Feedbackly vs InMoment (2026): which should you pick?
As of Nov 13, 2026, Feedbackly and InMoment share a 1.8 GPA, neither has a free plan and their prices can't be set side by side, so the choice depends on whether you care more about the free plan and platforms, where Feedbackly grades higher, or value for money and features, where InMoment does.
Checked Nov 13, 2026 · graded Nov 13, 2026 by ToolGPA
They get the same grade on ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
Feedbackly
Customer feedback surveys that also score customer emotions
Which one is for you
Pick Feedbackly if
- Fits if you want feedback from an iPad terminal in a shop or office
- Works for teams that want NPS and its own happiness index in one place
Look elsewhere if
- Pricey if you start small: €199 a month and only 1 user on Single
- Watch out: response limits are per year, 5,000 on Single and 20,000 on Pro
- Watch out: SMS credit, AI analysis and API surveys cost extra
- Skip it if you want a free plan, since there's only a 14-day trial
Pick InMoment if
- Fits if you run customer feedback and review management for a large organisation
- Makes sense if you also want contact-centre call analysis in the same place
Look elsewhere if
- Skip it if you want a simple form or poll builder, as it targets large organisations
- Not for you if you need to see prices first, because none are published
- Watch out: advisory and strategic services cost extra on top of the platform
- Tight if you want to try it yourself, since there's no trial, only a demo
How we grade them
| 1.8GPAFeedbacklyWeak | 1.8GPAInMomentWeak | |
|---|---|---|
| Value for money | D€199 a month billed yearly for 1 user and 5,000 responses a year, above the forms category's dearest-tenth start of $119. | CNo prices or plans are published, so it sits in the middle by default. Services from its own experts are sold separately from the platform. |
| Free plan and trial | D14-day free trial. The page doesn't say whether a card is needed, and there's no free plan. | FNothing free and no trial on the listing. Access starts with a demo request. |
| Features | CMany survey channels, analytics and follow-up alerts. But AI analysis, SMS credit and API-triggered surveys cost extra. | BFeedback surveys, reputation management, conversation intelligence, text analytics and employee and market research. The listing shows no gap in the core job. |
| Ease of use | CNo store rating on record. Channels, touchpoints and terminals are things you set up. | CNo store rating on record. A multi-product platform with programs to set up, so there's a learning curve. |
| Platforms and integrations | BWeb and iPad terminals, with Slack, Teams, Salesforce, HubSpot, Pipedrive and Mailchimp. No desktop app. | CWeb on the listing, plus a mobile application mentioned. No integrations are named. |
| Best for | feedback by email, SMS, pop-up and iPad terminal | customer and employee feedback at big companies |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Feedbackly and InMoment. How we grade
Where they differ
- Feedbackly also covers templates and forms.
At a glance
| Feedbackly | InMoment | |
|---|---|---|
| Pricing | Free trial | Paid |
| Starts at | €199 per month, billed annually (€249 billed monthly) | Not published |
| Free plan | None | None |
| Free trial | 14-day free trial. | None listed |
| Web | ||
| iOS | ||
| Made by | Feedbackly | InMoment |
| Price read from | feedbackly.com | Not confirmed |
| Checked | Nov 13, 2026 | Nov 13, 2026 |
Worth knowing
Feedbackly
- Prices are shown in euros, and the Single plan allows only 1 user.
- Response limits are per year (5,000 on Single, 20,000 on Pro); data over the limit is restricted until you upgrade.
- SMS surveys need extra SMS credit, and API integrations and survey triggering via integrations cost extra on Pro.
- AI analysis through Feedbackly IQ is an add-on, not part of the base plans.
InMoment
- No prices or plans are published; access starts with a demo request.
- It targets large organizations and is not a quick form or poll builder.
- Strategic and advisory services are sold separately from the platform.
Key features
Feedbackly
- Many survey channels
- Surveys go out by email, SMS, in-app, Slack, social media, a website pop-up or iPad and tablet terminals.
- Emotional Value Index
- Its EVI survey and analytics measure how customers feel about an experience; every plan includes it, and using it is optional.
- Analytics
- Survey analytics, text analytics, customer-journey views and root-cause analysis are included from the first plan.
- Notifications and follow-up
- Automated notifications alert a team to complaints; Pro adds promoter redirection for sending happy customers elsewhere.
- Feedbackly Terminal
- A physical feedback terminal can be leased from Feedbackly, or you can run the free iPad app on your own device.
- Add-ons and services
- Feedbackly IQ adds AI sentiment and category analysis, and consulting and CX Academy courses are sold alongside the software.
InMoment
- Customer feedback collection
- Gathers feedback from many channels, then reports, analyzes and drives follow-up on at-risk customers.
- Reputation management
- Brings social ratings and online reviews into the same platform as survey feedback.
- Conversational intelligence
- Looks at why customers contact a business, aimed at contact center leaders.
- Text analytics and AI
- Natural language processing and AI are listed under the platform's enterprise architecture.
- Employee experience and market research
- Separate solution areas cover employee engagement surveys and market research.
- Mobile application
- A mobile app is listed for reading and acting on feedback away from a desk.
Plans
Feedbackly
Single€199
per month, billed annually (€249 billed monthly)
5,000 responses a year, unlimited touchpoints, 1 user and survey, text and EVI analytics.
Pro€399
per month, billed annually (€499 billed monthly)
20,000 responses a year, unlimited users, shareable dashboards, metadata analytics and two-way SMS surveys at extra cost.
CustomCustom
Unlimited responses, customizable dashboards, custom integrations and a personal success manager; quote only.
InMoment
Pricing could not be confirmed. See inmoment.com.
Ways to pay less
Feedbackly
- Annual discount
Save 20% with annual billing
Feedbackly's pricing page shows a Save 20% badge on annual billing: €199 a month for Single instead of €249, and €399 instead of €499 for Pro.
InMoment
No public discounts listed.
Common questions
Which is cheaper, Feedbackly or InMoment?
As of Nov 13, 2026, Feedbackly starts at €199 per month, billed annually (€249 billed monthly), and InMoment has no price we could confirm.
Which has a free plan, Feedbackly or InMoment?
As of Nov 13, 2026, neither Feedbackly nor InMoment has a free plan. Feedbackly has a free trial.
Which platforms do Feedbackly and InMoment run on?
As of Nov 13, 2026, only Feedbackly lists an iOS app. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.