AnswerThePublic vs HyperSuggest (2026): which should you pick?

Pick AnswerThePublic if

• Fits if you plan blog posts, FAQs or videos around what people ask
• Works for showing a client how people search, as the wheels read at a glance

Look elsewhere if

• Tight if you research a lot, since Starter allows 100 searches a month and they don't roll over
• Skip it if you need a difficulty score, as there isn't one on record
• Not for you if you might want your money back, as subscriptions are generally non-refundable
• Watch out: the 7-day trial needs a payment method and covers monthly plans only
• Pricey if more people need access: Starter has 1 user, and 3 users means Growth at $99 a month

Pick HyperSuggest if

• Fits if you want long lists of long-tail ideas with volumes for one topic
• Works for researching keywords across many countries and languages

Look elsewhere if

• Skip it if you need ideas from YouTube, Amazon or Bing, as it lists Google only
• Tight if you're on Basic, with one user, no file exports and history that lasts 24 hours
• Pricey if you pay monthly, at $29 for Basic against $19 on yearly billing, plus tax
• Too light for picking targets by difficulty, as the listing shows no difficulty score
• Watch out: there's no trial and no API, and free searches are a few a day with limited results

AnswerThePublic

• Paid plans are capped at 100 to 300 searches a month, and unused searches and credits do not roll over.
• Subscriptions are generally non-refundable once billing starts, and annual plans have no free trial.
• Search volume reflects Google data from the previous month only.
• Starter allows 1 user, Growth 3 and Business 10, and all users share the plan's monthly limits.

HyperSuggest

• Deep search and CSV, XLSX and JSON export are listed only on Plus and Pro.
• Basic keeps search history for only 24 hours and allows 1 user.
• Prices are shown plus tax.
• Ideas come from Google autocomplete and related searches; the site does not list other search engines as sources.

AnswerThePublic

Keyword wheels and search modifiers

Groups suggestions into questions, prepositions, comparisons, alphabeticals and related terms, as a visual wheel or a list, with Google volume and CPC.

Searches across platforms

Reports draw on Google, Bing, YouTube, TikTok, Instagram and Amazon, plus People Also Ask results and Google Shopping product rankings.

AI Models report

Shows prompts people might give ChatGPT and Gemini about a topic, sorted by intent and sentiment, and generates sample AI answers from a monthly allowance.

Search listening alerts

Follow a keyword and get a weekly email of new suggestions: 1 alert on Starter, 5 on Growth and 20 on Business.

Content Studio

Writes articles from a project's keywords and publishes them to WordPress or Webflow. Each article uses 10 credits and each Deep Search 8.

API in alpha

Paid plans can create searches and pull reports through an API that draws on the same monthly search allowance. Not available on the free plan or during a trial.

HyperSuggest

Keyword suggestions

Generates thousands of keyword ideas from Google autocomplete and related searches, with search volume estimates, for a chosen country and language.

Question keywords

Builds who, what, when, where, why and how questions around a topic, to find gaps in existing content and ideas for featured snippets.

Filters and sorting

Filter and sort results by any metric and by word count, so long lists can be cut down to the terms worth targeting.

Deep search

Standard searches return up to 500 suggestions; deep search on Plus and Pro returns up to 1,000 per search.

Export

Copy selected keywords or export the full list, with or without metrics, as CSV, XLSX or JSON.

Search history

Past results are saved so they can be reopened without using another search: 24 hours on Basic, 1 month on Plus and 12 months on Pro.

AnswerThePublic

• Free$0

  3 searches a day with some suggestions and data locked, and small exports.

• Starter$20

  per month, billed monthly ($160 a year billed annually)

  1 user, 100 searches a month, 1,000 AI prompt suggestions, 30 AI responses, 2 projects and 60 Content Studio credits.

• Growth$99

  per month, billed monthly ($792 a year billed annually)

  Up to 3 users, 200 searches a month, 2,000 prompt suggestions, 60 AI responses, 4 projects, 350 credits and report comparisons.

• Business$199

  per month, billed monthly ($1,592 a year billed annually)

  Up to 10 users, 300 searches a month, 3,000 prompt suggestions, 100 AI responses, 8 projects and 800 credits.

• CustomCustom

  More users, domains or limits than Business, quoted on request.

HyperSuggest

• Free$0

  A small daily allowance of searches with limited results, for trying the tool.

• Basic$19

  per month for 100 searches, billed yearly ($29 billed monthly)

  1 user, all countries and languages, 24 hours of search history and up to 500 results per search. $228 a year, plus tax.

• Plus$29

  per month for 250 searches, billed yearly ($49 billed monthly)

  3 users, 1 month of history, deep search of up to 1,000 results, and CSV, XLSX and JSON export. $348 a year, plus tax.

• Pro$69

  per month for 750 searches, billed yearly ($99 billed monthly)

  10 users, 12 months of history, deep search, exports and a priority queue for faster results. $828 a year, plus tax.

AnswerThePublic

• Annual discount

  Annual billing at eight times the monthly price

  AnswerThePublic's campaign terms put the standard annual price at 8 times the monthly price, such as $160 a year for Starter instead of $240 paid monthly.

• Annual discount

  6 months free on annual plans until November 8, 2026

  From October 13 to November 8, 2026, annual plans cost 6 times the monthly price ($120 a year for Starter) and renew at that price while active.

HyperSuggest

• Annual discount

  Save up to $360 a year with yearly billing

  HyperSuggest's pricing page lists yearly billing at $19 to $69 a month instead of $29 to $99, a saving of $120 to $360 a year depending on the plan.