Claspo vs OptinMonster (2026): which should you pick?

Pick Claspo if

• Fits if your site has under 3,000 pageviews a month and you can live with a badge
• Works for people who want every feature on every plan and pay by traffic

Look elsewhere if

• Tight if your traffic grows, as the free plan stops at 3,000 pageviews and 1 site
• Watch out: the Powered by Claspo badge stays on the free plan
• Pricey if you want a monthly plan, at $39 against $29 billed annually
• Watch out: the three cheapest paid plans cap sites at 1, 3 or 5
• Skip it if you pass 2,000,000 pageviews, as that plan is sold through sales

Pick OptinMonster if

• Fits if you run a blog or shop and want more email sign-ups from it
• Works for agencies running sign-up campaigns across client sites, with sub-accounts from Pro

Look elsewhere if

• Skip it if you want exit intent on a budget, as it starts on Pro at $870 a year
• Not for you if you want to try it first, as there's no free plan or trial, only a 14-day refund
• Pricey if you budgeted on the first year, as Basic goes from $108 to $210 at renewal
• Watch out: going over the impression limit moves the account up to the next plan automatically
• Tight if you want geolocation, retargeting or store integrations, as all need Growth at $1,470 a year

Claspo

• The free plan keeps the 'Powered by Claspo' badge and caps sites at 1 and traffic at 3,000 pageviews.
• Websites are capped at 1, 3 or 5 on the three cheapest paid plans.
• Above 2,000,000 pageviews the Enterprise & Agency plan is sold through sales, with custom terms.
• The 25% annual discount is the vendor's stated saving; invoices are issued for annual plans only.

OptinMonster

• It does not build or host pages: it runs on an existing site where you can add JavaScript, with plugins and guides for WordPress, Shopify and others.
• First-year prices are introductory; Basic renews at $210 a year, and monthly billing costs $21 a month.
• Exit Intent, countdown timers and Zapier need Pro; geolocation, retargeting and store integrations need Growth.
• Going over the impression limit moves the account up to the next plan automatically; there is no free plan or trial, only a 14-day refund.

Claspo

Six display formats

Pop-ups, floating boxes, floating bars, inline blocks, teasers and content-blocking layers for things like age checks or consent.

Gamified widgets

Spin the wheel, gift box and scratch card widgets, with prize pool control, included in every plan.

Templates and branding import

Over 1,000 mobile-responsive templates, and an option to import brand colors, fonts and a logo from your site.

AI agent and A/B testing

An AI agent that picks a tactic, sets display rules, runs A/B tests and promotes the winner; the page offers a demo for it.

Targeting and triggers

Behavior-based triggers plus audience, traffic-source, UTM, event and cart targeting rules.

AI translation

Translates widgets into 90+ languages and shows the version matching a visitor's browser language.

OptinMonster

Campaign types

Lightbox pop-ups, floating bars, inline and sidebar forms, slide-in scroll boxes, full-screen overlays, yes/no forms and, on Growth, coupon wheels.

Drag-and-drop builder and templates

Design campaigns from more than 700 templates without code, with custom fonts, CSS and success messages, and an AI Popups option.

Targeting and triggers

Show a campaign by page, time on site, scroll depth, device or referrer; Exit Intent detection starts at Pro and geolocation at Growth.

A/B testing and analytics

From Plus, split-test campaigns and see full reports; Pro adds revenue attribution to tie campaigns to sales.

Onsite retargeting and follow-ups

Growth can show different campaigns to new and returning visitors and follow up after someone has already signed up.

Email and store integrations

Sends sign-ups to email services such as Mailchimp and Constant Contact; Growth adds Shopify, WooCommerce and Magento integrations.

Claspo

• Free$0

  for up to 3,000 pageviews per month

  All features and 1 website; keeps the 'Powered by Claspo' badge.

• Pro 50$29

  per month for 50,000 pageviews, billed annually ($39 monthly)

  1 website, no badge, priority support. Price rises with pageviews.

• Pro 100$52

  per month for 100,000 pageviews, billed annually ($69 monthly)

  Up to 3 websites, no badge, priority support.

• Pro 250$74

  per month for 250,000 pageviews, billed annually ($99 monthly)

  Up to 5 websites, no badge, priority support.

• Pro 500$119

  per month for 500,000 pageviews, billed annually ($159 monthly)

  Unlimited websites. Pro 1000 is $187 annually ($249 monthly) for 1M pageviews.

• Pro 2000$299

  per month for 2M pageviews, billed annually ($399 monthly)

  Unlimited websites and dedicated support.

OptinMonster

• Basic (yearly)$210

  per year at renewal, after a first year for $108

  1 site and 2,500 campaign impressions a month, every campaign type, 700+ templates and page targeting. Advertised as $9 a month for the first year.

• Basic (monthly)$21

  per month, billed monthly

  The Basic plan paid month to month: 1 site and 2,500 impressions a month, with basic marketing integrations.

• Plus (yearly)$570

  per year at renewal, after a first year for $324

  2 sites, 10,000 impressions a month, A/B testing, device targeting and content locking. Advertised as $27 a month for the first year; $57 billed monthly.

• Pro (yearly)$870

  per year at renewal, after a first year for $444

  3 sites, 25,000 impressions, exit intent, countdown timers, revenue attribution, Zapier and 2 sub-accounts. $37 a month the first year; $87 monthly.

• Growth (yearly)$1,470

  per year at renewal, after a first year for $804

  5 sites, 100,000 impressions, geolocation, onsite retargeting, coupon wheels and unlimited sub-accounts. $67 a month the first year; $147 monthly.

• EnterpriseCustom

  Custom impression volumes with dedicated support, and optional Okta SSO login or custom integrations at extra cost.

Claspo

• Annual discount

  Save 25% with annual billing

  Claspo's pricing page and FAQ state a 25% discount on annual plans compared with monthly billing.

OptinMonster

• Other savings

  Introductory first year at about half price

  New annual plans cost $108 (Basic), $324 (Plus), $444 (Pro) or $804 (Growth) for the first year, then renew at $210, $570, $870 or $1,470.

• Annual discount

  Annual plans cost less than paying monthly

  Basic renews at $210 a year against $21 a month ($252 a year) on monthly billing, and Growth at $1,470 against $147 a month.