Alternatives · Online Stores
Shopify alternatives
Shopify compared with 11 alternatives: BigCommerce, WooCommerce, Wix, Squarespace, Square Online and 6 more.
Shopify is a paid product with a free trial, starting at $29 per month, billed yearly ($39 billed monthly). 5 of the 11 alternatives are free or have a free plan. 5 more offer a free trial.
11 tools · Listings checked up to Oct 18, 2026 · Where the facts come from
At a glance
| Tool | Price | Free plan | Runs on |
|---|---|---|---|
| ShopifyThis tool | Free trial · from $29/mo | Trial only | Web, iOS, Android |
| BigCommerce | Free trial · from $29/mo | Trial only | Web, iOS, Android |
| WooCommerce | Free plan | Yes | Web, iOS, Android |
| Wix | Free plan · from $17/mo | Yes | Web, iOS, Android |
| Squarespace | Free trial · from $19/mo | Trial only | Web, iOS, Android |
| Square Online | Free plan · from $49/mo | Yes | Web, iOS, Android |
| Big Cartel | Free plan · from $12/mo | Yes | Web, iOS, Android |
| Ecwid | From $5/mo | No | Web, iOS, Android |
| PrestaShop | Free plan · from €24/mo | Yes | Web |
| SHOPLINE | Free trial · from $41/mo | Trial only | Web |
| Subbly | Free trial · from $51/mo | Trial only | Web |
| Volusion | Free trial · from $35/mo | Trial only | Web |
Price against what you get
Shopify starts at $29 a month and scores 3.7 out of 4 on features, ease of use and platforms. None of the 7 alternatives on this chart both scores higher and starts lower.
Big Cartel, Ecwid and PrestaShop start lower without scoring higher.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
How each one differs from Shopify
- Free trial · from $29/mo
BigCommerce
Hosted ecommerce platform with plans set by yearly sales
- BigCommerce starts at $29 per month, billed annually ($39 billed monthly). Shopify starts at $29 per month, billed yearly ($39 billed monthly).
- BigCommerce also covers reports.
- Shopify also covers email campaigns and shipping labels.
Suits: Stores that want many built-in features without adding paid apps
- Free plan
WooCommerce
Free, open-source store plugin for WordPress that you host yourself
- WooCommerce has a free plan. Shopify does not, though it has a free trial.
- WooCommerce is open source and self-hostable, according to its own site.
- Shopify also covers email campaigns, inventory and shipping labels.
Suits: WordPress sites that want to add a store
- Free plan · from $17/mo
Wix
Drag-and-drop website builder with an AI agent and business apps
- Wix starts at $17 per site / month, billed yearly (Light). Shopify starts at $29 per month, billed yearly ($39 billed monthly).
- Wix has a free plan. Shopify does not, though it has a free trial.
- Wix also covers templates, AI agents and no-code.
- Shopify also covers email campaigns, inventory, online store and shipping labels.
Suits: Beginners who want to start free and upgrade when the site is ready
- Free trial · from $19/mo
Squarespace
Template-based website builder with an online store and invoicing
- Squarespace starts at $19 per site / month, billed annually ($25 billed monthly). Shopify starts at $29 per month, billed yearly ($39 billed monthly).
- Squarespace also covers templates, forms and invoicing.
- Shopify also covers email campaigns, inventory, online store and shipping labels.
Suits: Creatives and small businesses who want a polished site from a template
- Free plan · from $49/mo
Square Online
Online store builder that shares stock and payments with Square POS
- Square Online starts at $49 per location / month (Square Plus). Shopify starts at $29 per month, billed yearly ($39 billed monthly).
- Square Online has a free plan. Shopify does not, though it has a free trial.
- Shopify also covers email campaigns.
Suits: Shops and restaurants that already take payments with Square in person
- Free plan · from $12/mo
Big Cartel
Simple online store for artists, makers and independent sellers
- Big Cartel starts at $12 per month, billed annually ($15 billed monthly). Shopify starts at $29 per month, billed yearly ($39 billed monthly).
- Big Cartel has a free plan. Shopify does not, though it has a free trial.
- Big Cartel also covers digital downloads.
- Shopify also covers email campaigns.
Suits: Artists, bands and makers selling merch or small runs of their own work
- From $5/mo
Ecwid
Online store you can add to any website or run as its own site
- Ecwid starts at $5 per month (Starter). Shopify starts at $29 per month, billed yearly ($39 billed monthly).
- Ecwid also covers digital downloads.
- Shopify also covers email campaigns.
Suits: Owners of an existing website who want to add a store without rebuilding
- Free plan · from €24/mo
PrestaShop
Open-source ecommerce software, free to self-host or sold hosted
- PrestaShop starts at €24 per month excl. VAT, billed annually (Hosted; €29 billed monthly). Shopify starts at $29 per month, billed yearly ($39 billed monthly).
- PrestaShop has a free plan. Shopify does not, though it has a free trial.
- Only Shopify lists iOS and Android apps.
- PrestaShop is open source and self-hostable, according to its own site.
- Shopify also covers email campaigns, inventory and shipping labels.
Suits: Developers and agencies building custom stores for clients
- Free trial · from $41/mo
SHOPLINE
Ecommerce platform joining online, social and in-store selling
- SHOPLINE starts at A$41 per month, billed annually (A$49 monthly; Australian site). Shopify starts at $29 per month, billed yearly ($39 billed monthly).
- Only Shopify lists iOS and Android apps.
- SHOPLINE also covers reports.
- Shopify also covers shipping labels.
Suits: Retailers selling online, on social channels and in physical shops
- Free trial · from $51/mo
Subbly
Store and subscription platform for subscription-box businesses
- Subbly starts at $51 per month, billed yearly ($69 billed monthly). Shopify starts at $29 per month, billed yearly ($39 billed monthly).
- Only Shopify lists iOS and Android apps.
- Subbly also covers AI agents.
- Shopify also covers email campaigns.
Suits: Subscription-box, meal-kit and replenishment businesses
- Free trial · from $35/mo
Volusion
Hosted ecommerce platform for small and mid-sized online stores
- Volusion starts at $35 per month (Personal). Shopify starts at $29 per month, billed yearly ($39 billed monthly).
- Only Shopify lists iOS and Android apps.
- Volusion also covers reports.
- Shopify also covers email campaigns and shipping labels.
Suits: Small and mid-sized stores that want hosting, checkout and stock in one plan
Limits worth knowing in Shopify
- Using a payment provider other than Shopify Payments adds a fee of 2% per sale on Basic, 1% on Grow, 0.6% on Advanced and 0.2% on Plus.
- The free trial lasts 3 days; Basic, Grow and Advanced then cost $1 a month for 3 months before the regular price.
- POS Pro for physical shops costs $89 a month per location, and syncing more than 50 marketplace orders a month costs 1%, up to $99 a month.
- Plus is sold only on a 1- or 3-year term, starting at $2,300 a month on the 3-year term.
Common questions
What are the alternatives to Shopify?
The alternatives to Shopify in this directory are BigCommerce, WooCommerce, Wix, Squarespace, Square Online, Big Cartel, Ecwid, PrestaShop, SHOPLINE, Subbly and Volusion. Each one has a side-by-side comparison with Shopify.
Is there a free alternative to Shopify?
Yes. WooCommerce, Wix, Square Online, Big Cartel and PrestaShop have a free plan alongside paid ones.
Is there an open-source alternative to Shopify?
WooCommerce and PrestaShop are described as open source on their own sites.
When were these prices checked?
Each listing shows its own date. On this page they run from Oct 17, 2026 to Oct 18, 2026. Vendors change prices without notice, so confirm on their site before you buy.