Luma pricing
Luma has a free plan. Paid plans start at $59 per month, billed annually ($69 billed monthly).
Plans and prices
- Starts at
- $59 per month, billed annually ($69 billed monthly)
- Free plan
- Unlimited events and guests, check-in, ticket types and coupons, reminders by email, text and WhatsApp, 500 invites or newsletters a week and 3 calendar admins. Paid tickets carry a 5% platform fee.
- Free trial
- None listed
| Plan | Price | What you get |
|---|---|---|
| Free | $0 | Unlimited events and guests. Luma keeps 5% of each paid ticket on top of Stripe's fee (typically 2.9% + 30¢), taken from the organizer's sales. |
| Luma Plus | $59per month, billed annually ($69 billed monthly) | 0% platform fee, 5,000 invite and newsletter sends a week, 5 admins, tax collection, custom URLs, a check-in manager role, Zapier and the API. |
| Enterprise | Custom | Organization accounts with single sign-on, security restrictions, more integrations and APIs, and custom-built features. |
Read from luma.com on Oct 18, 2026. Prices change, so confirm with Luma before you buy.
Ways to pay less for Luma
- Annual discountSave 14% on Luma Plus with yearly billing
Luma Plus costs $59 a month billed yearly instead of $69 billed monthly, which the pricing page shows as a 14% saving; send add-ons save up to 11% yearly.
Stated on luma.com
How Luma's price compares
| Tool | Starts at | Free plan | |
|---|---|---|---|
| Luma | $59 per month, billed annually ($69 billed monthly) | Yes | |
| Eventbrite | $15 per month and up, for Eventbrite Pro email sends | Yes | Compare |
| Tito | Free | Yes | Compare |
| Ticket Tailor | Free | Yes | Compare |
| Accelevents | $7,500 and up, for a single event | No | Compare |
| Humanitix | Free | Yes | Compare |
Each price is the vendor’s own, with its billing basis as stated. Check dates are on each tool’s page.
Luma pricing questions
Is Luma free?
Luma has a free plan. Unlimited events and guests, check-in, ticket types and coupons, reminders by email, text and WhatsApp, 500 invites or newsletters a week and 3 calendar admins. Paid tickets carry a 5% platform fee. Paid plans start at $59 per month, billed annually ($69 billed monthly).
How much does Luma cost?
Luma lists 3 plans. Free: $0. Luma Plus: $59 per month, billed annually ($69 billed monthly). Enterprise: custom pricing. Prices were read from luma.com on Oct 18, 2026.
Does Luma have a free trial?
No free trial was listed on luma.com when it was checked on Oct 18, 2026.
Is Luma cheaper with annual billing?
Save 14% on Luma Plus with yearly billing. Luma Plus costs $59 a month billed yearly instead of $69 billed monthly, which the pricing page shows as a 14% saving; send add-ons save up to 11% yearly.
When were Luma's prices last checked?
On Oct 18, 2026, against luma.com. Vendors change prices without notice, so confirm on their site before you buy.