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Thrive Leads alternatives · Popups

Free alternatives to Thrive Leads

Thrive Leads has no free plan. 33 of the 54 other popup and widget tools in this directory are free or have a free plan.

Thrive Leads is a paid product, starting at $599 per year at renewal, after a first year for $240. 2 of them have no paid plan at all; the rest pair a free plan with paid ones.

33 tools · Listings checked up to Nov 13, 2026 · Where the facts come from

The 12 closest to Thrive Leads

  1. Icegram

    WordPress plugins for popups, action bars and email capture

    What is free: Starter plan, free forever: 1 site, popups, action bars, toasts, messengers, basic targeting rules and two-step opt-in.

    • Icegram starts at $99 per year for up to 3 sites. Thrive Leads starts at $599 per year at renewal, after a first year for $240.
    • Icegram has a free plan. Thrive Leads does not.
    • Icegram also covers email campaigns.
    • Thrive Leads also covers reports.
  2. Brave Popup Builder

    WordPress popup, opt-in and conversion widget plugin

    What is free: Free edition on WordPress.org; the pricing page lists the full feature set under the paid plans.

    • Brave Popup Builder starts at $59 per year for 1 website. Thrive Leads starts at $599 per year at renewal, after a first year for $240.
    • Brave Popup Builder has a free plan. Thrive Leads does not.
    • Brave Popup Builder also covers surveys.
    • Thrive Leads also covers reports.
  3. MailOptin

    WordPress popup, opt-in form and email newsletter plugin

    What is free: MailOptin Lite is free on WordPress.org, with popups, before and after post opt-ins, sidebar forms, page-level targeting and new-post notification emails.

    • MailOptin has a free plan. Thrive Leads does not.
    • MailOptin also covers email campaigns.
    • Thrive Leads also covers reports and a/B testing.
  4. WP Popups

    WordPress popup plugin with a free edition and paid licenses

    What is free: Free edition on WordPress.org with popup templates and display filters; premium rules, triggers, positions and exit intent are paid.

    • WP Popups starts at $70 per year for 1 site. Thrive Leads starts at $599 per year at renewal, after a first year for $240.
    • WP Popups has a free plan. Thrive Leads does not.
    • Thrive Leads also covers reports.
  5. Poptin

    Popups and embedded forms, with email campaigns and automations

    What is free: 1,000 visitors a month on 1 domain with unlimited popups and Poptin branding, plus 250 email contacts and 500 email sends.

    • Poptin starts at $19 per month for up to 500 email contacts and 5,000 visitors (Growth). Thrive Leads starts at $599 per year at renewal, after a first year for $240.
    • Poptin has a free plan. Thrive Leads does not.
    • Poptin also covers marketing automation and email campaigns.
    • Thrive Leads also covers reports.
  6. Getsitecontrol

    Popups, bars, forms and surveys, with email campaigns built in

    What is free: 10,000 widget views a month per site with unlimited widgets and contacts, but Getsitecontrol branding; emails cost $2.00 per 1,000 sent.

    • Getsitecontrol starts at $19 per site / month for up to 100,000 widget views. Thrive Leads starts at $599 per year at renewal, after a first year for $240.
    • Getsitecontrol has a free plan. Thrive Leads does not.
    • Getsitecontrol also covers marketing automation, surveys and email campaigns.
    • Thrive Leads also covers reports.
  7. Popupsmart

    No-code popup builder with AI drafting and 500+ templates

    What is free: 5,000 pageviews a month on 1 website with 1 live popup and a 100-email monthly quota, with Popupsmart branding.

    • Popupsmart starts at $32.50 per month for up to 50,000 pageviews, billed annually. Thrive Leads starts at $599 per year at renewal, after a first year for $240.
    • Popupsmart has a free plan. Thrive Leads does not.
    • Popupsmart also covers templates and no-code.
    • Thrive Leads also covers reports.
  8. Claspo

    Pop-up builder with every feature on every plan, priced by pageviews

    What is free: Free plan for 1 website and 3,000 pageviews a month, with all features, unlimited widgets and team members; 'Powered by Claspo' badge stays on.

    • Claspo starts at $29 per month for 50,000 pageviews, billed annually ($39 billed monthly). Thrive Leads starts at $599 per year at renewal, after a first year for $240.
    • Claspo has a free plan. Thrive Leads does not.
    • Claspo also covers surveys.
    • Thrive Leads also covers reports.
  9. MailMunch

    Pop-ups, embedded forms and landing pages to grow an email list

    What is free: Free plan on its Shopify listing: unlimited subscribers, forms and pop-ups, landing pages, an automated welcome email and basic analytics.

    • MailMunch starts at $15 per month for up to 5,000 contacts. Thrive Leads starts at $599 per year at renewal, after a first year for $240.
    • MailMunch has a free plan. Thrive Leads does not.
    • MailMunch also covers marketing automation and email campaigns.
    • Thrive Leads also covers reports.
  10. Picreel

    Exit-intent pop-ups with a free plan and pageview-based tiers

    What is free: Free plan, up to 5,000 pageviews a month, with unlimited campaigns, popups and domains and the premium features.

    • Picreel starts at $9.99 per month for 50,000 pageviews, billed annually ($19.99 billed monthly). Thrive Leads starts at $599 per year at renewal, after a first year for $240.
    • Picreel has a free plan. Thrive Leads does not.
    • Picreel also covers surveys.
    • Thrive Leads also covers reports.
  11. Poper

    Popups, forms, quizzes and widgets for lead capture

    What is free: Free Forever plan: 1 website and 50 AI credits.

    • Poper starts at $14 per month at 50k visitors (regular price; sale rates until Nov 30). Thrive Leads starts at $599 per year at renewal, after a first year for $240.
    • Poper has a free plan. Thrive Leads does not.
    • Poper also covers surveys.
    • Thrive Leads also covers reports.

Common questions

Is there a free alternative to Thrive Leads?

Yes. Popup Maker, Icegram, Brave Popup Builder, MailOptin, WP Popups, Poptin, Getsitecontrol, Popupsmart and 25 more are free or have a free plan.

Does Thrive Leads have a free plan?

Thrive Leads has no free plan. Thrive Leads is a paid product, starting at $599 per year at renewal, after a first year for $240.

When was this checked?

Each listing shows its own date. On this page they run from Oct 18, 2026 to Nov 13, 2026. Vendors change prices and plans without notice, so confirm on their site before you buy.

This page is built from the listings. A tool is here because its listing says so, and the order is how close each is to Thrive Leads: the alternatives its listing names first, then the tools that share the most features with it.