The Justuno Insider’s Guide
Everything we know about Justuno in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Justuno
The Insider’s Guide
AI-timed popups and visitor identification for online stores
Every plan, grade, refund rule and rival among popup and widget tools, read from Justuno’s own pages.
Made by Justuno, Inc. · checked Oct 18, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Justuno’s own pages, its app-store listings and our grades. Every fact in it is on Justuno’s page too, where it is kept up to date. Checked Oct 18, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.2
GPA, above 2 of the 12 other popup and widget tools we grade
Justuno builds popups and behavior-based flows that grow email and SMS lists for online stores, with AI Smart Timing that decides when to show an offer and AI product recommendations. Its Spotlight add-on matches anonymous visitors to customer profiles. Plans are priced by monthly visitors, and a Done-For-You plan has Justuno's own team run the campaigns.
To get you started, here are 9 things to know about Justuno, taken from its own pages and our grades.
Lite comes with white-glove onboarding, which helps, but workflows, segments and tests take some learning.
- 1
Best for AI-timed popups for stores on Klaviyo
Justuno is a popup tool for online stores that leans on AI: it decides when to show an offer, recommends products, and can match anonymous shoppers to profiles with its Spotlight add-on.
- 2
Paid plans start at $59 a month
As its pricing page puts it: $59 per month for up to 10,000 visitors, no contract (Lite).
- 3
You can try it first
14-day free trial on Lite; 30-day free trial on Done-For-You
- 4
It runs on Web
Web.
- 5
Popups and exit offers
Email and SMS sign-up popups, exit offers and a design studio with a template library.
- 6
AI Smart Timing
Uses visitor behavior in real time to decide when to launch a popup, instead of fixed delays.
- 7
Spotlight visitor identification
An add-on that recognizes more visitors and matches them to customer profiles for targeting and list growth.
- 8
A 2.2 GPA, above 2 of 12
That is against the other popup and widget tools we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
The plain part of Justuno you could make: popups. What surrounds it you could not. The 4 things listed below take a company, not a weekend.
Justuno at a glance
- Pricing
- Free trial, from $59 per month for up to 10,000 visitors, no contract (Lite)
- Free plan
- No
- Free trial
- 14-day free trial on Lite; 30-day free trial on Done-For-You
- Runs on
- Web
- Made by
- Justuno, Inc.
- Category
- Popups & Website Widgets
- Our grade
- 2.2 GPA, fair
The report card
Best for AI-timed popups for stores on Klaviyo
Justuno is a popup tool for online stores that leans on AI: it decides when to show an offer, recommends products, and can match anonymous shoppers to profiles with its Spotlight add-on. It's dear, though. Lite is $59 a month for just 10,000 visitors, and having their team run it all costs $299.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | D | Lite is $59 a month for 10,000 visitors, so a site with 20,000 pays more on the page's slider, a figure the listing doesn't give. Even $59 is the dear end of popup tools here, and yearly billing only takes 10% off. Done-For-You is $299 at 20,000 visitors. |
| Free plan and trial | C | No free plan, but a 14-day free trial on Lite and 30 days on Done-For-You. The listing doesn't say a card is needed. |
| Features | B | AI Smart Timing picks the moment to show a popup, with behaviour-based workflows, real-time segments, multivariate tests, AI product picks and email and SMS checks. It covers the whole job for a store. Spotlight, which names anonymous visitors, is an add-on. |
| Ease of use | C | No rating on record. Lite comes with white-glove onboarding, which helps, but workflows, segments and tests take some learning. Or pay $299 and have their team run it all. |
| Platforms and integrations | B | Web, linked to Klaviyo, Attentive, Postscript, ActiveCampaign and Iterable, to BigCommerce and Magento stores, and to Triple Whale. No desktop or phone app, so B is the ceiling. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Justuno is for
- Great if you run a store and grow email and SMS lists with Klaviyo or Attentive
- Handy when you'd like their team to plan and run your popups for you
- Good for shops that want to put names to more of their anonymous visitors
Who it is not for
- Pricey if you're a small shop, as Lite is $59 a month for only 10,000 visitors
- Skip it if you want a free plan to grow into, as there's only a trial
- Not for you if you need to know the full cost up front, as Spotlight's price isn't listed
Good to know
Good for
- Online stores growing email and SMS lists alongside Klaviyo or Attentive
- Brands that want a team to plan and run their popups for them
- Stores that want to identify more anonymous shoppers
Worth knowing
- There is no free plan; Lite starts at $59 a month for 10,000 visitors after a 14-day trial.
