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ToolGPA

Ahrefs vs LowFruits

We give Ahrefs a 2.0 GPA and LowFruits a 2.2, out of 4.0. Ahrefs grades higher on platforms. LowFruits grades higher on value for money. They get the same grade on the free plan, features and ease of use.

Price, platforms and features side by side. The table says where each price was read and when.

Ahrefs

SEO toolset for backlinks, keyword research, audits and rank tracking

Free plan · from $29/mo
Full detailsahrefs.com

LowFruits

Keyword tool that finds easy-to-rank searches by reading the results

Free plan · from $20.75/mo
Full detailslowfruits.io

How we grade them

2.0GPAAhrefsFair2.2GPALowFruitsFair
Value for money
DLite, the plan Ahrefs aims at small businesses, is $129 a month, or $1,290 a year (about $107.50 a month) with the yearly saving. That's nearly three times this category's middle, for one user. Starter is $29, but it's monthly only with 200 credits.
BStandard is $20.75 a month billed yearly ($29.90 monthly) for 3,000 credits a month, inside this category's cheapest quarter. Credits are the catch: one per keyword analyzed, and monthly ones don't roll over.
Free plan and trial
CAhrefs Free gives you Site Explorer, Site Audit and Web Analytics for sites you can prove are yours, with 5,000 crawl credits a month. Handy for your own site, but there's no keyword research or rank tracking, and no trial of the paid plans.
CWithout a plan you get 3 Keyword Finder searches every 7 days, and analyzing results needs pay-as-you-go credits, from $25 for 2,000. There's no trial.
Features
CIts own link index, Site Explorer for any domain, keyword research, audits for 170+ issues, AI prompt tracking, and API and MCP access from Lite. The gap is rank tracking: the listing says it updates weekly on every plan, and Lite caps reports at 1,000 credits a month.
CSERP weakness checks, long-tail ideas from Autocomplete, clustering by intent, competitor and sitemap extraction, a database of weak sites and a rank tracker. It does its keyword job fully, but that's a smaller job, and there's no API.
Ease of use
CNo rating on record. The reports are clean, but credits, projects and crawl budgets take some learning before you know what each click costs you.
CNo rating on record. Reading results for weak spots is a smart idea, but credits, filters and clusters take some learning to use without wasting them.
Platforms and integrations
BWeb plus a browser toolbar, linked to Search Console, Looker Studio and Google Business Profile, with an API and an MCP server from Lite. No desktop or phone app.
CWeb only, with no integrations on record and no API. No desktop or phone app.
Best forbacklink and competitor researchfinding easy keywords for new sites

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Ahrefs and LowFruits. How we grade

Price against what you get

Ahrefs starts at $29 a month and scores 2.3 out of 4 on features, ease of use and platforms. LowFruits starts at $20.75 a month and scores 2.0.

Ahrefs scores higher, and starts $8.25 a month higher: the question is whether the extra is worth that to you. Of the other SEO tools on the chart, 4 score higher than Ahrefs for less, and 5 score higher than LowFruits for less.

Features, ease of use and platforms, averaged

C2.0B3.0A4.0$5$10$20$50$100$200More for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessAhrefsLowFruits

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of SEO tools, and the best at every price

Where they differ

  • Ahrefs starts at $29 per month, billed monthly. LowFruits starts at $20.75 per month for 3,000 credits, billed annually ($29.90 billed monthly).
  • Only Ahrefs lists a browser extension.
  • Ahrefs also covers site audit and backlink analysis.
In commonFree planWebKeyword researchRank tracking

At a glance

AhrefsLowFruits
PricingFree planFree plan
Starts at$29 per month, billed monthly$20.75 per month for 3,000 credits, billed annually ($29.90 billed monthly)
Free planAhrefs Free: Site Explorer, Site Audit (5,000 crawl credits a month per project) and Web Analytics for verified sites, plus the SEO Toolbar and 1 AI Content Helper doc a month.Accounts without a plan get 3 free Keyword Finder searches every 7 days and can import keywords; analyzing results takes credits, 1 per keyword.
Free trialNone listedNone listed
Web
Browser extension
Made byAhrefs Pte. Ltd.Semper Plugins, LLC
Price read fromahrefs.comlowfruits.io
CheckedOct 17, 2026Oct 17, 2026

Who each one suits

Ahrefs

  • SEOs who spend most of their time on backlinks and competitor research
  • Site owners who want free audits and ranking data for their own sites
  • Freelancers and consultants who can work within one included user

LowFruits

  • Niche site owners hunting for low-competition keywords
  • New blogs with little domain authority
  • Writers who prefer checking real search results over difficulty scores

Worth knowing

Ahrefs

  • Rank Tracker updates rankings weekly on every plan the pricing page lists.
  • Lite caps each user at 1,000 credits a month for reports; Starter has 200 and cannot add users or add-ons.
  • Each plan includes one user; extra users cost $40, $60 or $80 a month and are capped at 2, 5 or 10.
  • AI writing tools (Content Kit) start at $99 a month, and Project Boosts cost $20 or $200 a month per project.

