BulkSignature vs Exclaimer (2026): which should you pick?
As of Nov 13, 2026, we pick Exclaimer: it is first in our ranking of email signature tools, and it grades higher too, 2.6 against 2.4.
Checked Oct 23, 2026 and Nov 13, 2026 · graded Oct 23, 2026 and Nov 13, 2026 by ToolGPA
Exclaimer grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
BulkSignature
Central email signatures for Google Workspace and Microsoft 365
Exclaimer
Company-wide email signatures for Microsoft 365 and Google Workspace
Which one is for you
Pick BulkSignature if
- Fits if you run a company of 10 or more on Google Workspace or Microsoft 365
- Works for teams that want banners and legal disclaimers added to every email
Look elsewhere if
- Skip it if you are under 10 people, since the minimum after the trial is 10 users
- Not for you if you want a free plan, because only the 14-day trial is free
- Watch out: the total price comes from a calculator, with no table of totals by headcount
- Watch out: DPA and MSA review, priority support and a customer success manager are Enterprise features
- Too light for a standalone app, as it is a web dashboard plus add-ins
Pick Exclaimer if
- Fits if your IT team runs Microsoft 365, Exchange or Google Workspace and wants signatures on every device
- Works for companies that need a legal disclaimer on every outgoing email
Look elsewhere if
- Not for you if you're one person or a tiny team, as licensing has a 10-user minimum
- Tight if you're on Starter, which allows one signature template for the whole company
- Pricey if you want engagement reports, HubSpot or Salesforce targeting or HR sync, which are Pro at $1.75 a user
- Skip it if you want a free plan, because there's only the 14-day trial
- Watch out: monthly billing is offered, but the pricing page only shows the yearly prices
How we grade them
| 2.4GPABulkSignatureFair | 2.6GPAExclaimerGood | |
|---|---|---|
| Value for money | C$11 a month for the 10-user minimum, billed monthly, or $60.80 for 100 users billed annually. The per-user rate falls with size, but one person would pay the $11 floor. | BStarter is $0.90 a user a month billed yearly, with a 10-user minimum, so the floor is $9 a month. One person pays that; a team of five pays $1.80 a head, inside this category's cheaper quarter at $2.00. Pro is $1.75 a user. |
| Free plan and trial | CA 14-day trial with no card required, then nothing free. | CNo free plan, only a 14-day trial with no credit card needed. |
| Features | BDirectory sync, drag-and-drop and AI designer, group targeting, banner campaigns, locked templates and role-based admin, all on one plan. | BServer-side and in-client signatures on every plan, directory sync, disclaimers, rotating banners, targeting rules and brand kits, with HR sync, CRM targeting and A/B tests on Pro. That's the whole job, though Starter allows one template. |
| Ease of use | CNo rating on record. You connect a directory, build templates and roll them out to the team. | CNo app store rating on record. An admin connects Microsoft 365 or Google Workspace, syncs the directory and builds templates in the web portal before anyone gets a signature. |
| Platforms and integrations | BWeb dashboard with Google Workspace, Microsoft 365 and Outlook add-in, Apple Mail and Front. No standalone apps. | BA web portal with Microsoft 365, Google Workspace, Exchange, HubSpot, Salesforce, Workday, BambooHR and Salesloft, and server-side signatures reach mail sent from phones. No desktop or phone app of its own. |
| Best for | central signatures for Google Workspace and Microsoft 365 | company-wide signatures on Microsoft 365 or Google Workspace |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: BulkSignature and Exclaimer. How we grade
Price against what you get
BulkSignature starts at $11 a month and scores 2.7 out of 4 on features, ease of use and platforms. Exclaimer starts at $0.90 a month for each person and scores 2.7.
They score the same, and Exclaimer starts $10.10 a month lower. Of the other email signature tools on the chart, 1 scores higher than BulkSignature for less, and none scores higher than Exclaimer for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- BulkSignature also covers marketing automation.
- Exclaimer also covers templates, qR codes and a/B testing.
At a glance
| BulkSignature | Exclaimer | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $11 per month for 10 users, billed monthly (20% less billed annually) | $0.90 per user / month, billed annually (Starter) |
| Free plan | None | None |
| Free trial | 14-day free trial, no credit card required | 14-day free trial, no credit card required |
| Web | ||
| Made by | Apps Record LLC | Exclaimer |
| Price read from | bulksignature.com | exclaimer.com |
| Checked | Nov 13, 2026 | Oct 23, 2026 |
Worth knowing
BulkSignature
- There is no free plan; after the 14-day trial the minimum is 10 users.