- Lite caps live workflows at 5, custom segments at 2 and team seats at 3; unlimited needs Done-For-You or Enterprise.
- Spotlight visitor identification is an add-on, and the page does not list its price.
- Done-For-You costs $299 a month and covers only 20,000 visitors before the price rises.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$59
A month to start
Justuno is a paid product with a free trial, starting at $59 per month for up to 10,000 visitors, no contract (Lite).
The listing doesn't say a card is needed.
Lite
$59
per month for up to 10,000 visitors, no contract
All features, 5 live workflows, 2 custom segments, 3 team seats and white-glove onboarding. Price rises with visitors on the page's slider.
Done-For-You
$299
per month for up to 20,000 visitors, no contract
Justuno's team runs your campaigns: unlimited workflows, segments and seats, a dedicated account manager, a CRO strategist and a Slack channel.
Enterprise
Custom
Unlimited features with an enterprise hub, custom team roles and cross-domain reporting. Priced on request.
Trying it first
14-day free trial on Lite; 30-day free trial on Done-For-You
Read from justuno.com on Oct 18, 2026.
Ways to pay less
Annual discount
Annual billing saves 10%
Both Lite and Done-For-You show a 10% saving for paying annually instead of month to month.
Stated on justuno.comOther savings
Agency discounts
Brands working with an agency are told to mention it to the sales team for an agency discount.
Stated on justuno.com
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
AI-timed popups and visitor identification for online stores. Here is what it does, as its own site describes it, and what it covers: AI features, a/B testing, popups.
Spotlight, which names anonymous visitors, is an add-on.
- Popups and exit offers
- Email and SMS sign-up popups, exit offers and a design studio with a template library.
- AI Smart Timing
- Uses visitor behavior in real time to decide when to launch a popup, instead of fixed delays.
- Spotlight visitor identification
- An add-on that recognizes more visitors and matches them to customer profiles for targeting and list growth.
- Workflows and segments
- Behavior-based flows from first visit to repeat purchase, with real-time audiences built from behavior, intent and profile data.
- Testing and recommendations
- Multivariate tests of offers and designs, AI product recommendations, and instant email and SMS verification.
- Store and messaging integrations
- Connects to Klaviyo, Attentive, Postscript, ActiveCampaign and Iterable, to BigCommerce and Magento stores, and to Triple Whale.
Where it runs
- Web
What it works with
- Klaviyo
- Attentive
- Postscript
- ActiveCampaign
- Iterable
- BigCommerce
- Magento
- Triple Whale
Justuno is made by Justuno, Inc.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
2/12
Other popup and widget tools it is graded above
Justuno's GPA of 2.2 is higher than 2 of the 12 other popup and widget tools we grade, and level with 4.
It stands best on features (B, above 5 of 12) and worst on value for money (D, above 0).
Its paid plans start at $59 a month, against a middle price of $19 for the category: 10 of the 11 others that charge start lower.
On features, ease of use and platforms it scores 2.7 out of 4. 1 tool scores higher and costs less.
Each grade against the category
Every bar is all 13 popup and widget tools we grade, cut by the letter each got. Justuno’s own letter is outlined.
- DValue for moneyAbove 0 of 12
- CFree plan and trialAbove 3 of 12
- BFeaturesAbove 5 of 12
- CEase of useAbove 0 of 12
- BPlatforms and integrationsAbove 0 of 12
Price against what you get
Each dot is one of 12 popup and widget tools. Further left costs less; higher up scores better on features, ease of use and platforms. Justuno is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
The plain part of Justuno you could make: popups. What surrounds it you could not. The 4 things listed below take a company, not a weekend.
That makes this kind of software worth paying for, not this one in particular: 6 of the 12 other popup and widget tools grade higher. It costs $708 a year.
What you could make
- Popups: an app builder makes this well.
What you could not
- Splitting visitors between versions and telling you which won.
- It plugs into other products, Klaviyo, Attentive and Postscript among them.
