The AskNicely Insider’s Guide
Everything we know about AskNicely in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
AskNicely
The Insider’s Guide
NPS and CSAT surveys with reviews and team coaching
Every plan, grade, refund rule and rival among form and survey tools, read from AskNicely’s own pages.
Made by AskNicely · checked Nov 13, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from AskNicely’s own pages, its app-store listings and our grades. Every fact in it is on AskNicely’s page too, where it is kept up to date. Checked Nov 13, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
1.8
GPA, above 8 of the 148 other form and survey tools we grade
AskNicely is a customer experience platform for service businesses. It runs NPS and CSAT surveys, routes feedback to the right team, requests online reviews and shows results on leaderboards. Plans are priced by yearly response volume and sold through sales.
To get you started, here are 7 things to know about AskNicely, taken from its own pages and our grades.
Plans, routing and integrations need setting up.
- 1
Best for customer feedback for service businesses
AskNicely runs NPS and CSAT surveys, routes feedback to teams, asks for online reviews and shows leaderboards.
- 2
It runs on Web
Web.
- 3
CSAT and NPS surveys
The Learn plan covers surveys, unlimited users, automated workflows, reports and leaderboards.
- 4
Feedback follow-up
The Grow plan adds assigning feedback to staff, AI-suggested responses and Slack and Microsoft Teams alerts.
- 5
Reviews and testimonials
Grow also lists a Google review manager, review requests and testimonial generation.
- 6
A 1.8 GPA, above 8 of 148
That is against the other form and survey tools we grade, on value, the free plan, features, ease of use and platforms.
- 7
Keep it
The plain part of AskNicely you could make: surveys, forms, reports and review collection. What surrounds it you could not. The 3 things listed below take a company, not a weekend.
AskNicely at a glance
- Pricing
- Paid
- Free plan
- No
- Free trial
- None stated
- Runs on
- Web
- Made by
- AskNicely
- Category
- Forms & Surveys
- Our grade
- 1.8 GPA, weak
The report card
Best for customer feedback for service businesses
AskNicely runs NPS and CSAT surveys, routes feedback to teams, asks for online reviews and shows leaderboards. No prices are published, plans start at 500 responses a year via sales, and it offers no trial, only a demo.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | No prices published; plans start at 500 responses a year and are quoted by sales. SSO is an add-on at $1,500 a year. |
| Free plan and trial | F | No free plan and no free trial; only a personalised demo. |
| Features | C | CSAT and NPS, follow-up routing, reviews, coaching and goals. But NiceAI, reputation management and SSO are paid add-ons. |
| Ease of use | C | No store rating on record. Plans, routing and integrations need setting up. |
| Platforms and integrations | B | Web with Salesforce, HubSpot, Intercom, Teams and Slack. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who AskNicely is for
- Fits if you run a service business that wants staff leaderboards from feedback
- Works for teams that want reviews requested after each job
Who it is not for
- Skip it if you want to try it yourself, since there's no trial, only a demo
- Not for you if you need a price up front, as none is published
- Watch out: SSO costs $1,500 a year and NiceAI and reputation management are add-ons
- Tight if you're small: plans start at 500 responses a year, and a named success manager only comes above $9,600 a year
Good to know
Good for
- Service businesses with technicians or front-line staff whose scores are tracked
- Teams that want review requests and NPS in one tool
- Mid-sized companies sending thousands of surveys a year
Worth knowing
- No prices are published; plans start from 500 responses a year and are quoted through sales.
- The vendor offers no free trial, only a personalized demo.
- SSO is an add-on at $1,500 a year, and NiceAI and reputation management are optional add-ons.
- Plans above $9,600 a year come with a named customer success manager.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
AskNicely's current pricing could not be confirmed from its own site.
No free plan and no free trial; only a personalised demo.
We could not confirm AskNicely’s current prices from its own site, so this guide lists no plans. asknicely.com has them.
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
NPS and CSAT surveys with reviews and team coaching. Here is what it does, as its own site describes it, and what it covers: public API, AI features, forms, surveys, reports, review collection.
CSAT and NPS, follow-up routing, reviews, coaching and goals.
- CSAT and NPS surveys
- The Learn plan covers surveys, unlimited users, automated workflows, reports and leaderboards.
- Feedback follow-up
- The Grow plan adds assigning feedback to staff, AI-suggested responses and Slack and Microsoft Teams alerts.
- Reviews and testimonials
- Grow also lists a Google review manager, review requests and testimonial generation.
- Coaching and goals
- The Transform plan adds in-app and white-label surveys, unlimited API data extraction, CX goals and frontline coaching.
- NiceAI add-on
- NiceAI is a generative AI layer with a chat interface and AI agents, and it can be added to any plan.
