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Bing Webmaster Tools vs SEO Gets (2026): which should you pick?

As of Oct 23, 2026, Bing Webmaster Tools grades higher than SEO Gets: 3.0 against 2.4 out of 4.0.

Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA

Bing Webmaster Tools grades higher on value for money and the free plan. They get the same grade on features, ease of use and platforms.

Price, platforms and features side by side. The table says where each price was read and when.

Bing Webmaster Tools

Free Bing reports on search traffic, indexing and AI answer citations

Free

SEO Gets

Search Console and GA4 analytics with SEO reports and client portals

Free plan · from $49/mo

Which one is for you

Pick Bing Webmaster Tools if

  • Fits if you want Bing search data next to Google's
  • Makes sense if you publish and want to see whether Copilot and Bing AI answers cite you

Look elsewhere if

  • Skip it if you want Google, ChatGPT or other engines, as it covers Bing and Microsoft's AI answers only
  • Not for you if you can't verify the site, as nothing appears until you do
  • Watch out: AI Performance is a public preview, and its Topics Portfolio beta only shows once a site has enough data
  • Watch out: grounding query figures are a sample of citations, and opportunity volumes come as ranges

Pick SEO Gets if

  • Fits if you manage several sites and want their Search Console data on one screen
  • Works for agencies sending clients live portals instead of monthly reports

Look elsewhere if

  • Tight if you stay free, as GA4, content groups, reports, tests, portals and MCP need a paid core site
  • Watch out: index reporting, content change tracking and 5 years of history need the Super Site add-on, $4 a month per core site
  • Pricey if you have one site, as $49 a month covers the platform and that first core site
  • Skip it if you want to study competitors, as it covers only the sites you connect

How we grade them

3.0GPABing Webmaster ToolsVery good2.4GPASEO GetsFair
Value for money
AFree from Microsoft, with search and AI citation reports, URL Inspection, IndexNow, Site Scan, keyword research, backlinks and the API. No paid plan.
CThe first core site is $49 a month, between this category's middle and its dearer quarter, and each extra core site is $4, up to $185 at 35 sites. Yearly billing gives two months free.
Free plan and trial
AEverything is free once you verify a site, signing in with a Microsoft, Google or Facebook account. No caps on record.
BFree sites without limit: Search Console data, the master dashboard, regex filters and branded tracking, for unlimited users and no card. Reports, GA4 and testing are paid.
Features
CSearch performance, AI citation reports, URL Inspection, sitemaps and IndexNow, an on-demand Site Scan, keyword research and backlinks for your site and competitors. The gap: it's Bing's view only, and the listing shows no speed or structured data reports.
CSearch Console and GA4 in one place, content groups, striking-distance, cannibalization and decay reports, annotations, before-and-after tests and client portals. It does Search Console reporting fully, but that's a smaller job, and index checks need an add-on.
Ease of use
CNo rating on record. You verify the site by DNS, a file, a meta tag or an import from Google Search Console before any data appears.
CNo rating on record. You connect your Search Console and GA4 properties, then set up core sites and content groups before the reports say much.
Platforms and integrations
BWeb only, with a Search Console import, IndexNow, WordPress and an API for submitting URLs.
BWeb and a Chrome extension, linked to Search Console and GA4, with an MCP server for Claude and ChatGPT. No desktop or phone app.
Best forBing search data and Copilot citationsSearch Console reports across many sites

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Bing Webmaster Tools and SEO Gets. How we grade

Price against what you get

Bing Webmaster Tools has no paid plan and scores 2.3 out of 4 on features, ease of use and platforms. SEO Gets starts at $49 a month and scores 2.3.

They score the same, and Bing Webmaster Tools starts $49 a month lower. Of the other technical SEO tools on the chart, none scores higher than Bing Webmaster Tools for less, and 6 score higher than SEO Gets for less.

Features, ease of use and platforms, averaged

D1.0C2.0B3.0A4.0Free$2$5$10$20$50$100$200$500$1k$2k$5kMore for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessBing Webmaster ToolsSEO Gets

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of technical SEO tools, and the best at every price

Where they differ

  • Bing Webmaster Tools also covers keyword research, site audit, backlink analysis and AI search visibility.
  • SEO Gets also covers reports and dashboards.
In commonFree planWeb

