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Feedbackly vs Pointerpro (2026): which should you pick?

As of Nov 13, 2026, Feedbackly and Pointerpro share a 1.8 GPA, neither has a free plan, and Pointerpro starts cheaper, at $109 a month against about $222.32 a month.

Checked Nov 13, 2026 · graded Nov 13, 2026 by ToolGPA

They get the same grade on all five counts.

Price, platforms and features side by side. The table says where each price was read and when.

Feedbackly

Customer feedback surveys that also score customer emotions

Free trial · from €199/mo

Pointerpro

Assessment and scored-quiz builder with personalized reports

Free trial · from $109/mo

Which one is for you

Pick Feedbackly if

  • Fits if you want feedback from an iPad terminal in a shop or office
  • Works for teams that want NPS and its own happiness index in one place

Look elsewhere if

  • Pricey if you start small: €199 a month and only 1 user on Single
  • Watch out: response limits are per year, 5,000 on Single and 20,000 on Pro
  • Watch out: SMS credit, AI analysis and API surveys cost extra
  • Skip it if you want a free plan, since there's only a 14-day trial

Pick Pointerpro if

  • Fits if you're a consultant turning your own framework into a scored scan
  • Works for lead-generation quizzes that end in a personalised report

Look elsewhere if

  • Pricey if you need the reports: HTML starts at $279 a month and PDF at $4,999 a year
  • Tight if you want free, because the trial stops at 3 assessments and 20 responses
  • Watch out: each plan has 1 user, and extra admins, API, webhooks and SSO are add-ons
  • Skip it if you want a general survey tool, since this is built around scored reports

How we grade them

1.8GPAFeedbacklyWeak1.8GPAPointerproWeak
Value for money
D€199 a month billed yearly for 1 user and 5,000 responses a year, above the forms category's dearest-tenth start of $119.
DLite is $109 a month but has no personalised reports. The reports, the whole point of it, start on Core at $279, against a forms middle of $19.
Free plan and trial
D14-day free trial. The page doesn't say whether a card is needed, and there's no free plan.
D14-day trial limited to 3 assessments and 20 responses. The listing doesn't say it needs no card, and there's no free plan.
Features
CMany survey channels, analytics and follow-up alerts. But AI analysis, SMS credit and API-triggered surveys cost extra.
CScoring, logic, personalised reports, aggregate dashboards and AI-assisted building. But extra question types, formulas, webhooks and the API are paid add-ons.
Ease of use
CNo store rating on record. Channels, touchpoints and terminals are things you set up.
CNo store rating on record. Building a scored assessment and its report layout is real work.
Platforms and integrations
BWeb and iPad terminals, with Slack, Teams, Salesforce, HubSpot, Pipedrive and Mailchimp. No desktop app.
BWeb only, with Stripe, PayPal and CRM sync on Core. No phone or desktop app.
Best forfeedback by email, SMS, pop-up and iPad terminalscored assessments that return a personal report

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Feedbackly and Pointerpro. How we grade

Price against what you get

Feedbackly starts at about $222.32 a month and scores 2.3 out of 4 on features, ease of use and platforms. Pointerpro starts at $109 a month and scores 2.3.

They score the same, and Pointerpro starts $113.32 a month lower. Of the other form and survey tools on the chart, 39 score higher than Feedbackly for less, and 38 score higher than Pointerpro for less.

Features, ease of use and platforms, averaged

D1.0C2.0B3.0A4.0Free$2$5$10$20$50$100$200$500$1kMore for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessFeedbacklyPointerpro

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of form and survey tools, and the best at every price

Where they differ

  • Feedbackly also covers templates.
  • Pointerpro also covers dashboards.
In commonWebAI featuresFormsSurveysReports

At a glance

FeedbacklyPointerpro
PricingFree trialFree trial
Starts at€199 per month, billed annually (€249 billed monthly)$109 per month, billed monthly ($1,099 billed annually)
Free planNoneNone
Free trial14-day free trial.14-day free trial: up to 3 assessments and 20 responses
Web
iOS
Made byFeedbacklyPointerpro
Price read fromfeedbackly.compointerpro.com
CheckedNov 13, 2026Nov 13, 2026

Worth knowing

Feedbackly

  • Prices are shown in euros, and the Single plan allows only 1 user.
  • Response limits are per year (5,000 on Single, 20,000 on Pro); data over the limit is restricted until you upgrade.
  • SMS surveys need extra SMS credit, and API integrations and survey triggering via integrations cost extra on Pro.
  • AI analysis through Feedbackly IQ is an add-on, not part of the base plans.

