Fairing review (2026): is the free plan enough?
Post-purchase attribution surveys for online stores
Black Friday: is there a Fairing sale?
Fairing report card
Fair · out of 4.0 · graded Nov 13, 2026
Best for post-checkout attribution surveys on Shopify
Fairing asks shoppers how they heard about you after checkout and syncs the answers to ad, analytics and email tools. The free plan covers up to 200 orders a month. Advanced Attribution is an add-on from $99 a month and warehouse sync costs $149 more.
Who Fairing is for
- Fits if you run a Shopify store under 200 orders a month
- Works for stores that want answers sent to Klaviyo and Meta
Who Fairing is not for
- Tight if orders pass 200 a month, where you move to Core at $49
- Pricey if you want Advanced Attribution at $99 a month or Data Sync at $149 a month on top
- Watch out: cost rises with order volume, and over 30,000 orders is custom
- Not for you if you need general surveys, as it is built around one question
Why Fairing gets a 2.4
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- CValue for moneyCore is $49 a month for 201 to 500 orders, in the dearer quarter of forms tools. Advanced Attribution is $99 more and Data Sync $149 more, and price follows order volume.
- BFree plan and trialFree for up to 200 orders a month, plus a 14-day Core trial with no card. A small store can live on it, until orders pass 200.
- CFeaturesIt does the post-checkout question fully, which is a smaller job than a general survey tool. Adaptive follow-ups and warehouse sync are paid add-ons.
- CEase of useNo store rating on record. Shopify install is simple, but connecting analytics and ad tools is yours to set up.
- BPlatforms and integrationsWeb only, with Shopify, Klaviyo, Meta, TikTok, Google Analytics 4 and Google Sheets links and an MCP option. No desktop or phone app.
What these grades rest on. Graded from this listing, whose facts were read from Fairing's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/fairing#review"><img src="https://toolgpa.com/badge/fairing.svg" alt="Fairing: 2.4 GPA on ToolGPA" width="196" height="56"></a>Where Fairing stands among form and survey tools
Fairing's GPA of 2.4 is higher than 88 of the 148 other form and survey tools we grade, and level with 27.
It stands best on free plan and trial (B, above 111 of 148) and worst on features (C, above 5).
Its paid plans start at $49 a month, against a middle price of $20 for the category: 85 of the 114 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 31 tools score higher and cost less.
Each grade against the category
Every bar is all 149 form and survey tools we grade, cut by the letter each got. Fairing’s own letter is outlined.
- CValue for moneyAbove 35 of 148, level with 71
- BFree plan and trialAbove 111 of 148, level with 27
- CFeaturesAbove 5 of 148, level with 90
- CEase of useAbove 7 of 148, level with 135
- BPlatforms and integrationsAbove 46 of 148, level with 101
Price against what you get
Each dot is one of 121 form and survey tools. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep Fairing, or make your own?
Your call
A form at its plainest is questions, a button and a table of answers.
You could make the core of Fairing for yourself: surveys and forms. What you would give up is listed below. Whether that is worth the price is your call. It costs $588 a year.
What you could make
- Surveys and forms: an app builder makes these well.
- It runs in a browser, which is where something home-made would run too.
What you could not
- It plugs into other products, Shopify, Klaviyo and Meta among them, and has an API.
- AI features, unless you pay a model provider for each request yourself.
What this rests on. Fairing’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is Fairing?
Fairing runs 'how did you hear about us' surveys after checkout so brands can see which channels drove each order. It installs on Shopify and syncs responses to analytics, ad and email tools. An Advanced Attribution add-on adds adaptive follow-up questions.
Worth knowing
- Price follows monthly order volume, so costs rise as the store grows.
- Advanced Attribution is an add-on starting at $99 a month.
- Data Sync to a warehouse such as BigQuery is a $149 a month add-on.
- Free covers up to 200 orders a month; the Core trial lasts 14 days, and above 30,000 orders a month pricing is custom.
Key features
- Attribution surveys
- Post-purchase questions with predictive auto-suggest, response classification and follow-up questions.
- Advanced Attribution
- An add-on that adds an adaptive follow-up to the 'how did you hear about us' question, resolving the channel, format and source.
- Analytics
- UTM, promo code and lifetime value analysis, trend analysis and a Shopify analytics integration.
- Question Stream and NPS
- Ask several questions over time with remembered state, geography and product targeting, and NPS questions.
- Data sync and MCP
- Responses can be sent to data warehouses such as BigQuery and queried from Claude or ChatGPT through an MCP server.
Fairing pricing
As of Nov 13, 2026, Fairing has a free plan, and paid plans start at $49 per month for up to 500 orders a month.
- Starts at
- $49 per month for up to 500 orders a month
- Free plan
- Free plan for up to 200 orders per month.
- Free trial
- 14-day free trial of Core, no credit card required
| Plan | Price | What you get |
|---|---|---|
| Free | $0 | For stores with 0 to 200 transactions a month. |
| Core | $49per month for 201 to 500 orders | Rises with order volume: $99 at 1,000 orders, $149 at 5,000 and $499 at 30,000 orders a month. 14-day trial. |
| Enterprise | Custom | For more than 30,000 transactions a month, with a dedicated CSM, Slack channel and quarterly business reviews. |
Read from fairing.co on Nov 13, 2026. Prices change, so confirm with Fairing before you buy.
Works with
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Common questions
Does Fairing have an Android app?
No Android app was listed when its pages were read on Nov 13, 2026. Fairing is listed for Web.
Does Fairing have an iPhone app?
No iPhone app was listed when its pages were read on Nov 13, 2026. Fairing is listed for Web.
Is Fairing open source?
Fairing is not described as open source on its own site, as read on Nov 13, 2026.
Does Fairing have an API?
Yes. Fairing offers a public API, according to its own site.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Nov 13, 2026.