LowFruits

  • Every keyword analyzed costs a credit even on a plan, and monthly plan credits do not roll over to the next month.
  • The rank tracker, Domain Explorer, competitor and sitemap extraction, and the boosted finder need a subscription.
  • Pay-as-you-go packs run from $25 for 2,000 credits to $250 for 50,000, expire after a year, and are 10% off for subscribers.
  • There is no API, and the 14-day refund applies only if fewer than 100 credits were used.

Key features

Ahrefs

Site Explorer
See the backlinks, organic keywords and top pages of any website, with history going back 6 months to 5 years by plan.
Keywords Explorer
Find keyword ideas with volume and difficulty; Standard and above add AI suggestions, clusters, search intents and translations.
Site Audit
Crawl your sites for 170+ technical and on-page SEO issues, using 100,000 to 1.5 million crawl credits a month by plan.
Rank Tracker
Track 750 to 5,000 keywords on the self-serve plans, with rankings updated weekly.
Brand Radar and AI prompts
Plans track 5 to 20 of your own prompts in AI chat tools daily. Brand Radar AI, for researching any brand's AI mentions, starts at $199 a month.
API and MCP server
Every plan from Lite includes API and MCP access, capped at 100 to 500 rows per request below Enterprise.

LowFruits

SERP weakness analysis
For each keyword it checks the top results for low-authority sites, word counts, title relevance and site types, at 1 credit per keyword.
Keyword Finder
Long-tail ideas from Google Autocomplete with wildcard searches and intent filters; plans get a boosted finder with up to 5 times more ideas.
Keyword clustering
Groups keywords that share a similar search intent into clusters, so related searches can be planned together.
Competitor extraction
Pulls a competitor's top-ranking keywords, keyword ideas from their pages and their sitemap to see what they publish.
Domain Explorer
A database of more than 150,000 weak websites, with niche, traffic and authority, for finding competitors to learn from.
Rank tracker and KGR tool
Tracks 100 or 500 keywords depending on plan, and an Allintitle and Keyword Golden Ratio tool sizes up competition.

Plans

Ahrefs

  • Ahrefs Free$0

    Limited Site Explorer and Site Audit for websites you verify as yours. No Keywords Explorer or Rank Tracker.

  • Starter$29

    per month, billed monthly

    200 report credits a month, with Keywords Explorer, Rank Tracker and Site Audit. Monthly only; no extra users or add-ons.

  • Lite$129

    per month, billed monthly

    1 user, 5 projects, 750 tracked keywords, 6 months of history, 1,000 credits a month, 100,000 crawl credits, API and MCP access.

  • Standard$249

    per month, billed monthly

    1 user, 20 projects, 2,000 tracked keywords, 2 years of history, unlimited credits, Content Explorer and keyword clusters.

  • Advanced$449

    per month, billed monthly

    1 user, 50 projects, 5,000 tracked keywords, 5 years of history, 1.5 million crawl credits and Looker Studio integration.

  • Enterprise$1,499

    per month, annual commitment required

    From 3 users, 100 projects, unlimited history, uncapped API, SSO and audit log. Sold through sales.

LowFruits

  • Free$0

    3 Keyword Finder searches every 7 days. SERP analysis uses pay-as-you-go credits, from $25 for 2,000.

  • Standard$20.75

    per month for 3,000 credits, billed annually ($29.90 billed monthly)

    Unlimited keyword searches, 100 tracked keywords, Domain Explorer, 30 competitor ranking and 90 sitemap extractions a month.

  • Premium$62.45

    per month for 10,000 credits, billed annually ($79.90 billed monthly)

    500 tracked keywords, 70 competitor ranking extractions, 900 competitor keyword idea and 300 sitemap extractions a month.

Ways to pay less

Ahrefs

  • Annual discount

    Save up to 17% by paying annually

    Ahrefs' pricing page offers up to 17% off for annual billing on Lite, Standard and Advanced. Existing monthly customers switch by contacting support.

LowFruits

  • Annual discount

    Lower monthly rate with yearly billing

    Billed yearly, Standard is $20.75 a month instead of $29.90, and Premium $62.45 instead of $79.90.

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