Alternatives · Local SEO
Apple Business alternatives
As of Oct 24, 2026, the best Apple Business alternative for most people is Google Business Profile (3.0 GPA), first in our ranking of local SEO tools. It's also the best free one.
Apple Business compared with 5 alternatives: Google Business Profile, Bing Places for Business, Yelp for Business, Yext and BrightLocal.
Apple Business is free to use. 3 of the 5 alternatives are free or have a free plan. One more offers a free trial.
Listings checked up to Oct 23, 2026 · Where the facts come from
At a glance
| Tool | Price | Free plan | Runs on |
|---|---|---|---|
| Apple BusinessThis tool | Free | Free | Web |
| Google Business Profile | Free | Free | Web, iOS, Android |
| Bing Places for Business | Free | Free | Web |
| Yelp for Business | Free plan · from $150/mo | Yes | Web, iOS, Android |
| Yext | Paid | No | Web, iOS, Android |
| BrightLocal | Free trial · from $31/mo | Trial only | Web |
Price against what you get
Apple Business has no paid plan and scores 2.0 out of 4 on features, ease of use and platforms. None of the 4 alternatives on this chart both scores higher and starts lower.
Google Business Profile, Bing Places for Business, Yelp for Business and BrightLocal score higher without starting lower.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
How each one differs from Apple Business
Google Business Profile
Free listing that sets how a business shows on Google Maps and Search
- Google Business Profile is free.
- Google Business Profile also lists iOS and Android apps.
- Google Business Profile also covers review collection.
Suits: Shops, restaurants and trades that serve customers in person
Bing Places for Business
Free Microsoft listing for a business on Bing search and Bing Maps
- Bing Places for Business is free.
Suits: Local businesses that want correct details on Bing and Bing Maps
Yelp for Business
Free Yelp business page, with paid ads and page upgrades
- Yelp for Business starts at $150 per month and up for Yelp Ads.
- Yelp for Business also lists iOS and Android apps.
Suits: Restaurants and home or local services whose customers look them up on Yelp
Yext
Enterprise listings, reviews and AI visibility for many locations
- Yext has no free plan, unlike Apple Business.
- Yext also lists iOS and Android apps.
- Yext also covers AI agents and AI search visibility.
- Yext does not cover reports, which Apple Business does.
Suits: Brands and franchises with hundreds or thousands of locations
BrightLocal
Local SEO platform for rankings, listings, reviews and AI visibility
- BrightLocal starts at $31 per month for 1 location, billed annually ($41 billed monthly).
- BrightLocal has no free plan, only a free trial, unlike Apple Business.
- BrightLocal also covers rank tracking, review collection and AI search visibility.
Suits: Agencies reporting local rankings and listings for many client locations
Limits worth knowing in Apple Business
- It covers Apple Maps and other Apple apps only; Google, Bing and Yelp listings are claimed separately.
- Actions need Apple's approval, which can take up to three working days, and show only on iOS or iPadOS 17.4 or later.
- Feature availability varies by country, and ads on Apple Maps are open only to businesses in the US and Canada.
- The paid extras, iCloud storage from $0.99 per user a month and AppleCare+ for Business from $6.99 a month, are for the device side and not needed for Maps.
Common questions
What are the alternatives to Apple Business?
The alternatives to Apple Business in this directory are Google Business Profile, Bing Places for Business, Yelp for Business, Yext and BrightLocal. Each one has a side-by-side comparison with Apple Business.
Is there a free alternative to Apple Business?
Yes. Google Business Profile and Bing Places for Business are free to use. Yelp for Business has a free plan alongside paid ones.
Which Apple Business alternatives work on Android?
The Apple Business listing does not include an Android app. Google Business Profile, Yelp for Business and Yext list one.
Which Apple Business alternatives work on iOS?
The Apple Business listing does not include an iOS app. Google Business Profile, Yelp for Business and Yext list one.
When were these prices checked?
Every listing on this page was checked on Oct 23, 2026, against the pages it cites. Vendors change prices without notice, so confirm on their site before you buy.