Pointerpro

  • Personalized reports are not included in Lite; HTML reports start at Core and PDF reports at Plus.
  • Extra question types, formulas, SSO, email white labeling, webhooks and the API are paid add-ons.
  • Each plan includes 1 user; extra admins are an add-on.
  • Only Lite and Core have a monthly option; Plus is billed annually.

Key features

Feedbackly

Many survey channels
Surveys go out by email, SMS, in-app, Slack, social media, a website pop-up or iPad and tablet terminals.
Emotional Value Index
Its EVI survey and analytics measure how customers feel about an experience; every plan includes it, and using it is optional.
Analytics
Survey analytics, text analytics, customer-journey views and root-cause analysis are included from the first plan.
Notifications and follow-up
Automated notifications alert a team to complaints; Pro adds promoter redirection for sending happy customers elsewhere.
Feedbackly Terminal
A physical feedback terminal can be leased from Feedbackly, or you can run the free iPad app on your own device.
Add-ons and services
Feedbackly IQ adds AI sentiment and category analysis, and consulting and CX Academy courses are sold alongside the software.

Pointerpro

Personalized feedback reports
Respondents get a report built from their own answers: HTML on Core, and PDF with a drag-and-drop report builder on Plus.
Scoring, outcomes and logic
Skip logic, custom scoring, variables and outcomes attach advice to a respondent's score. Formulas need Plus or an add-on.
AI-assisted building
Describe your expertise and the AI drafts an assessment you can edit; an AI simulator tests it with a ghost respondent.
Question types
Six core types are in every plan; 14 more, such as ranking, NPS, file upload and signature, are a paid add-on.
Aggregate and dashboard reporting
Aggregate reports and a dashboard builder are paid add-ons for group results across respondents.
Integrations and payments
The pricing page lists 1000+ application connectors, plus Stripe and PayPal payments, webhooks and an API as add-ons.

Plans

Feedbackly

  • Single€199

    per month, billed annually (€249 billed monthly)

    5,000 responses a year, unlimited touchpoints, 1 user and survey, text and EVI analytics.

  • Pro€399

    per month, billed annually (€499 billed monthly)

    20,000 responses a year, unlimited users, shareable dashboards, metadata analytics and two-way SMS surveys at extra cost.

  • CustomCustom

    Unlimited responses, customizable dashboards, custom integrations and a personal success manager; quote only.

Pointerpro

  • Lite$109

    per month, billed monthly ($1,099 billed annually)

    50 questionnaires and 5,000 responses a month for 1 user; no personalized reports. Page also shows €99 a month.

  • Core$279

    per month, billed monthly ($2,799 billed annually)

    Unlimited questionnaires, 5,000 responses a month, personalized HTML feedback reports and CRM sync. Also shown as €249 a month.

  • Plus$4,999

    per year and up, billed annually

    10,000 responses a month, formulas, custom CSS, PDF reports (50 a year), URL and email white labeling; sold through sales. Also shown as €4,499.

Ways to pay less

Feedbackly

  • Annual discount

    Save 20% with annual billing

    Feedbackly's pricing page shows a Save 20% badge on annual billing: €199 a month for Single instead of €249, and €399 instead of €499 for Pro.

Pointerpro

  • Annual discount

    Annual billing on Lite and Core

    Annual prices on the pricing page are $1,099 (Lite) and $2,799 (Core), against $109 and $279 a month billed monthly.

Common questions

Which is cheaper, Feedbackly or Pointerpro?

As of Nov 13, 2026, Pointerpro is cheaper to start with: $109 a month, against about $222.32 a month for Feedbackly. Feedbackly starts at €199 per month, billed annually (€249 billed monthly), and Pointerpro starts at $109 per month, billed monthly ($1,099 billed annually).

Which has a free plan, Feedbackly or Pointerpro?

As of Nov 13, 2026, neither Feedbackly nor Pointerpro has a free plan. Both have a free trial.

Which platforms do Feedbackly and Pointerpro run on?

As of Nov 13, 2026, only Feedbackly lists an iOS app. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade