Owner
Restaurant websites with online ordering, a branded app and marketing
Owner report card
Fair · out of 4.0 · graded Oct 18, 2026
Best for restaurants taking orders off the delivery apps
Owner builds and runs an independent restaurant's website, with online ordering, its own branded app, loyalty rewards and email and text campaigns that go out on their own. Owner's team does the setting up. But it's $249 a month plus 5% of every order, guests pay a 5% fee too, and you can't try it first.
Who Owner is for
- Great if you run an independent restaurant and you're tired of handing delivery apps a cut
- Handy when you want the site, ordering, app and marketing set up for you
- Good for busy restaurants doing $5,000 a month online, where the flat rate starts to pay
Who Owner is not for
- Pricey if your online orders are small, at $249 a month plus 5% of each order
- Not for you if you want to design the site your way, as Owner keeps to its own system
- Skip it if you don't run a restaurant, since that's all it's built for
Why Owner gets a 2.0
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- DValue for moneyGraded against its own alternatives, as it's a done-for-you restaurant service: $249 a month plus a 5% fee per order, or $499 flat, over ten times Wix's $17 or Squarespace's $19. Guests pay a 5% fee on each order too. The branded app and marketing are what the extra buys.
- FFree plan and trialNothing free: no free plan, no trial and no self-serve sign-up, just a demo. It's month to month with no contract or cancellation fee, which helps, but you're paying from the start.
- CFeaturesFor a restaurant it does the lot: a site with SEO pages, ordering, catering, a branded app, loyalty, email and text campaigns, delivery and POS links. But it's a smaller job than this category's, and Owner says you give up control over how the site looks.
- AEase of use4.78 from 1,544 App Store ratings for Owner's app. Owner's team builds the site and moves your restaurant over, so there's very little for you to set up.
- BPlatforms and integrationsWeb, iPhone and Android, with Clover built in and Toast, Square and Lightspeed connecting, so orders reach the kitchen. There's no desktop app, which keeps it off an A.
What these grades rest on. Graded from this listing, whose facts were read from Owner's own pages on 18 October 2026, and its App Store rating. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/owner#review"><img src="https://toolgpa.com/badge/owner.svg" alt="Owner: 2.0 GPA on ToolGPA" width="196" height="56"></a>Where Owner stands among website and landing page builders
Owner's GPA of 2.0 is higher than 3 of the 34 other website and landing page builders we grade, and level with 6.
It stands best on ease of use (A, above 34 of 34) and worst on free plan and trial (F, above 0).
Its paid plans start at $249 a month, against a middle price of $16 for the category: 33 of the 33 others that charge start lower.
On features, ease of use and platforms it scores 3.0 out of 4. 2 tools score higher and cost less.
Each grade against the category
Every bar is all 35 website and landing page builders we grade, cut by the letter each got. Owner’s own letter is outlined.
- DValue for moneyAbove 0 of 34, level with 2
- FFree plan and trialAbove 0 of 34, level with 3
- CFeaturesAbove 4 of 34, level with 16
- AEase of useAbove 34 of 34
- BPlatforms and integrationsAbove 8 of 34, level with 25
Price against what you get
Each dot is one of 34 website and landing page builders. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep Owner, or make your own?
Keep it
To replace Owner you would be making checkout, card payments and sales tax handled for you. That is not a weekend's work, with an AI app builder or without one.
That makes this kind of software worth paying for, not this one in particular: 25 of the 34 other website and landing page builders grade higher. It costs $2,988 a year.
What you could make
- Review collection: an app builder makes this well.
What you could not
- Checkout, card payments and sales tax handled for you.
- Newsletters sent to thousands of people that still reach the inbox.
- Texts to thousands of numbers, registered with the carriers.
- A real app for iOS and Android. Something home-made would be a web page.
- AI features, unless you pay a model provider for each request yourself.
What this rests on. Owner’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is Owner?
Owner builds and runs websites for independent restaurants, with commission-free online ordering, a branded mobile app, loyalty rewards and automated email and text campaigns included. Owner's team sets up the site and SEO pages and moves the restaurant over, and orders flow to the kitchen through a POS such as Clover or Toast. It is sold month to month in two plans that differ only in how order fees are charged.
Owner is a paid product, starting at $249 per month, plus a 5% restaurant fee per order. See every plan
Good for
- Independent restaurants that want to move orders off delivery apps
- Owners who want the website, ordering, app and marketing set up for them
- Restaurants with growing online sales weighing a flat fee against a per-order fee
Worth knowing
- Guests pay a 5% order support fee on every order on both plans, and Flexible adds a 5% restaurant fee per order.
- It is built only for restaurants, and Owner says plainly that you give up some control over how the site looks in return for its standard system.
