Madgicx vs Opteo (2026): which should you pick?
As of Nov 13, 2026, we pick Madgicx: it is second in our ranking of ad creative and reporting tools, and it grades higher too, 2.4 against 2.2.
Checked Oct 18, 2026 and Nov 12, 2026 · graded Oct 18, 2026 and Nov 12, 2026 by ToolGPA
Madgicx grades higher on features. They get the same grade on value for money, the free plan, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Madgicx
AI optimization, automation and reports for Meta ad accounts
Opteo
AI agent and one-click fixes for paid ad accounts
Which one is for you
Pick Madgicx if
- Fits if most of your ad budget goes to Meta and you want an AI pointing at wasted spend
- Works for small shops spending up to $1K a month, at $32 a month billed annually
Look elsewhere if
- Skip it if you spend mostly on Google or TikTok, where it reports but doesn't optimize
- Pricey if you want server-side tracking, which is $49 a month more per account
- Tight if your spend tops $30K a month, as the price is then only shown inside the app
- Watch out: the price climbs with spend, to $230 a month billed annually up to $30K, and monthly billing costs more
- Not for you if you want a phone app or browser extension, as it runs in a web browser only
Pick Opteo if
- Fits if you manage several ad accounts and want a list of fixes
- Makes sense if you run Google, Meta and Microsoft ads together
Look elsewhere if
- Tight if your spend is high, as Basic covers $25,000 a month and plans cap spend across all accounts
- Skip it if you advertise in Japanese or Arabic, which are not supported
- Watch out: the trial's length is not stated
- Watch out: annual billing is not listed, and a discount is arranged by emailing support
- Watch out: the refund covers only the most recent invoice
How we grade them
| 2.4GPAMadgicxFair | 2.2GPAOpteoFair | |
|---|---|---|
| Value for money | CGraded against the reporting tools it's listed with. One plan has every feature, priced by ad spend: at $5K a month it's $83 billed annually, up to $10K it's $90 ($129 monthly), and up to $1K it's $32. That's about level with Birch and under Superads, Atria and Motion at that spend. | CBasic is $129 a month for up to 10 accounts, at the edge of the dearer quarter of ad tools ($129). Professional is $249 and Agency $499. |
| Free plan and trial | CNo free plan, but a 7-day trial with access to everything. A week is enough to see what the AI suggests for your account, but not much more. | CA free trial is offered, but the pricing page does not give its length. There is no free plan. |
| Features | BA daily AI audit with one-click fixes, a Copilot that answers questions about your account, rules, creative fatigue alerts, an image ad generator and reports mixing six data sources. For Meta that's the whole job. Other ad platforms show up in reports only. | CAn agent, improvements, a toolkit, an issues tracker and five networks. Japanese and right-to-left languages are not supported. |
| Ease of use | CNo rating on record. Fixes are approved with one click, but there's an account to connect, a lot of tools to learn, and rules to set up before automation does anything. | CNo store rating on record. You connect ad accounts and review suggestions. |
| Platforms and integrations | BWeb only, with no browser extension or apps. Reports pull in Meta, Google Ads, TikTok, Shopify, Klaviyo and Google Analytics 4, and it works with Claude and ChatGPT, plus a Google Ads MCP server. | BWeb app with Google, Meta, Microsoft, LinkedIn and TikTok Ads connections. No phone or desktop apps are listed. |
| Best for | AI fixes and reports for Meta ad accounts | an AI agent for fixing paid ad accounts |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Madgicx and Opteo. How we grade
Price against what you get
Madgicx starts at $0.08 a month when paid by the year and scores 2.7 out of 4 on features, ease of use and platforms. Opteo starts at $129 a month and scores 2.3.
Madgicx scores higher and starts $128.92 a month lower. Of the other ad creative and reporting tools on the chart, none scores higher than Madgicx for less, and 5 score higher than Opteo for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Madgicx also covers image generation, dashboards and ad creative.
At a glance
| Madgicx | Opteo | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $32 per month up to $1K ad spend, billed annually ($45 billed monthly) | $129 per month for up to 10 accounts, billed monthly |
| Free plan | None | None |
| Free trial | 7-day free trial with access to everything | Free trial offered; the pricing page does not state its length. |
| Web | ||
| Made by | Madgicx Ltd. | Opteo |
| Price read from | madgicx.com | opteo.com |
| Checked | Oct 18, 2026 | Nov 12, 2026 |
Worth knowing
Madgicx
- Optimization, automation and ad launching are built for Meta; Google Ads, TikTok and others appear in reports only, plus a Google Ads MCP server.
