Adzooma vs Madgicx (2026): which should you pick?
As of Nov 13, 2026, we pick Madgicx: it is second in our ranking of ad creative and reporting tools, and it grades higher too, 2.4 against 2.2.
Checked Oct 18, 2026 and Nov 12, 2026 · graded Oct 18, 2026 and Nov 12, 2026 by ToolGPA
Madgicx grades higher on features. They get the same grade on value for money, the free plan, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Adzooma
PPC audits, alerts and reports across Google, Microsoft and Meta Ads
Madgicx
AI optimization, automation and reports for Meta ad accounts
Which one is for you
Pick Adzooma if
- Fits if you manage a few ad accounts and want audits without paying
- Works for freelancers running Google, Microsoft and Meta campaigns
Look elsewhere if
- Tight if you stay free, with 1 seat, 3 alerts and no custom alerts
- Watch out: branded reports and more seats need Silver or Gold
- Pricey if you need Gold features, at $179 a month
- Watch out: the annual prices could not be read, and a report schedule is marked coming soon
Pick Madgicx if
- Fits if most of your ad budget goes to Meta and you want an AI pointing at wasted spend
- Works for small shops spending up to $1K a month, at $32 a month billed annually
Look elsewhere if
- Skip it if you spend mostly on Google or TikTok, where it reports but doesn't optimize
- Pricey if you want server-side tracking, which is $49 a month more per account
- Tight if your spend tops $30K a month, as the price is then only shown inside the app
- Watch out: the price climbs with spend, to $230 a month billed annually up to $30K, and monthly billing costs more
- Not for you if you want a phone app or browser extension, as it runs in a web browser only
How we grade them
| 2.2GPAAdzoomaFair | 2.4GPAMadgicxFair | |
|---|---|---|
| Value for money | CSilver is $69 a month billed monthly, between the middle ($49) and the dearer quarter ($129). Gold is $179. | CGraded against the reporting tools it's listed with. One plan has every feature, priced by ad spend: at $5K a month it's $83 billed annually, up to $10K it's $90 ($129 monthly), and up to $1K it's $32. That's about level with Birch and under Superads, Atria and Motion at that spend. |
| Free plan and trial | CA free plan with monthly reports, a limited set of opportunities, 3 alerts, budget tracking and 1 seat, which you will outgrow. | CNo free plan, but a 7-day trial with access to everything. A week is enough to see what the AI suggests for your account, but not much more. |
| Features | CAudits, suggestions, budget tracking, alerts, scorecards and Performance Max tools. A performance report schedule is marked coming soon on Silver and Gold. | BA daily AI audit with one-click fixes, a Copilot that answers questions about your account, rules, creative fatigue alerts, an image ad generator and reports mixing six data sources. For Meta that's the whole job. Other ad platforms show up in reports only. |
| Ease of use | CNo store rating on record. You connect ad accounts and set alerts before it helps. | CNo rating on record. Fixes are approved with one click, but there's an account to connect, a lot of tools to learn, and rules to set up before automation does anything. |
| Platforms and integrations | BWeb app with Google, Microsoft and Meta Ads, Slack and Google Analytics 4 connections. No phone or desktop apps are listed. | BWeb only, with no browser extension or apps. Reports pull in Meta, Google Ads, TikTok, Shopify, Klaviyo and Google Analytics 4, and it works with Claude and ChatGPT, plus a Google Ads MCP server. |
| Best for | PPC audits on Google, Microsoft and Meta | AI fixes and reports for Meta ad accounts |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Adzooma and Madgicx. How we grade
Price against what you get
Adzooma starts at $69 a month and scores 2.3 out of 4 on features, ease of use and platforms. Madgicx starts at $0.08 a month when paid by the year and scores 2.7.
Madgicx scores higher and starts $68.92 a month lower. Of the other ad creative and reporting tools on the chart, 5 score higher than Adzooma for less, and none scores higher than Madgicx for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Madgicx also covers workflow automation, AI agents, image generation and ad creative.
At a glance
| Adzooma | Madgicx | |
|---|---|---|
| Pricing | Free plan | Free trial |
| Starts at | $69 per month, billed monthly | $32 per month up to $1K ad spend, billed annually ($45 billed monthly) |
| Free plan | Monthly reports, a limited set of opportunities, 3 PPC alerts, budget tracking and 1 user seat, with unlimited ad accounts connected. | None |
| Free trial | None listed | 7-day free trial with access to everything |
| Web | ||
| Made by | Adzooma | Madgicx Ltd. |
| Price read from | adzooma.com | madgicx.com |
| Checked | Nov 12, 2026 | Oct 18, 2026 |
Worth knowing
Adzooma
- The Free plan allows 1 user seat, 3 alerts and no custom alerts; more seats, alerts and branded reports need Silver or Gold.
