Scale Insights vs Teikametrics (2026): which should you pick?
As of Nov 13, 2026, Scale Insights and Teikametrics share a 2.0 GPA, neither has a free plan, and Scale Insights starts cheaper, at $78 a month against $149 a month.
Checked Oct 18, 2026 and Nov 13, 2026 · graded Oct 18, 2026 and Nov 13, 2026 by ToolGPA
They get the same grade on all five counts.
Price, platforms and features side by side. The table says where each price was read and when.
Scale Insights
Rule-based Amazon PPC automation priced by automated ASIN
Teikametrics
AI ad, listing and inventory platform for Amazon, Walmart and TikTok
Which one is for you
Pick Scale Insights if
- Fits if you sell on FBA and like setting your own bidding rules
- Makes sense if you automate a handful of products rather than hundreds
Look elsewhere if
- Pricey if you have many ASINs: $688 a month for 100, and each marketplace counts separately
- Tight if you test: the trial covers 1 product in 1 country
- Not for you if you are a vendor account: the site doesn't say they are supported
- Watch out: billing is by credit card only, according to the site's FAQ
Pick Teikametrics if
- Fits if you're a small Amazon or Walmart seller who wants software running your ads
- Works for sellers on two or three marketplaces who want one place for ads
Look elsewhere if
- Skip it if you need product research or a repricer
- Pricey if you spend well over $10K a month on ads, with 3% of the extra on top of an unpublished custom fee
- Tight if you want quick help, as Essentials gets email support only
- Watch out: Essentials leaves out Amazon DSP, Walmart display ads, AMC and profitability dashboards
- Not for you if you want a phone or desktop app, or an API, as none is on record
How we grade them
| 2.0GPAScale InsightsFair | 2.0GPATeikametricsFair | |
|---|---|---|
| Value for money | C$78 a month for 5 ASINs billed monthly, $98 for 10, $688 for 100. That sits between the $39 middle and the $99 dear end, though cost grows fast with your catalogue. | CGraded against the ad tools it's listed beside. Essentials is $149 a month billed annually ($179 monthly) for up to $10K of ad spend, under Perpetua's $695 and BidX's $195, and it adds listings, inventory and refunds. Above $10K it's a custom fee plus 3% of spend over $10K. |
| Free plan and trial | CA 30-day trial with no card, limited to 1 product in 1 country. There is no free plan. | CA 30-day free trial of Essentials with no credit card. There's no free plan after it. |
| Features | CEleven rule types, preview, change log, templates, mass campaigns and insights. The site says it is best for FBA sellers and doesn't say vendor accounts work. | CAI ad automation on Amazon, Walmart and TikTok Shop, an AI listing editor, inventory planning, refund recovery and dashboards. There's no product research or repricing, and Essentials leaves out DSP, AMC and profitability dashboards. |
| Ease of use | CNo store rating on record. You connect Amazon Ads and build or apply rule templates. | CNo rating on record. ARI does the bidding, but there are ad and marketplace accounts to connect, and Essentials gets email support only. |
| Platforms and integrations | CWeb, linked to Amazon Ads across 12 marketplaces. No app or other integrations. | CWeb only, with no phone or desktop app. It connects to Amazon Ads, Amazon DSP, Amazon Marketing Cloud, Walmart and TikTok Shop, the platforms it runs ads on, and no API is on record. |
| Best for | rule-based Amazon ad automation by ASIN | self-serve ad automation for smaller sellers |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Scale Insights and Teikametrics. How we grade
Price against what you get
Scale Insights starts at $78 a month and scores 2.0 out of 4 on features, ease of use and platforms. Teikametrics starts at $149 a month and scores 2.0.
They score the same, and Scale Insights starts $71 a month lower. Of the other Amazon seller tools on the chart, 16 score higher than Scale Insights for less, and 20 score higher than Teikametrics for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Scale Insights also covers workflow automation and reports.
- Teikametrics also covers chat assistant and inventory.
At a glance
| Scale Insights | Teikametrics | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $78 per month for 5 automated ASINs, billed monthly | $149 per month, billed annually ($179 billed monthly) |
| Free plan | None | None |
| Free trial | 30-day free trial with no credit card; automation limited to 1 product in 1 country. | 30-day free trial of Essentials, no credit card required |
| Web | ||
| Made by | Scale Insights | Teikametrics |
| Price read from | scaleinsights.com | teikametrics.com |
| Checked | Nov 13, 2026 | Oct 18, 2026 |
Worth knowing
Scale Insights
- Cost depends on automated ASINs, counted per ASIN per marketplace: the same ASIN in the US and Canada counts as 2.