- There is no free trial or self-serve sign-up: it starts with a demo. Billing is month to month, with no contract or cancellation fee.
- Third-party delivery costs a flat fee per order; Owner suggests letting guests pay delivery under $30 and covering about $3 on larger orders.
Key features
- AI-optimized website and SEO pages
- Owner builds the restaurant's website and automatically adds SEO pages meant to rank in Google and bring in direct orders.
- Online ordering and catering
- Commission-free ordering with smart upsells, plus catering menus and catering pages for local businesses.
- Branded app and loyalty
- Each restaurant gets its own mobile app for guests, with push notifications and a rewards program for repeat orders.
- Automated email and text marketing
- Ready-made email and SMS campaigns go out on their own to bring guests back, alongside a reviews engine and listings management.
- Delivery
- Use in-house drivers, third-party drivers at one flat fee with no markup from Owner, or both.
- POS integrations and Owner POS
- A native Clover integration and connections to Toast, Square and Lightspeed are included; Owner can supply a kitchen tablet or printer, or its own POS.
Owner pricing
- Starts at
- $249 per month, plus a 5% restaurant fee per order
- Free plan
- None
- Free trial
- None listed
| Plan | Price | What you get |
|---|---|---|
| Flexible | $249per month, plus a 5% restaurant fee per order | Every feature, with a lower subscription and a fee on each order, so costs rise with sales. Special rates for multi-location groups. |
| Flat Rate | $499per month | Every feature with no restaurant fee on orders; Owner suggests it from about $5,000 a month in online sales. |
Read from owner.com on Oct 18, 2026. Prices change, so confirm with Owner before you buy.
How people rate the Owner app
4.8
out of 5 for the iPhone and iPad app
- 5 stars92%
- 4 stars2%
- 3 stars1%
- 2 stars1%
- 1 star3%
1,544 ratings on the App Store in the United States, read Oct 18, 2026. It rates the app, not everything the product does. See the listing
Works with
- Clover
- Toast
- Square
- Lightspeed
Owner alternatives
- Owner vs Wix
Free plan · from $17/mo
- Owner vs Squarespace
Free trial · from $19/mo
- Owner vs Square Online
Free plan · from $49/mo
- Owner vs GoDaddy Website Builder
Free plan
- Owner vs UENI
From $20.83/mo
Common questions
Is Owner free?
No. Owner is a paid product, starting at $249 per month, plus a 5% restaurant fee per order.
How much does Owner cost?
Owner lists 2 plans. Flexible: $249 per month, plus a 5% restaurant fee per order. Flat Rate: $499 per month. Prices were read from owner.com on Oct 18, 2026.
What platforms does Owner work on?
Owner is available on Web, iOS and Android.
How is Owner rated?
Owner's iPhone and iPad app averages 4.8 out of 5 from 1,544 ratings on the App Store in the United States, as read on Oct 18, 2026. That is the store's rating of the app, not a score from us.
Does Owner have a Windows app?
No Windows app was listed when its pages were read on Oct 18, 2026. Owner is listed for Web, iOS and Android.
Does Owner have a macOS app?
No macOS app was listed when its pages were read on Oct 18, 2026. Owner is listed for Web, iOS and Android.
Is Owner open source?
Owner is not described as open source on its own site, as read on Oct 18, 2026.
What does Owner integrate with?
Owner's listing names Clover, Toast, Square and Lightspeed. A listing names up to eight integrations, so it may connect to more.
Who makes Owner?
Owner is made by Owner.com. It dates from 2020.
What are the alternatives to Owner?
The closest alternatives to Owner in our directory are Wix, Squarespace, Square Online, GoDaddy Website Builder and UENI. Each one has a side-by-side comparison with Owner.
How does Owner compare with other website and landing page builders?
Owner's GPA of 2.0 is higher than 3 of the 34 other website and landing page builders we grade, and level with 6. It stands best on ease of use (A, above 34 of 34) and worst on free plan and trial (F, above 0).
Is Owner good value for money?
ToolGPA grades Owner D for value for money. Its paid plans start at $249 a month, against a middle price of $16 for the category: 33 of the 33 others that charge start lower. On features, ease of use and platforms it scores 3.0 out of 4. 2 tools score higher and cost less.
Could I make my own version of Owner?
To replace Owner you would be making checkout, card payments and sales tax handled for you. That is not a weekend's work, with an AI app builder or without one. That makes this kind of software worth paying for, not this one in particular: 25 of the 34 other website and landing page builders grade higher. It costs $2,988 a year. What you could not make: Checkout, card payments and sales tax handled for you. Newsletters sent to thousands of people that still reach the inbox. Texts to thousands of numbers, registered with the carriers. A real app for iOS and Android. Something home-made would be a web page. This is a judgement from its listing. We have not built one.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Oct 18, 2026. What people say is linked where it appears.