- Price steps up with monthly ad spend, from up to $1K to up to $30K; above $30K the price is shown only in the app.
- Tracking Pro, server-side conversion tracking for Meta, is an add-on at $49 a month per connected account.
- Madgicx says it offers no browser or Chrome extension; the app runs in a web browser.
Opteo
- Plans are capped by connected accounts and total monthly ad spend; spend counts across every connected account.
- Languages with double-width characters, such as Japanese, and right-to-left languages, such as Arabic, are not supported.
- Annual billing is not listed; the FAQ says a two-month discount on yearly billing is arranged by emailing support.
- The refund policy covers the most recent invoice.
Key features
Madgicx
- AI Marketer
- Audits Meta ad accounts every day, finds wasted spend and room to scale, and prepares actions that go live with one click of approval.
- Copilot
- An assistant on every page of the app that answers questions about your ad account from its own data.
- AI Ad Generator
- Generates image ads from a prompt, an image or any ad in the Meta Ad Library, ready to edit and launch.
- Creative Insights
- Breaks down every creative, video included, to show what winning ads share, and flags creative fatigue so you know when to refresh.
- Ads Manager 2.0 and automation
- Faster Meta campaign management with filters and bulk actions, plus rules that run campaigns 24/7 on conditions you set.
- One-Click Report
- Dashboards that combine Meta, Google Ads, Google Analytics 4, TikTok, Shopify and Klaviyo data, shared by live link or PDF.
Opteo
- Agent
- An AI assistant that fetches performance data, runs batch analyses and makes changes such as targets, budgets and campaigns after you review them.
- Improvements
- Turns account analysis into a queue of one-click changes, with adjustable thresholds such as maximum bid changes and protected brand terms.
- Toolkit
- Bulk pause, enable or rebudget across many campaigns, n-gram negative keyword suggestions and automatic placement exclusions.
- Issues tracker
- Flags problems such as broken landing page links and ad disapprovals across accounts and can hand fixes to the Agent.
- Multi-platform support
- The homepage says it works with Google Ads, Meta Ads, Microsoft Ads, LinkedIn Ads and TikTok Ads.
Plans
Madgicx
Madgicx Pro Complete$32
per month up to $1K ad spend, billed annually ($45 billed monthly)
All features. Price rises with ad spend: $83 a month billed annually up to $5K, $90 ($129 monthly) up to $10K, and $230 ($329) up to $30K.
Over $30K ad spendCustom
Above $30K of monthly ad spend the pricing page shows no figure; the price is given inside the app.
Opteo
Basic$129
per month for up to 10 accounts, billed monthly
Up to $25,000 monthly ad spend, live chat support, 24-hour refresh cycle and about 25m tokens.
Professional$249
per month for up to 25 accounts, billed monthly
Up to $100,000 monthly ad spend, priority support, 12-hour refresh cycle and about 50m tokens.
Agency$499
per month for up to 75 accounts, billed monthly
Up to $250,000 monthly ad spend, priority support, 12-hour refresh cycle and about 100m tokens.
EnterpriseCustom
Custom accounts, spend, refresh cycle and tokens, with an account manager. Sold through sales.
Ways to pay less
Madgicx
- Annual discount
Lower rate with quarterly or annual billing
Up to $1K of ad spend, Madgicx is $45 a month billed monthly, $38 billed quarterly and $32 billed annually; each spend step has similar savings.
Opteo
- Annual discount
Two months off when billed yearly
The pricing FAQ says accounts billed yearly get a two-month discount, arranged by emailing support.
Common questions
Which is cheaper, Madgicx or Opteo?
As of Nov 12, 2026, Madgicx is cheaper to start with: $0.08 a month when paid by the year, against $129 a month for Opteo. Madgicx starts at $32 per month up to $1K ad spend, billed annually ($45 billed monthly), and Opteo starts at $129 per month for up to 10 accounts, billed monthly.
Which has a free plan, Madgicx or Opteo?
As of Nov 12, 2026, neither Madgicx nor Opteo has a free plan. Both have a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.