Alternatives · CRM
Zurple alternatives
As of Nov 13, 2026, the highest-graded Zurple alternative is Follow Up Boss (2.0 GPA).
Zurple compared with 5 alternatives: Follow Up Boss, Lofty, Real Geeks, BoomTown and Wise Agent.
Zurple's current pricing could not be confirmed from its own site. None of the alternatives has a free plan. 2 more offer a free trial.
Listings checked up to Nov 13, 2026 · Where the facts come from
Black Friday: is there a Zurple sale?
At a glance
| Tool | Price | Free plan | Runs on |
|---|---|---|---|
| ZurpleThis tool | Paid | No | Web |
| Follow Up Boss | Free trial · from $58/mo | Trial only | Web |
| Lofty | Paid | No | Web |
| Real Geeks | From $399/mo | No | Web |
| BoomTown | Paid | No | Web |
| Wise Agent | Free trial · from $49/mo | Trial only | Web |
How each one differs from Zurple
Follow Up Boss
Real estate CRM that routes and follows up on incoming leads
- Follow Up Boss starts at $58 per user / month, billed annually ($69 billed monthly).
- Follow Up Boss also covers shared inbox and reports.
- Follow Up Boss does not cover marketing automation, email campaigns and sMS marketing, which Zurple does.
Suits: Real estate agents and teams that buy leads from portals
Lofty
Real estate CRM with IDX websites, AI agents and lead generation
- Lofty also covers AI agents and reports.
- Lofty does not cover workflow automation, which Zurple does.
Suits: Real estate agents and teams who want a CRM and an IDX website from one vendor
Real Geeks
Real estate platform with an IDX website, CRM and lead packages
- Real Geeks starts at $399 per month, plus a $500 one-time setup fee.
- Real Geeks also covers call tracking.
- Real Geeks does not cover workflow automation, which Zurple does.
Suits: Agents who want a website, CRM and optional paid lead generation from one vendor
BoomTown
Real estate CRM with IDX websites and managed lead generation
Suits: Real estate teams that want a website, CRM and lead service in one
Wise Agent
Real estate CRM with lead tools, drip campaigns and transactions
- Wise Agent starts at $49 per month, billed monthly ($42 per month billed annually).
- Wise Agent also covers tasks and reports.
- Wise Agent does not cover workflow automation, which Zurple does.
Suits: Individual real estate agents who want a CRM with transaction tracking
Limits worth knowing in Zurple
- No prices are published; the site directs buyers to schedule a consultation.
- Made for real estate agents, and the pages describe it mainly for the US market.
- Nurture content is sent on the agent's behalf, with templates that can be edited or replaced.
Common questions
What are the alternatives to Zurple?
The alternatives to Zurple in this directory are Follow Up Boss, Lofty, Real Geeks, BoomTown and Wise Agent. Each one has a side-by-side comparison with Zurple.
Is there a free alternative to Zurple?
None of the alternatives listed here has a free plan. Follow Up Boss and Wise Agent offer a free trial.
When were these prices checked?
Each listing shows its own date. On this page they run from Nov 12, 2026 to Nov 13, 2026. Vendors change prices without notice, so confirm on their site before you buy.
Keep reading
- +2Best of
The best CRM software in 2026
Six CRMs compared, from free plans for two or three users to tools built around calling or LinkedIn prospecting. Each pick says who it suits, what it costs and where it stops.
6 tools · Updated October 2026