- The per-user price depends on team size and is set with a calculator, so the total for a given headcount is not listed in a table.
- The Custom security and legal review (DPA/MSA), priority support and a dedicated customer success manager are Enterprise features.
- The pages describe a web dashboard and integrations for Google Workspace, Microsoft 365 (Outlook add-in), Apple Mail and Front, but no standalone desktop or mobile app.
Exclaimer
- Licensing is per active mailbox, with a minimum of 10 users.
- Starter allows one signature template; separate designs per department need Standard.
- Engagement reports, HubSpot and Salesforce targeting and HRIS sync are Pro features.
- Monthly billing is offered, but the pricing page shows only the annually billed prices.
Key features
BulkSignature
- Directory sync
- Pulls employee names, titles and other details from Google Workspace or Microsoft 365 so signatures update when people join or change roles.
- Drag-and-drop and AI designer
- Signatures can be built on a visual canvas, edited as custom HTML, or generated from a text prompt by an AI assistant, with live previews for desktop, mobile, light and dark modes.
- Targeting by group
- Different signatures can be assigned to individual users, departments, Google Workspace groups or org units, and brands or domains.
- Banner campaigns
- Clickable banners can be scheduled to start and stop on set dates, with impression and click-through tracking in a campaign dashboard.
- Locked templates and disclaimers
- Admins can lock templates so users cannot edit them, and append legal disclaimers and footers to every signature.
- Role-based admin
- Marketing can manage banners while IT handles deployment, with change logs and MFA on admin accounts.
Exclaimer
- Server-side and client-side signatures
- Every plan can add signatures on the mail server as messages leave, including from phones, or in Outlook and Gmail through an add-in so people see them while typing.
- Directory and HR sync
- Fills signatures from Entra ID or Google Directory; Pro also syncs from HR systems such as Workday, BambooHR and ADP Workforce Now, or a CSV.
- Banners and campaign scheduling
- Starter allows one banner; Standard and Pro rotate several and switch designs on a schedule for the length of a campaign.
- Targeting rules
- Use different signatures for internal and external mail, exclude users or groups, and on Pro target banners at HubSpot or Salesforce lists.
- Engagement dashboard
- Pro reports click-throughs on signatures and banners and can run A/B tests between designs.
- Disclaimers and brand kits
- Applies legal disclaimers to every email and keeps logos, colors and fonts in brand kits shared with meeting backgrounds.
Plans
BulkSignature
Standard$11
per month for 10 users, billed monthly
Every feature, priced per user from 10 users at $1.10, with the rate falling as the team grows ($60.80 a month for 100 users billed annually).
EnterpriseCustom
For 500 or more seats: a written volume quote, a dedicated customer success manager, guided rollout, priority support and security review.
Exclaimer
Starter$0.90
per user / month, billed annually
One signature template for the whole organization, auto-updated employee details, legal disclaimers, a single banner and 24/5 support.
Standard$1.45
per user / month, billed annually
Unlimited templates, signatures per department, rotating banners, campaign scheduling, advanced targeting and 3 brand kits.
Pro$1.75
per user / month, billed annually
Adds unlimited brand kits, engagement dashboards, HubSpot and Salesforce targeting, LinkedIn and Facebook feeds, HRIS sync and vCards.
EnterpriseCustom
Standard or Pro plus a dedicated customer success manager, a tailored onboarding plan and staged rollout help.
Ways to pay less
BulkSignature
- Annual discount
20% less with annual billing
The pricing page says billing annually costs 20% less than paying monthly.
Exclaimer
No public discounts listed.
Common questions
Which is cheaper, BulkSignature or Exclaimer?
As of Nov 13, 2026, BulkSignature starts at $11 per month for 10 users, billed monthly (20% less billed annually), and Exclaimer starts at $0.90 per user / month, billed annually (Starter). One is priced for each person and the other is not, so which costs less depends on how many of you use it.
Which has a free plan, BulkSignature or Exclaimer?
As of Nov 13, 2026, neither BulkSignature nor Exclaimer has a free plan. Both have a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.