- Billing is by credit card only, according to the site's FAQ.
- The site says it is best for FBA sellers and does not say it supports vendor accounts.
- Monthly and yearly prices are on a 20% yearly discount; monthly-billed prices are shown above.
Teikametrics
- Above $10K a month in ad spend, plans are custom-priced and add 3% of ad spend over $10K.
- Essentials leaves out Amazon DSP, Walmart display ads, AMC and profitability dashboards.
- Support is by email on Essentials; priority support and an account team come with the higher plans.
- There is no product research or repricing tool.
Key features
Scale Insights
- Stackable automation rules
- Eleven rule types, including bidding, dayparting, placement, status, daily budget, negative keywords and import rules that harvest performing keywords.
- Preview, calculations and change log
- Upcoming changes can be previewed before the algorithms run, each computation reviewed step by step, and past changes audited.
- Templates and mass campaigns
- Automation workflows can be saved as templates and applied to existing Sponsored Products, Brands or Display ads, and new campaigns can be created in bulk.
- Ads and sales insights
- Ads insights, mass campaigns and sales analytics come with every plan.
- Twelve Amazon marketplaces
- Supports the US, Canada, Mexico, UK, Germany, France, Italy, Spain, Netherlands, Japan, Singapore and Australia.
Teikametrics
- AI ad automation
- ARI sets bids and runs sponsored ad campaigns on Amazon, Walmart and TikTok Shop, with Amazon DSP and Walmart display from the Advanced plan.
- AI listing editor
- Generative AI fills in and edits listings using campaign performance and marketplace data, and can copy listings from one marketplace to another.
- Inventory and refunds
- Inventory planning sits alongside ads, and refund recovery is included on every plan.
- Amazon Marketing Cloud audiences
- From Advanced, AMC audience insights are built in without writing SQL, for full-funnel campaigns.
- Dashboards and ARI Assistant
- Customizable dashboards and an assistant chat answer questions about performance; profitability dashboards start at Advanced.
- Managed services
- Amazon, Walmart and TikTok strategists can manage ads and listings for you, as an add-on to Advanced or included in Enterprise.
Plans
Scale Insights
Scale 5$78
per month for 5 ASINs, billed monthly ($748 billed yearly)
Includes mass campaigns, ads insights and sales insights; every plan has unlimited rules and actions.
Scale 10$98
per month for 10 ASINs, billed monthly ($940 billed yearly)
Same features as every plan, with 10 automated ASINs.
Scale 20$178
per month for 20 ASINs, billed monthly ($1,708 billed yearly)
Same features as every plan, with 20 automated ASINs. Steps at 35, 50 and 75 ASINs are also listed.
Scale 50$388
per month for 50 ASINs, billed monthly ($3,724 billed yearly)
Same features as every plan, with 50 automated ASINs.
Scale 100$688
per month for 100 ASINs, billed monthly ($6,604 billed yearly)
The largest fixed plan listed, with 100 automated ASINs.
The 1% Plan1% of ad spend
Unlimited automated ASINs for 1% of monthly ad spend; contact the vendor to sign up.
Teikametrics
Essentials$149
per month, billed annually ($179 billed monthly)
For up to $10K a month in ad spend on Amazon or Walmart: the ARI suite for ads, catalog, inventory and insights, refund recovery and email support.
AdvancedCustom
Over $10K a month in ad spend: custom fee plus 3% of ad spend over $10K. Adds Amazon DSP, Walmart display, AMC, onboarding and profitability dashboards.
EnterpriseCustom
Over $100K a month in ad spend: custom fee plus 3% of spend over $10K, with managed services, custom dashboards and a dedicated account team.
Ways to pay less
Scale Insights
- Annual discount
20% off with yearly billing
The pricing page has a yearly billing option marked 20% off; for example Scale 5 is $748 a year against $78 a month.
Teikametrics
- Annual discount
Essentials for $149 a month billed annually
Billed annually, the Essentials plan is $149 a month instead of $179 billed monthly.
Common questions
Which is cheaper, Scale Insights or Teikametrics?
As of Nov 13, 2026, Scale Insights is cheaper to start with: $78 a month, against $149 a month for Teikametrics. Scale Insights starts at $78 per month for 5 automated ASINs, billed monthly, and Teikametrics starts at $149 per month, billed annually ($179 billed monthly).
Which has a free plan, Scale Insights or Teikametrics?
As of Nov 13, 2026, neither Scale Insights nor Teikametrics has a free plan. Both have a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.