only, with no desktop or phone app. It links to Search Console, Analytics, Looker Studio, DashThis and Oviond, and has an API and an MCP server for Claude Code, Codex or Cursor. | CWeb only, and the one integration listed is Google Search Console. Advanced API access is only named on Enterprise, at $149 a month. No desktop or phone app. |
| Best for | Google rank tracking for small sites | rank tracking plus backlinks and audits on a small budget |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Keyword.com and Zutrix. How we grade
Price against what you get
Keyword.com starts at $3 a month and scores 2.3 out of 4 on features, ease of use and platforms. Zutrix starts at $19 a month and scores 2.3.
They score the same, and Keyword.com starts $16 a month lower. Of the other rank trackers on the chart, none scores higher than Keyword.com for less, and 2 score higher than Zutrix for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Zutrix also covers site audit and backlink analysis.
At a glance
| Keyword.com | Zutrix | |
|---|---|---|
| Pricing | Free trial | Paid |
| Starts at | $3 per month for 50 keywords checked weekly, billed annually ($4 billed monthly) | $19 per month for 250 keywords checked weekly, billed monthly |
| Free plan | None | None |
| Free trial | 14-day free trial with 100 keywords and 20 AI credits, no credit card required | None listed |
| Web | ||
| Made by | Keyword.com | Zutrix Technologies LLC |
| Price read from | keyword.com | zutrix.com |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
Keyword.com
- Rank tracking covers Google only; no other search engine is listed.
- Prices assume weekly checks; daily tracking costs about four times as much, and desktop plus mobile for one phrase counts as two keywords.
- A white-label domain for shared reports is an add-on at $29 a month or $278 a year.
- AI checks in API models such as Claude, DeepSeek or Grok cost four times the credits of chat-app engines like ChatGPT.
Zutrix
- There is no free plan or free trial; Agency can be tried for 7 days for $7, and new subscriptions have a 7-day money-back guarantee.
- The headline prices are for weekly checks; daily checks cost more, from $29 for Starter to $599 for Enterprise.
- AI visibility is checked weekly on every plan, whatever the ranking frequency.
- White-label reports start at Agency; Starter allows 2 users and 100-page site audits.
Key features
Keyword.com
- Google rank tracking
- Weekly or daily checks to a top-50 or top-100 depth, on desktop or mobile, down to ZIP code, with as many on-demand updates a month as keywords.
- AI visibility tracking
- Tracks prompts in ChatGPT, Gemini, Copilot, AI Mode and AI Overviews, plus Claude, Perplexity Sonar, Mistral, DeepSeek and Grok through their APIs.
- Spyglass snapshots
- Shows the exact results page captured for each ranking, so a reported position can be checked against what was seen.
- Share of voice and SERP features
- See what share of organic visibility you own against competitors and which SERP features, including AI Overviews, appear for each keyword.
- Local rank tracking
- Track rankings for a chosen country, city or ZIP code, along with Google Business Profile and Google Maps positions.
- Reports, API and MCP
- Live shared reports, scheduled email reports, PDF and CSV exports, Looker Studio, an API and an MCP server for Claude Code, Codex or Cursor.
Zutrix
- Google rank tracking
- Checks the top 100 Google results (10 pages) weekly or daily, on mobile and desktop, in any country or city, with competitor tracking.
- AI Search Visibility
- Checks every tracked keyword weekly across eight AI models, among them Claude, GPT, Gemini and Llama, with a 0-100 score and sentiment.
- Keyword research
- Keyword suggestions with search volume, difficulty and competitor keywords, plus keywords pulled from Google Search Console.
- Backlink monitoring
- Tracks 10,000 to 150,000 backlinks by plan, with alerts for new and lost links and a disavow tool for toxic ones.
- Site audit
- More than 200 technical checks, Core Web Vitals monitoring and crawl error detection, from 100 to 750 pages per audit.
- Content editor and tracker
- Magic Content drafts and scores pages against those that rank; Content Tracker ties each page edit to ranking changes.
Plans
Keyword.com
Search Visibility$3
per month for 50 weekly keywords, billed annually ($4 monthly)
Google only. Checked daily, 50 keywords cost $13 a month billed annually ($16 monthly), and 500 cost $70. Unlimited sites, API, MCP and Looker Studio.
AI Visibility$7.83
per month for 20 AI credits, billed annually ($9.80 monthly)
AI search only: competitors, citations, sentiment, prompt research and live reports. A check costs 0.25 credit in chat apps, 1 credit in API models.
360° Visibility$26
per month for 1,000 weekly keywords, billed annually ($33 monthly)
Google and AI search with 15 AI credits. Daily checks with 150 credits cost $105 a month billed annually ($131 monthly); 10,000 daily keywords, $759.
Custom Plan$490
per month and up
Unlimited keywords and AI credits with tailored features and support, set up with the sales team.
Zutrix
Starter$19
per month for 250 keywords checked weekly, billed monthly
2 users, unlimited projects, AI visibility, 5 content editor credits, 10,000 backlinks and 100-page audits. Daily checks: $29 a month.
Pro$49
per month for 1,000 keywords checked weekly, billed monthly
3 users, custom reports, alerts, public live links and 25,000 backlinks. Daily checks: $89 a month.
Agency$89
per month for 2,500 keywords checked weekly, billed monthly
10 users, white label, embeddable widgets, 75,000 backlinks and 500-page audits. Daily checks: $149 a month.
Enterprise$149
per month for 10,000 keywords checked weekly, billed monthly
20 users, a dedicated SEO expert, priority support, advanced API access and 150,000 backlinks. Daily checks: $599 a month.
Ways to pay less
Keyword.com
- Annual discount
Save with annual billing
Keyword.com's pricing page advertises a 20% saving for annual billing; 50 weekly keywords are $36 a year instead of $4 a month.
Zutrix
- Annual discount
Save with yearly billing
Zutrix's pricing page advertises 20% off for yearly billing; its price data puts Starter with weekly checks at $190 a year instead of $19 a month.
- Other savings
Agency plan for 7 days for $7
Zutrix's pricing page offers a 7-day trial of the Agency plan for $7.
Common questions
Which is cheaper, Keyword.com or Zutrix?
As of Oct 23, 2026, Keyword.com is cheaper to start with: $3 a month, against $19 a month for Zutrix. Keyword.com starts at $3 per month for 50 keywords checked weekly, billed annually ($4 billed monthly), and Zutrix starts at $19 per month for 250 keywords checked weekly, billed monthly.
Which has a free plan, Keyword.com or Zutrix?
As of Oct 23, 2026, neither Keyword.com nor Zutrix has a free plan. Keyword.com has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.