Similarweb pricing
Similarweb has a free plan. Paid plans start at $125 per month, billed annually ($199 billed monthly).
Plans and prices
- Starts at
- $125 per month, billed annually ($199 billed monthly)
- Free plan
- Free version on similarweb.com and a free browser extension: a high-level sample of traffic, keyword and ranking data for any site, without the deeper drill-downs.
- Free trial
- 7-day free trial of the self-service plans
| Plan | Price | What you get |
|---|---|---|
| Competitive Intelligence | $125per month, billed annually ($199 billed monthly) | 1 user and 3 months of history: traffic and engagement, demographics, marketing channels and competitor alerts. No SEO tools. |
| Competitive Intel & SEO & AEO | $333per month, billed annually ($399 billed monthly) | 1 user and 6 months of history. Adds keyword research, rank tracking, site audit, backlinks and 150 tracked AI chatbot prompts. |
| Competitive Intel, SEO & AEO & Ads | $542per month, billed annually ($649 billed monthly) | Everything in the SEO plan plus ad intelligence: creatives, search and display ads, advertiser demand and ad spend. 1 user. |
| Businesses & Enterprises | Custom | Sold through sales: more seats, up to 37 months of history, country-level data, AI Studio, API, data feeds, SSO and managed services. |
Read from similarweb.com on Oct 17, 2026. Prices change, so confirm with Similarweb before you buy.
Ways to pay less for Similarweb
- Annual discountLower monthly rate with annual billing
Billed annually, Competitive Intelligence is $125 a month instead of $199, the SEO plan $333 instead of $399, and the Ads plan $542 instead of $649.
Stated on similarweb.com
How Similarweb's price compares
| Tool | Starts at | Free plan | |
|---|---|---|---|
| Similarweb | $125 per month, billed annually ($199 billed monthly) | Yes | |
| Semrush | $117.33 per month, billed annually ($139 billed monthly) | Yes | Compare |
| Ahrefs | $29 per month, billed monthly | Yes | Compare |
| SE Ranking | $103.20 per month, billed annually ($129 billed monthly) | No | Compare |
| Serpstat | $50 per month, billed annually ($69 billed monthly) | No | Compare |
| Moz Pro | $49 per month, billed monthly | Yes | Compare |
Each price is the vendor’s own, with its billing basis as stated. Check dates are on each tool’s page.
Similarweb pricing questions
Is Similarweb free?
Similarweb has a free plan. Free version on similarweb.com and a free browser extension: a high-level sample of traffic, keyword and ranking data for any site, without the deeper drill-downs. Paid plans start at $125 per month, billed annually ($199 billed monthly).
How much does Similarweb cost?
Similarweb lists 4 plans. Competitive Intelligence: $125 per month, billed annually ($199 billed monthly). Competitive Intel & SEO & AEO: $333 per month, billed annually ($399 billed monthly). Competitive Intel, SEO & AEO & Ads: $542 per month, billed annually ($649 billed monthly). Businesses & Enterprises: custom pricing. Prices were read from similarweb.com on Oct 17, 2026.
Does Similarweb have a free trial?
Yes. 7-day free trial of the self-service plans.
Is Similarweb cheaper with annual billing?
Lower monthly rate with annual billing. Billed annually, Competitive Intelligence is $125 a month instead of $199, the SEO plan $333 instead of $399, and the Ads plan $542 instead of $649.
When were Similarweb's prices last checked?
On Oct 17, 2026, against similarweb.com. Vendors change prices without notice, so confirm on their site before you buy.