At a glance

Bing Webmaster ToolsSEO Gets
PricingFreeFree plan
Starts atFree$49 per month for 1 core site, billed monthly
Free planFree with a Microsoft, Google or Facebook sign-in for any site you verify: search performance, AI Performance, Site Scan, keyword research, backlinks and the API.Free sites, without limit: Search Console data, the master dashboard, filtering and branded vs non-branded tracking, for unlimited users. No credit card needed.
Free trialNone listed14-day free trial, no credit card required
Web
Browser extension
Made byMicrosoftSEO Gets LLC
Price read frombing.comseogets.com
CheckedOct 23, 2026Oct 23, 2026

Worth knowing

Bing Webmaster Tools

  • Reports cover Bing and Microsoft's own AI answers only, not Google, ChatGPT or other engines.
  • You must verify the site, by DNS, a file, a meta tag or an import from Google Search Console, before data appears.
  • AI Performance is a public preview, and its Topics Portfolio tab is a beta shown only when a site has enough data.
  • Grounding query figures are a sample of citation activity, and opportunity queries show volumes as ranges.

SEO Gets

  • Free sites get Search Console data, the dashboard and filters only; GA4, content groups, reports, testing, portals and MCP need a paid core site.
  • Index reporting, content change tracking and 5 years of history instead of 16 months need the Super Site add-on, $4 a month per core site.
  • The $49 covers the platform and the first core site; each further core site adds $4 a month, up to $185 at 35 sites.
  • It works from the Search Console and GA4 properties you connect, so it covers only your own sites.

Key features

Bing Webmaster Tools

Search performance
Impressions, clicks and average position across pages and keywords, with up to 16 months of data.
AI Performance (preview)
Counts citations of your pages in Microsoft Copilot and Bing's AI summaries, with the grounding queries behind them and a Topics Portfolio beta of opportunity queries.
URL Inspection, sitemaps and IndexNow
Check a URL's indexing and crawl status, submit sitemaps, and notify Bing of new, changed or deleted pages at once through IndexNow or the URL submission API.
Site Scan and Site Explorer
An on-demand crawl that flags technical problems such as broken links, duplicate tags and missing metadata, plus a view of your site's structure as Bing sees it.
Keyword research and backlinks
Look up what searchers type and their search volumes, and review referring domains and anchor text for your own site and for competitors.
Copilot assistant
A built-in AI assistant that helps troubleshoot issues and find your way around the reports.

SEO Gets

More Search Console data
Pulls up to 50,000 rows of Search Console data, against the 1,000 rows Google's own interface shows, with all properties in one dashboard.
Content groups and topic clusters
Group pages by intent, topic or funnel stage and track each group's clicks and rankings together. Needs a core site.
Opportunity reports
Finds striking-distance keywords, pages competing for the same queries, decaying content and click-through rate by position.
Annotations and SEO tests
Log changes with the Chrome extension or on charts, and run before-and-after tests on them, alongside Google update markers.
Index and change monitoring
The Super Site add-on checks the indexing status of up to 5,000 sitemap URLs every 2 to 3 days and tracks content, status code and link changes.
Client portals and MCP
White-labeled live client portals, weekly summary emails and an MCP server that puts Search Console and GA4 data into Claude or ChatGPT.

Plans

Bing Webmaster Tools

  • Free$0

    Search and AI citation reports, URL Inspection, IndexNow and sitemaps, Site Scan, keyword research, backlinks and Copilot help.

SEO Gets

  • Free site$0

    Search Console data, the master dashboard, regex filters and branded tracking for any number of sites and users.

  • Core site$49

    per month for 1 core site, billed monthly

    Adds GA4 data, content groups, opportunity and action reports, annotations, SEO testing, client portals and MCP. Each extra core site is $4 a month.

  • Unlimited core sites$185

    per month for 35 or more core sites, billed monthly

    At 35 core sites the price stops rising, and every core site after that is included.

Ways to pay less

Bing Webmaster Tools

No public discounts listed.

SEO Gets

  • Annual discount

    Two months free with yearly billing

    The pricing FAQ says yearly billing means paying for 10 months upfront and getting 12 months of access.

Common questions

Which is cheaper, Bing Webmaster Tools or SEO Gets?

As of Oct 23, 2026, Bing Webmaster Tools is cheaper to start with: it is free, against $49 a month for SEO Gets. Bing Webmaster Tools is free, and SEO Gets starts at $49 per month for 1 core site, billed monthly.

Which has a free plan, Bing Webmaster Tools or SEO Gets?

As of Oct 23, 2026, both Bing Webmaster Tools and SEO Gets have a free plan.

Which platforms do Bing Webmaster Tools and SEO Gets run on?

As of Oct 23, 2026, only SEO Gets lists a browser extension. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade