Baidu Search Resource Platform vs Naver Search Advisor (2026): which should you pick?
As of Oct 23, 2026, Baidu Search Resource Platform grades higher than Naver Search Advisor: 3.0 against 2.8 out of 4.0.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
Baidu Search Resource Platform grades higher on platforms. They get the same grade on value for money, the free plan, features and ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
Baidu Search Resource Platform
Baidu's webmaster tools for indexing, crawling and keyword data
Naver Search Advisor
Naver's free webmaster tools for crawling, indexing and site checks
Which one is for you
Pick Baidu Search Resource Platform if
- Fits if you want search traffic from mainland China
- Works for getting new pages crawled sooner by Baidu and dead links dropped
Look elsewhere if
- Skip it if you don't read Chinese, as no English version of the platform or its help pages was found
- Watch out: fast crawling isn't open to every site, and sitelinks are a trial for sites Baidu rates highly
- Not for you if you planned to verify through Baidu Tongji, as only a file or HTML tag works now
- Watch out: Baidu's pages show no prices, but none of them says outright that the platform is free
Pick Naver Search Advisor if
- Fits if you want traffic from Korean users who search on Naver
- Works for finding out why pages are missing from Naver search
Look elsewhere if
- Skip it if you don't read Korean, as the service and its guides are in Korean
- Not for you if you can't verify the site, as most tools need a Naver account and proof of ownership
- Tight if you check lots of hosts, since the site simple check has a daily limit per account
- Watch out: Naver stopped showing FAQ structured data in web results from July 9, 2026
How we grade them
| 3.0GPABaidu Search Resource PlatformVery good | 2.8GPANaver Search AdvisorGood | |
|---|---|---|
| Value for money | ANo price anywhere on Baidu's pages and nothing to buy: add and verify a site with a Baidu account and the tools open. None of the pages actually says it's free, though. | ANaver's terms say anyone may use it free of charge, with collection and indexing reports, diagnostics, a site optimization report and submissions included. |
| Free plan and trial | AEvery webmaster tool is open once a site is verified, with no paid tier on record. Fast crawling and sitelinks are granted only to sites Baidu deems eligible. | AFree outright. The only cap on record is a daily lookup limit on the site simple check. |
| Features | CURL submission, index volume, keywords, crawl diagnostics, robots.txt, dead links, mobile matching and site migration tools. The gaps: it's Baidu's view only, and fast crawling isn't open to every site. | CCollection and indexing status, diagnostic reports, a site optimization report, sitemap and feed submission, robots.txt and IndexNow. The gap: it covers Naver only, and the listing shows no keyword or traffic report. |
| Ease of use | CNo rating on record. The platform and its help pages are in Chinese, and you verify the site by file or HTML tag with a Baidu account before anything shows. | CNo rating on record. You need a Naver account and must verify the site, and the tools and guides are in Korean. |
| Platforms and integrations | BWeb only. Baidu says it offers API access, and new links can be pushed to it in real time; no other integrations are on record. | CWeb only, with IndexNow pings accepted. No API or other integrations on record. |
| Best for | getting pages found in Baidu search | sites that want traffic from Naver in Korea |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Baidu Search Resource Platform and Naver Search Advisor. How we grade
Price against what you get
Baidu Search Resource Platform has no paid plan and scores 2.3 out of 4 on features, ease of use and platforms. Naver Search Advisor has no paid plan and scores 2.0.
Baidu Search Resource Platform scores higher for the same starting price. Of the other technical SEO tools on the chart, none scores higher than Baidu Search Resource Platform for less, and none scores higher than Naver Search Advisor for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Naver Search Advisor also covers reports.
At a glance
| Baidu Search Resource Platform | Naver Search Advisor | |
|---|---|---|
| Pricing | Free | Free |
| Starts at | Free | Free |
| Free plan | Add and verify a site with a Baidu account to use the webmaster tools; no prices are shown. Fast crawling and sitelinks are granted only to eligible sites. | Naver's terms say anyone may use the service free of charge; you need a Naver account and must verify ownership of the site. |
| Free trial | None listed | None listed |
| Web | ||
| Made by | Baidu | NAVER Corp. |
| Price read from | ziyuan.baidu.com | searchadvisor.naver.com |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
Baidu Search Resource Platform
- The platform and its help pages are in Chinese; no English version was found.
- Fast crawling is not open to every site, and sitelinks are offered on a trial basis to sites Baidu rates highly.
- Sites are verified by file or HTML tag only; the Baidu Tongji import method has been withdrawn.
- Baidu's pages show no prices, but none of those read states outright that the platform is free.
Naver Search Advisor
- Covers Naver search only, and the service and its guides are in Korean.
- Most tools need a Naver account and proof that you own the site.
- The site simple check has a daily lookup limit per account.
- Naver stopped showing FAQ structured data in web results from July 9, 2026.
Key features
Baidu Search Resource Platform
- URL submission
- Push new links to Baidu in real time to shorten the time before its crawler finds them; Baidu says submission speeds crawling but does not guarantee indexing.
- Traffic and keywords
- Impressions and clicks for a site's popular keywords in Baidu results, plus a list of custom keywords to watch.
- Index volume
- How many of a site's pages are in Baidu's index, with the option to follow chosen directories separately.
- Crawl diagnostics and crawl errors
- See a page as Baidu's spider fetches it to check it matches what you expect, alongside crawl frequency, crawl error and robots.txt tools.
- Dead links, mobile matching and migrations
- Submit dead links to be dropped from search, map PC pages to their mobile versions, and submit old-to-new URL rules after a domain or directory change.
- AI traffic analysis
- The menu includes an AI traffic analysis report (AI流量分析), whose contents are shown only after a site has been added.
Naver Search Advisor
- Collection and indexing status
- Shows how Naver's search robot is collecting a verified site's pages and which are reflected in the index.
- Diagnostic reports
- Checks whether a site is built in a search-friendly way and points out problems, with a site optimization report.
- Sitemaps, feeds and robots.txt
- Submit sitemaps and feeds listing content URLs, request collection or removal of pages, and set robots.txt from the tools.
- Site simple check
- Look up a host's title, description and whether robots are blocked, with a daily lookup limit per signed-in account.
- IndexNow support
- Since July 2023 Naver accepts IndexNow pings about added, changed or deleted pages; only a key is needed, not a Search Advisor registration.
- Webmaster guide
- Guides on HTML markup, HTTP status codes, structured data, site reputation and search basics, plus video lessons.
Plans
Baidu Search Resource Platform
Free$0
URL submission, index volume, traffic and keyword data, crawl diagnostics, dead link submission, mobile matching and site migration.
Naver Search Advisor
Free$0
Collection and indexing reports, diagnostics, site optimization report, sitemap and feed submission, robots.txt and the site check tool.
Common questions
Which is cheaper, Baidu Search Resource Platform or Naver Search Advisor?
As of Oct 23, 2026, both Baidu Search Resource Platform and Naver Search Advisor are free to use.
Which has a free plan, Baidu Search Resource Platform or Naver Search Advisor?
As of Oct 23, 2026, both Baidu Search Resource Platform and Naver Search Advisor have a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.