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Alternatives · Ad Tools

Branch alternatives

As of Nov 13, 2026, the highest-graded Branch alternative is Singular (2.4 GPA). It's also the best free one.

Branch compared with 4 alternatives: AppsFlyer, Singular, Kochava and Measured.

Branch's current pricing could not be confirmed from its own site. 3 of the 4 alternatives are free or have a free plan.

Listings checked up to Nov 13, 2026 · Where the facts come from

Black Friday: is there a Branch sale?

At a glance

ToolPriceFree planRuns on
BranchThis toolFree trialTrial onlyWeb
AppsFlyerFree plan · from $0.07YesWeb
SingularFree plan · from $0.05YesWeb
KochavaFree plan · from $500/moYesWeb
MeasuredPaidNoWeb

How each one differs from Branch

  1. AppsFlyer

    Mobile attribution and marketing measurement platform

    • AppsFlyer starts at Free (Zero plan); Growth is $0.07 per conversion after the first 12,000.
    • AppsFlyer has a free plan, which Branch lacks.

    Suits: App teams that need install and event attribution across paid channels

  2. Singular

    Mobile attribution and marketing analytics platform

    • Singular starts at Free for 15,000 paid conversions; Growth is $0.05 per conversion.
    • Singular has a free plan, which Branch lacks.

    Suits: Mobile app marketers who need attribution plus cost aggregation in one place

  3. Kochava

    Mobile attribution and omnichannel ad measurement platform

    • Kochava starts at $500 per month and up.
    • Kochava has a free plan, which Branch lacks.
    • Kochava also covers a/B testing.

    Suits: App marketers who need attribution and can start on a free tier

  4. Measured

    Marketing measurement with media mix modeling and incrementality tests

    • Measured also covers a/B testing.

    Suits: Enterprise and ecommerce brands that want to prove media impact to finance

Limits worth knowing in Branch

  • No plan has a published price on the pricing page, so costs are not known without contacting the vendor.
  • Basics caps ad partners, data partner webhooks and ad partner postbacks at 3 each, with custom ad partners limited to 25.
  • CTV and OTT attribution is limited to Enterprise, per the pricing FAQ.
  • Essentials and Enterprise are arranged through a demo request.
Branch pricing and details

Common questions

What are the alternatives to Branch?

The alternatives to Branch in this directory are AppsFlyer, Singular, Kochava and Measured. Each one has a side-by-side comparison with Branch.

Is there a free alternative to Branch?

Yes. AppsFlyer, Singular and Kochava have a free plan alongside paid ones.

When were these prices checked?

Every listing on this page was checked on Nov 13, 2026, against the pages it cites. Vendors change prices without notice, so confirm on their site before you buy.