Anewstip vs Semrush AI PR Toolkit (2026): which should you pick?

Pick Anewstip if

• Fits if you're a founder or small PR team building your own media lists
• Works for people who want to find reporters by the stories they've already covered

Look elsewhere if

• Not for you if you're staying free, as the free plan hides contact details and can't export lists or send pitches
• Pricey if you pay monthly, at $200 against $160 billed annually, and Professional is $400 a month on yearly billing only
• Tight if you pitch a lot, as extra pitches are one-time packs from $59 for 500 on a paid plan
• Watch out: the 7-day trial bills you automatically when it ends unless you cancel first
• Skip it if you need coverage reports or an API, as reports are a separate product and the API is on the custom plan only

Pick Semrush AI PR Toolkit if

• Fits if you're new to PR and want one place to find and pitch journalists
• Works for agencies comparing several brands' coverage, on the Business plan

Look elsewhere if

• Pricey if you just want to pitch, as Base is $149 a month with no monitoring or contact exports
• Tight if a team shares it, as each plan has one user and every extra one is $20 a month
• Watch out: add-ons stack up, with 200 more exports at $149 a month and 1,000 more emails at $29
• Not for you if you want a real trial, as sending, contact details and exports stay locked until you pay
• Watch out: the pricing page shows yearly billing, while Semrush's help center gives the same figures as monthly prices

Anewstip

• The free plan hides journalists' email addresses and phone numbers, cannot export lists and cannot send pitches.
• Professional is billed annually only; Standard is the one plan that can be paid month to month.
• Extra pitches are one-time pitch point packs, from $59 for 500 on a paid plan or $79 on the free plan.
• API access is limited to the custom Partners plan, and coverage reports are a separate product, ClipCoverage, with its own account.

Semrush AI PR Toolkit

• Prowly itself no longer takes new subscriptions or trials; new customers are pointed to this Semrush toolkit.
• Each plan includes one user; extra users cost $20 a month each.
• Base cannot export contacts or monitor media; 200 more exports cost $149 a month and 1,000 more emails $29.
• The pricing page shows annual billing; Semrush's help center gives the same figures as monthly prices.

Anewstip

Search by articles

Find reporters through what they have written, across an index Anewstip puts at 200 million articles, filtered by author, region, language and date.

Search by tweets

Find media contacts by what they have tweeted since 2006, filtered by source, place, date, topic and an influence score.

Journalist and outlet profiles

Search more than 800,000 journalist profiles and 200,000 outlet profiles by name, title, outlet, topic, country and language.

Media lists

Save contacts to lists whose details update on their own. Paid plans can export lists and see email addresses and phone numbers.

Pitch

Email personalized pitches to a media list and see opens and clicks. Each email uses one pitch point from the monthly allowance.

Alerts

Email alerts when new articles or tweets from media contacts mention your brand, a competitor or any keyword.

Semrush AI PR Toolkit

AI-cited media finder

Lists the media outlets in your industry that AI models cite in their answers, with journalists to pitch at each.

Media database

Profiles of more than 600,000 journalists and outlets, searchable by keyword and location; Pro adds audience and traffic data per outlet.

AI pitch and press release writing

Drafts pitches and press releases with AI on every plan, ready to send from the toolkit's mailing tool.

Email outreach and analytics

Sends pitches from your own authenticated domain and tracks engagement. Pro adds scheduled follow-ups and shows which pitches led to coverage.

Media monitoring

From Pro, watches online news, blogs and forums for mentions, filters out reprints and duplicates, and sends alerts with AI summaries.

Competitive intelligence

Business tracks where competitors get coverage and benchmarks your share of voice, sentiment and reach against theirs.

Anewstip

• Free$0

  1 user, 2 media lists of 100 contacts and 2 alerts. Contact details, list exports and pitching are locked.

• Standard$160

  per month, billed annually ($200 billed monthly)

  1 user, 1,000 pitches a month, 20 media lists of 1,000 contacts, 20 alerts, contact emails and phone numbers, and list export.

• Professional$400

  per month, billed annually

  Up to 5 users, 5,000 pitches a month, unlimited lists of 5,000 contacts, unlimited alerts and help from a PR consultant.

• PartnersCustom

  Unlimited users and pitches, with access to Anewstip's APIs.

Semrush AI PR Toolkit

• Base$149

  per month, billed annually

  1 user, AI-cited media finder, media database, AI pitch writing, 250 contacts added and 500 emails a month. No monitoring or exports.

• Pro$279

  per month, billed annually

  Adds media monitoring (3,000 mentions a month), follow-ups, outlet audience data, 500 contacts, 150 exports and 1,250 emails a month.

• Business$499

  per month, billed annually

  Adds competitor tracking, benchmarking and gap ideas, with 50,000 mentions, 1,000 contacts, 500 exports and 3,500 emails a month.

Anewstip

• Annual discount

  Save 20% with annual billing

  Anewstip's pricing page lists Standard at $160 a month billed annually instead of $200 billed monthly, a 20% saving.

• Startups

  $99 a month for solo PR pros and early-stage startups

  New customers with up to $1M in funding, or solo PR pros and teams of 5 or fewer, can apply for $99 a month for up to a year: 10 media lists and 500 pitches a month.

• Nonprofit

  Discount for eligible nonprofits

  The pricing page FAQ says eligible nonprofits can get a discount by contacting Anewstip; no figure is given.

Semrush AI PR Toolkit

No public discounts listed.