Instapage alternatives · Website Builders
Free alternatives to Instapage
Instapage has no free plan. 17 of the 30 other website and landing page builders in this directory are free or have a free plan.
Instapage is a paid product with a free trial, starting at $79 per month for 15,000 visitors, billed annually ($99 billed monthly). All of them pair the free plan with paid ones.
17 tools · Listings checked up to Oct 17, 2026 · Where the facts come from
The 12 closest to Instapage
- Free plan · from $29/mo
GemPages
Shopify page and sales funnel builder with post-purchase upsells
What is free: 1 published page with the drag-and-drop builder, GemPages MCP access and a sales funnel with limited post-purchase upsell volume.
- GemPages starts at $29 per month, billed monthly. Instapage starts at $79 per month for 15,000 visitors, billed annually ($99 billed monthly).
- GemPages has a free plan. Instapage does not, though it has a free trial.
- Instapage also covers forms.
- Free plan · from $24/mo
PageFly
Shopify app for building store pages with AI and a visual editor
What is free: 1 published page or section, 10 AI credits a month, 320+ templates, AI Page Checkup and 24/7 live chat support, with no time limit.
- PageFly starts at $24 per month for up to 5 published pages or sections, billed monthly. Instapage starts at $79 per month for 15,000 visitors, billed annually ($99 billed monthly).
- PageFly has a free plan. Instapage does not, though it has a free trial.
- Instapage also covers forms.
- Free plan · from $15/mo
Webflow
Visual website builder with a CMS, hosting and code-level control
What is free: Starter site: a webflow.io address, 2 static pages, 50 CMS items, 1 GB of bandwidth and 50 form submissions. A custom domain needs a paid site plan.
- Webflow starts at $15 per site / month, billed yearly ($25 billed monthly). Instapage starts at $79 per month for 15,000 visitors, billed annually ($99 billed monthly).
- Webflow has a free plan. Instapage does not, though it has a free trial.
- Instapage also covers templates.
- Free plan · from $10/mo
Tilda
Block-based website builder with a free-form design editor
What is free: 1 website of up to 50 pages on a free tilda.ws subdomain, 100 blocks, Zero Block and the AI tools. No custom domain and no data collection forms.
- Tilda starts at $10 per month, billed annually ($15 billed monthly). Instapage starts at $79 per month for 15,000 visitors, billed annually ($99 billed monthly).
- Tilda has a free plan. Instapage does not, though it has a free trial.
- Tilda also covers email campaigns.
- Free plan · from $17/mo
Wix
Drag-and-drop website builder with an AI agent and business apps
What is free: Build and publish on a wixsite.com address with Wix branding, 500 MB of storage and 500 MB of bandwidth. A custom domain needs a paid plan.
- Wix starts at $17 per site / month, billed yearly (Light). Instapage starts at $79 per month for 15,000 visitors, billed annually ($99 billed monthly).
- Wix has a free plan. Instapage does not, though it has a free trial.
- Only Wix lists iOS and Android apps.
- Wix also covers AI agents.
- Free plan · from $149/yr
Mobirise
Free desktop website builder with paid themes, extensions and AI
What is free: The desktop app is free for personal and commercial use, with free blocks, publishing to any hosting or a free mobirisesite.com subdomain, and 3 AI generations a month.
- Mobirise starts at $149 per year (KIT). Instapage starts at $79 per month for 15,000 visitors, billed annually ($99 billed monthly).
- Mobirise has a free plan. Instapage does not, though it has a free trial.
- Only Mobirise lists Windows and macOS apps.
- Free plan · from $5/mo
Elementor
Drag-and-drop page builder plugin and hosting for WordPress
What is free: The free Elementor editor plugin for WordPress, with drag-and-drop tools, key widgets and core site-building features. You supply WordPress and hosting.
- Elementor starts at $5 per month for 1 site, billed annually ($60 a year). Instapage starts at $79 per month for 15,000 visitors, billed annually ($99 billed monthly).
- Elementor has a free plan. Instapage does not, though it has a free trial.
- Free plan · from $20/mo
B12
AI website builder with client intake, invoicing and email tools
What is free: a site, store, portfolio, blog or app on a b12sites.com subdomain, with the visual editor and AI chat, 5 AI credits a day (30 a month at most) and team invites.
- B12 starts at $20 per month, billed yearly ($24 billed monthly). Instapage starts at $79 per month for 15,000 visitors, billed annually ($99 billed monthly).
- B12 has a free plan. Instapage does not, though it has a free trial.
- B12 also covers app builder, invoicing and email campaigns.
- Free plan · from $4/mo
WordPress.com
Hosted WordPress with themes, plugins and a free plan
What is free: a wordpress.com subdomain, 1 GB of storage, unlimited pages and posts and 7 days of basic stats. Visitors see WordPress.com ads, and plugins need a paid plan.
- WordPress.com starts at $4 per site / month, billed yearly ($9 billed monthly). Instapage starts at $79 per month for 15,000 visitors, billed annually ($99 billed monthly).
- WordPress.com has a free plan. Instapage does not, though it has a free trial.
- Only WordPress.com lists iOS, Android, macOS, Windows and Linux apps.
- WordPress.com also covers email campaigns.
- Free plan · from $9/yr
Carrd
One-page website builder with yearly plans from $9
What is free: Up to 3 one-page sites per account on Carrd-branded addresses, with Carrd's core builder features, shown with "Made with Carrd" branding.
- Carrd starts at $9 per year for up to 3 sites (Pro Lite). Instapage starts at $79 per month for 15,000 visitors, billed annually ($99 billed monthly).
- Carrd has a free plan. Instapage does not, though it has a free trial.
- Free plan
GoDaddy Website Builder
Template website builder with marketing tools and a free plan
What is free: Free Website service: basic site features with a GoDaddy banner and limited support, for as long as the site stays active. Sites inactive for over a year may be removed.
- GoDaddy Website Builder has a free plan. Instapage does not, though it has a free trial.
- Only GoDaddy Website Builder lists an iOS app.
- Instapage also covers no-code.
- Free plan · from $8/mo
Strikingly
Simple website builder for small sites, stores and memberships
What is free: Unlimited free sites with Strikingly branding. Connecting a custom domain, and the larger page, storage and store limits, need a paid plan.
- Strikingly starts at $8 per month for up to 2 sites, billed yearly ($12 billed monthly). Instapage starts at $79 per month for 15,000 visitors, billed annually ($99 billed monthly).
- Strikingly has a free plan. Instapage does not, though it has a free trial.
- Only Strikingly lists an iOS app.
- Strikingly also covers email campaigns and live chat.
Common questions
Is there a free alternative to Instapage?
Yes. GemPages, PageFly, Webflow, Tilda, Wix, Mobirise, Elementor, B12 and 9 more are free or have a free plan.
Does Instapage have a free plan?
Instapage has no free plan. Instapage is a paid product with a free trial, starting at $79 per month for 15,000 visitors, billed annually ($99 billed monthly).
When was this checked?
Every listing on this page was checked on Oct 17, 2026, against the pages it cites. Vendors change prices and plans without notice, so confirm on their site before you buy.
This page is built from the listings. A tool is here because its listing says so, and the order is how close each is to Instapage: the alternatives its listing names first, then the tools that share the most features with it.