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Sanity review (2026): is the free plan enough?

Headless content platform with a customizable editing studio

Free plan · from $15/moWebsite BuildersChecked Nov 12, 2026 · graded Nov 12, 2026 by ToolGPA

Black Friday: is there a Sanity sale?

Sanity, as pictured on sanity.io
How Sanity presents itself. Image from sanity.io.

Sanity report card

2.2GPA

Fair · out of 4.0 · graded Nov 12, 2026

Best for a content backend with a custom editing studio

Sanity is a content backend with an editing studio you can customise, and its free plan covers up to 20 seats. But it has no front end, so you build the website separately, and usage above the plan, extra datasets and support cost extra.

Who Sanity is for

  • Fits if you have developers and want content kept apart from the site
  • Works for a free project with up to 20 seats

Who Sanity is not for

  • Skip it if you want a site you can build without code, as the front end is separate
  • Watch out: past the included usage, API requests, bandwidth and assets are billed on top
  • Pricey if you want support or datasets: dedicated support is $799 a month and extra datasets $999 each
  • Tight if you need SSO, custom roles or the Media Library, which are Enterprise only
See the alternatives

Why Sanity gets a 2.2

Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.

  • BValue for moneyThe free plan covers 20 seats and 10k documents, and Growth is $15 a seat, which is about $75 a month for a team of five.
  • BFree plan and trialA free plan with 20 seats, 2 public datasets, 10k documents and 250k API requests a month, enough for one person to live on.
  • DFeaturesA content backend only: the front end of a site has to be built separately, so it is not useful on its own.
  • DEase of useNo rating on record, and it needs developers to set up the studio and code.
  • BPlatforms and integrationsWeb only, with a public API for reading and writing content.

What these grades rest on. Graded from this listing, whose facts were read from Sanity's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.

Make Sanity? Put this grade on your site
Sanity: 2.2 GPA on ToolGPA

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Where Sanity stands among website and landing page builders

Sanity's GPA of 2.2 is higher than 17 of the 55 other website and landing page builders we grade, and level with 16.

It stands best on free plan and trial (B, above 51 of 55) and worst on features (D, above 0).

Its paid plans start at $15 a month for each person, against a middle price of $12.42 for the category: 31 of the 52 others that charge start lower.

On features, ease of use and platforms it scores 1.7 out of 4. 28 tools score higher and cost less.

Each grade against the category

Every bar is all 56 website and landing page builders we grade, cut by the letter each got. Sanity’s own letter is outlined.

  • BValue for moneyAbove 33 of 55, level with 19
  • BFree plan and trialAbove 51 of 55, level with 4
  • DFeaturesAbove 0 of 55, level with 3
  • DEase of useAbove 0 of 55, level with 5
  • BPlatforms and integrationsAbove 18 of 55, level with 35

Price against what you get

Each dot is one of 53 website and landing page builders. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.

Features, ease of use and platforms, averaged

D1.0C2.0B3.0A4.0$0.5$1$2$5$10$20$50$100$200$500More for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessSanity

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart, and the best website and landing page builders at every price

Keep Sanity, or make your own?

Keep it

Nothing Sanity does is plain enough to make in a weekend. The 5 things listed below take a company.

That makes this kind of software worth paying for, not this one in particular: 22 of the 55 other website and landing page builders grade higher. It costs $180 a year.

What you could not

  • Databases with views, filters and links between them.
  • Several people working in it at the same moment.
  • An API that other software can build on.
  • AI features, unless you pay a model provider for each request yourself.
  • What a company asks for before it lets staff use something: single sign-on.

What this rests on. Sanity’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.

What is Sanity?

Sanity is a content platform for developers and editorial teams: structured content lives in a hosted, real-time database and is edited in Sanity Studio, then delivered through APIs to websites, apps and other channels. It has a free plan with up to 20 seats and a Growth plan priced per seat. It manages content only; the site itself is built separately.

Worth knowing

  • It is a content backend and editing studio, so the front end of a site has to be built separately.
  • Past the included usage, extra API requests, bandwidth and assets are billed on top of the plan.
  • Growth add-ons include dedicated support at $799 a month and extra datasets at $999 each per month.
  • SAML single sign-on, custom roles and the Media Library add-on are limited to Enterprise.

Key features

Sanity Studio
A customizable editing interface, with free hosting included on every plan, live previews and visual editing tools.
Hosted real-time content database
Content is stored as structured documents in a hosted database, with unlimited content types and locales on every plan.
Comments, tasks and scheduling
Growth adds comments and tasks for editors, and scheduled drafts so content can be queued ahead of publishing.
AI features
Content Agent and Agent Actions are on the Free plan, and Growth adds AI Assist.
Roles and security
Free has 2 permission roles and Growth 5. Enterprise adds custom roles, user attributes and SAML single sign-on.

Sanity pricing

As of Nov 12, 2026, Sanity has a free plan, and paid plans start at $15 per seat / month (Growth).

Starts at
$15 per seat / month (Growth)
Free plan
Up to 20 user seats, 2 public datasets and 10k documents, with Sanity Studio hosting.
Free trial
None listed
Free$0Up to 20 user seats, 2 permission roles, 2 public datasets, 10k documents, 250k API requests and 100 GB of bandwidth a month.
Growth$15per seat / monthUp to 50 seats, 5 roles, 25k documents, comments and tasks, scheduled drafts and AI Assist. Pay as you go above included usage.
EnterpriseCustomCustom seats, roles and datasets, SAML single sign-on, an uptime SLA, dedicated support and onboarding.

Read from sanity.io on Nov 12, 2026. Prices change, so confirm with Sanity before you buy.

Pricing in detail

Sanity alternatives

Common questions

Does Sanity have an Android app?

No Android app was listed when its pages were read on Nov 12, 2026. Sanity is listed for Web.

Does Sanity have an iPhone app?

No iPhone app was listed when its pages were read on Nov 12, 2026. Sanity is listed for Web.

Is Sanity open source?

Sanity is not described as open source on its own site, as read on Nov 12, 2026.

Does Sanity have an API?

Yes. Sanity offers a public API, according to its own site.

Sources for this page

The prices, plans, platforms and features above were read from these pages on Nov 12, 2026.