- The pricing page marks a performance report schedule as coming soon on Silver and Gold.
- The annual prices behind the Annually toggle could not be read; the 20% saving is the vendor's stated figure.
- The page marks the SEO and web metrics reports with an asterisk whose footnote was not captured.
Madgicx
- Optimization, automation and ad launching are built for Meta; Google Ads, TikTok and others appear in reports only, plus a Google Ads MCP server.
- Price steps up with monthly ad spend, from up to $1K to up to $30K; above $30K the price is shown only in the app.
- Tracking Pro, server-side conversion tracking for Meta, is an add-on at $49 a month per connected account.
- Madgicx says it offers no browser or Chrome extension; the app runs in a web browser.
Key features
Adzooma
- Campaign audits
- Scans ad accounts for wasted spend, disapproved ads and broken conversion tracking.
- Optimization suggestions
- Lists opportunities for bidding, campaign structure, keywords, negatives and audiences that can be applied from the platform.
- Budget tracking
- Tracks spend across connected ad platforms so pacing can be adjusted before a budget is overspent.
- Automated alerts
- PPC alerts delivered by email or Slack; the number of alerts and custom-alert support depend on the plan.
- Performance scorecards
- PPC, SEO and website scorecards that highlight blockers and growth areas, with free audit reports for Google and Microsoft Ads.
- Performance Max and shopping tools
- Toolkits for Performance Max assets, exclusions and audiences, and for segmenting shopping products and fixing feed issues.
Madgicx
- AI Marketer
- Audits Meta ad accounts every day, finds wasted spend and room to scale, and prepares actions that go live with one click of approval.
- Copilot
- An assistant on every page of the app that answers questions about your ad account from its own data.
- AI Ad Generator
- Generates image ads from a prompt, an image or any ad in the Meta Ad Library, ready to edit and launch.
- Creative Insights
- Breaks down every creative, video included, to show what winning ads share, and flags creative fatigue so you know when to refresh.
- Ads Manager 2.0 and automation
- Faster Meta campaign management with filters and bulk actions, plus rules that run campaigns 24/7 on conditions you set.
- One-Click Report
- Dashboards that combine Meta, Google Ads, Google Analytics 4, TikTok, Shopify and Klaviyo data, shared by live link or PDF.
Plans
Adzooma
Free$0
Monthly PPC performance and opportunity reports, 1 SEO profile, 1 web metrics profile, 3 PPC alerts from free templates, 1 user seat.
Silver$69
per month, billed monthly
Weekly reports, all available opportunities, 5 SEO and 5 web metrics profiles, 10 PPC alerts with custom alerts, unlimited seats, report branding, priority support.
Gold$179
per month, billed monthly
Daily reports and opportunity analysis, unlimited SEO and web metrics profiles, unlimited PPC alerts and all alert templates, unlimited seats, report branding and priority support.
Madgicx
Madgicx Pro Complete$32
per month up to $1K ad spend, billed annually ($45 billed monthly)
All features. Price rises with ad spend: $83 a month billed annually up to $5K, $90 ($129 monthly) up to $10K, and $230 ($329) up to $30K.
Over $30K ad spendCustom
Above $30K of monthly ad spend the pricing page shows no figure; the price is given inside the app.
Ways to pay less
Adzooma
- Annual discount
Save 20% with annual billing
The pricing page offers a Monthly/Annually toggle labelled Save 20%. The annual prices were not readable, so the monthly prices are the ones recorded.
Madgicx
- Annual discount
Lower rate with quarterly or annual billing
Up to $1K of ad spend, Madgicx is $45 a month billed monthly, $38 billed quarterly and $32 billed annually; each spend step has similar savings.
Common questions
Which is cheaper, Adzooma or Madgicx?
As of Nov 12, 2026, Madgicx is cheaper to start with: $0.08 a month when paid by the year, against $69 a month for Adzooma. Adzooma starts at $69 per month, billed monthly, and Madgicx starts at $32 per month up to $1K ad spend, billed annually ($45 billed monthly).
Which has a free plan, Adzooma or Madgicx?
As of Nov 12, 2026, only Adzooma has a free plan. Madgicx does not, though it has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.