- Integrations by industry
- Connectors cover CRMs such as Salesforce and HubSpot, Intercom, and tools for sectors like healthcare and pest control.
Where it runs
- Web
What it works with
- Salesforce
- HubSpot
- Intercom
- Microsoft Teams
- Slack
AskNicely is made by AskNicely.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
8/148
Other form and survey tools it is graded above
AskNicely's GPA of 1.8 is higher than 8 of the 148 other form and survey tools we grade, and level with 17.
It stands best on platforms and integrations (B, above 46 of 148) and worst on free plan and trial (F, above 0).
Each grade against the category
Every bar is all 149 form and survey tools we grade, cut by the letter each got. AskNicely’s own letter is outlined.
- CValue for moneyAbove 35 of 148
- FFree plan and trialAbove 0 of 148
- CFeaturesAbove 5 of 148
- CEase of useAbove 7 of 148
- BPlatforms and integrationsAbove 46 of 148
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
The plain part of AskNicely you could make: surveys, forms, reports and review collection. What surrounds it you could not. The 3 things listed below take a company, not a weekend.
That makes this kind of software worth paying for, not this one in particular: 123 of the 148 other form and survey tools grade higher.
What you could make
- Surveys, forms, reports and review collection: an app builder makes these well.
What you could not
- It plugs into other products, Salesforce, HubSpot and Intercom among them, and has an API.
- AI features, unless you pay a model provider for each request yourself.
- People on the other end: coaches. No app builder makes those.
What this rests on. AskNicely’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Nicereply, Retently, Medallia, Zonka Feedback and Survicate
The 5 tools AskNicely is most often weighed against, with where each one differs from it.
- 2.0GPA
Nicereply
Free trial · from $59/mo
CSAT, NPS and CES surveys built for support teams.
- AskNicely also covers review collection.
- Nicereply also covers workflow automation.
- 2.0GPA
Retently
Free trial · from $99/mo
NPS, CSAT and CES survey software for ecommerce and B2B.
- AskNicely also covers review collection.
- Retently also covers workflow automation.
- 1.8GPA
Medallia
Paid
Enterprise customer and employee experience feedback platform.
- AskNicely also covers forms and review collection.
- Medallia also covers dashboards.
- 2.2GPA
Zonka Feedback
Free trial
Customer feedback surveys with AI analysis of what people say.
- Only Zonka Feedback lists iOS and Android apps.
- AskNicely also covers review collection.
- Zonka Feedback also covers workflow automation.
- 2.2GPA
Survicate
Free trial · from $56/mo
Customer feedback surveys for email, web and mobile apps.
- AskNicely also covers forms and review collection.
- Survicate also covers templates.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
11
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is AskNicely free?
No. AskNicely is a paid product.
What platforms does AskNicely work on?
AskNicely is available on Web.
Does AskNicely have an Android app?
No Android app was listed when its pages were read on Nov 13, 2026. AskNicely is listed for Web.
Does AskNicely have an iPhone app?
No iPhone app was listed when its pages were read on Nov 13, 2026. AskNicely is listed for Web.
Is AskNicely open source?
AskNicely is not described as open source on its own site, as read on Nov 13, 2026.
Does AskNicely have an API?
Yes. AskNicely offers a public API, according to its own site.
What does AskNicely integrate with?
AskNicely's listing names Salesforce, HubSpot, Intercom, Microsoft Teams and Slack.
Who makes AskNicely?
AskNicely is made by a company of the same name.
What are the alternatives to AskNicely?
The closest alternatives to AskNicely in our directory are Nicereply, Retently, Medallia, Zonka Feedback and Survicate.
How does AskNicely compare with other form and survey tools?
AskNicely's GPA of 1.8 is higher than 8 of the 148 other form and survey tools we grade, and level with 17.
Could I make my own version of AskNicely?
The plain part of AskNicely you could make: surveys, forms, reports and review collection.
Where this guide comes from
The prices, plans, platforms and features were read from AskNicely’s own pages on Nov 13, 2026, and the grades were given on Nov 13, 2026. Graded from this listing, whose facts were read from AskNicely's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by AskNicely. Prices change, so check asknicely.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
7,721
Tools graded, in 95 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
7,721
tools graded
95
categories
739
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- AskNicely, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/asknicely
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "AskNicely: The Insider's Guide", checked Nov 13, 2026. https://toolgpa.com/tools/asknicely
Know someone choosing between form and survey tools?
Send them this guide: toolgpa.com/tools/asknicely/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
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- Forms & Surveys Insider's GuideEvery one of the 149 form and survey tools we grade, compared
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- Google Forms Insider's GuideForm, survey and quiz builder that comes with a Google Account3.2 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what AskNicely’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. AskNicely is a trademark of its owner, and this guide is not made, paid for or approved by AskNicely. Prices and plans change: check asknicely.com before you buy.