- AI features, unless you pay a model provider for each request yourself.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. Justuno’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
OptiMonk, Wisepops, Privy, Sleeknote and OptinMonster
The 5 tools Justuno is most often weighed against, with where each one differs from it.
- 2.6GPA
OptiMonk
Free plan · from $19/mo
Popups for online stores, built by an AI agent you describe them to.
- OptiMonk has a free plan. Justuno does not, though it has a free trial.
- OptiMonk also covers templates and AI agents.
- 2.4GPA
Wisepops
Free trial · from $299/mo
Popups, on-site feeds, web push and A/B tests for online stores.
- 2.4GPA
Privy
Free trial · from $30/mo
Pop-ups, email and SMS for small online stores.
- Justuno also covers a/B testing and popups.
- Privy also covers marketing automation, forms, email campaigns and business texting.
- 2.2GPA
Sleeknote
Free trial · from $55/mo
Popups and gamified campaigns for online stores, priced by visitors.
- Justuno also covers a/B testing.
- Sleeknote also covers templates, no-code and forms.
- 1.8GPA
OptinMonster
From $210/yr
Pop-ups, floating bars and opt-in forms added to an existing site.
- OptinMonster also covers templates, no-code and forms.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
13
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Justuno free?
No, Justuno is a paid product, but you can try it first. 14-day free trial on Lite; 30-day free trial on Done-For-You.
How much does Justuno cost?
Justuno lists 3 plans. Lite: $59 per month for up to 10,000 visitors, no contract.
What platforms does Justuno work on?
Justuno is available on Web.
Does Justuno offer any discounts?
Justuno publicly lists the following: Annual billing saves 10%; Agency discounts.
Does Justuno have an Android app?
No Android app was listed when its pages were read on Oct 18, 2026. Justuno is listed for Web.
Does Justuno have an iPhone app?
No iPhone app was listed when its pages were read on Oct 18, 2026. Justuno is listed for Web.
Is Justuno open source?
Justuno is not described as open source on its own site, as read on Oct 18, 2026.
What does Justuno integrate with?
Justuno's listing names Klaviyo, Attentive, Postscript, ActiveCampaign, Iterable, BigCommerce, Magento and Triple Whale.
Who makes Justuno?
Justuno is made by Justuno, Inc.
What are the alternatives to Justuno?
The closest alternatives to Justuno in our directory are OptiMonk, Wisepops, Privy, Sleeknote and OptinMonster.
How does Justuno compare with other popup and widget tools?
Justuno's GPA of 2.2 is higher than 2 of the 12 other popup and widget tools we grade, and level with 4.
Is Justuno good value for money?
ToolGPA grades Justuno D for value for money. Its paid plans start at $59 a month, against a middle price of $19 for the category: 10 of the 11 others that charge start lower.
Could I make my own version of Justuno?
The plain part of Justuno you could make: popups. What surrounds it you could not.
Where this guide comes from
The prices, plans, platforms and features were read from Justuno’s own pages on Oct 18, 2026, and the grades were given on Oct 18, 2026. Graded from this listing, whose facts were read from Justuno's own pages on 18 October 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Justuno, Inc. Prices change, so check justuno.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
2,281
Tools graded, in 73 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
ToolGPA is free to read. It may earn a commission from affiliate links and it works with sponsors, but anything paid for is labelled and no one can pay for a grade. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
2,281
tools graded
73
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Justuno, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/justuno
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Justuno: The Insider's Guide", checked Oct 18, 2026. https://toolgpa.com/tools/justuno
Know someone choosing between popup and widget tools?
Send them this guide: toolgpa.com/tools/justuno/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded popup and widget tools after Justuno, each with an Insider's Guide of its own.
- Popups & Website Widgets Insider's GuideEvery one of the 13 popup and widget tools we grade, compared
- Getsitecontrol Insider's GuidePopups, bars, forms and surveys, with email campaigns built in2.8 GPA
- OptiMonk Insider's GuidePopups for online stores, built by an AI agent you describe them to2.6 GPA
- Poptin Insider's GuidePopups and embedded forms, with email campaigns and automations2.4 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Justuno’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. ToolGPA uses affiliate links and may earn a commission from them, and it works with sponsors; anything paid for is labelled, and no one can pay for a grade. Justuno is a trademark of its owner, and this guide is not made, paid for or approved by Justuno, Inc. Prices and plans change: check justuno.com before you buy.