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Local Viking vs Localith (2026): which should you pick?

As of Oct 23, 2026, Localith grades higher than Local Viking: 2.4 against 1.8 out of 4.0.

Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA

Localith grades higher on value for money and the free plan. They get the same grade on features, ease of use and platforms.

Price, platforms and features side by side. The table says where each price was read and when.

Local Viking

Google Business Profile manager for agencies, with posts and geogrids

From $39/mo

Localith

Multi-location Google Business Profile manager with AI review replies

Free trial · from $7.20/mo

Which one is for you

Pick Local Viking if

  • Fits if you're an agency posting to dozens of Google Business Profiles every week
  • Works for spotting unwanted edits to client listings, including Google's own

Look elsewhere if

  • Not for you if you want to try it first, as no free plan or trial is listed
  • Watch out: rank checks and geogrid scans spend credits, and keyword credits don't roll over
  • Tight if you want white-label reports or the geogrid widget, which start at Pro ($99)
  • Skip it if you need listings kept right beyond Google, as it manages Google Business Profiles
  • Watch out: the site still says Local Viking, but sign-up, pricing and help run under the LocalOptics name

Pick Localith if

  • Fits if you run a chain or franchise and update many Google profiles together
  • Works for agencies that want to query profile data from Claude or ChatGPT

Look elsewhere if

  • Watch out: no AI credits come with a plan, so every reply, audit and grid report costs $0.15 a credit
  • Not for you if you want a free plan, as there's only the 7-day trial
  • Tight if you track rankings, as a grid report covers up to 5 keywords and costs 10 credits a run
  • Watch out: white-label is set up on request with no published price, and over 50 locations needs a quote
  • Skip it if you need Bing, Apple Maps or directory listings, as it manages Google profiles only

How we grade them

1.8GPALocal VikingWeak2.4GPALocalithFair
Value for money
CSingle is $39 a month for one listing, with 1,600 keyword credits and 7,500 geogrid credits, between this category's middle ($31) and dearer quarter ($59). Up to 10 listings is $59, which is where agencies start.
B$7.20 a month for up to 2 locations on yearly billing, $9 monthly, then $6.60 a location from 3. That base is under 60% of this category's cheaper quarter ($16), but it holds no AI credits: replies, audits and grid reports cost $0.15 a credit, and a grid report is 10.
Free plan and trial
FNothing free. The pricing page lists no free plan and no trial, so you pay before you see your own profiles in it.
CNo free plan, but a 7-day trial with every feature and 100 AI credits, and the pages read don't mention a card.
Features
CBulk post and photo scheduling, profile edits with a change log and alerts, local and organic rank tracking, geogrids, review replies and white-label reports. It does Google Business Profile work fully, but that's one platform: no other directories or review requests.
CBulk edits to hours and details, bulk posts, an AI reply agent, profile audits, map-grid reports and per-location analytics. It manages Google profiles only, grid reports track up to 5 keywords, and white-label is an add-on with no published price.
Ease of use
CNo rating on record. You connect Google accounts and budget keyword and geogrid credits, where each rank type and each grid point uses one.
CNo rating on record. You connect your Google profiles, set reply rules and team roles, and keep a credit balance topped up before the AI parts work.
Platforms and integrations
BWeb only, with no desktop or phone app. It links to Google Business Profile, Search Console, GA4, Looker Studio, ServiceTitan, CompanyCam and Zapier, with a public API, webhooks and MCP.
BWeb only, with no desktop or phone app. It links to Google Business Profile, Zapier and n8n, has read-only connectors for Claude and ChatGPT, and a REST API for listings, reviews and posts.
Best forposting to many Google Business Profilesbulk updates across many Google profiles

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Local Viking and Localith. How we grade

Price against what you get

Local Viking starts at $39 a month and scores 2.3 out of 4 on features, ease of use and platforms. Localith starts at $7.20 a month and scores 2.3.

They score the same, and Localith starts $31.80 a month lower. Of the other local SEO tools on the chart, 6 score higher than Local Viking for less, and 1 scores higher than Localith for less.

Features, ease of use and platforms, averaged

C2.0B3.0A4.0Free$1$2$5$10$20$50$100$200$500$1k$2kMore for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessLocal VikingLocalith

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of local SEO tools, and the best at every price

Where they differ

    In commonWebPublic APIReportsRank trackingLocal listings

    At a glance

    Local VikingLocalith
    PricingPaidFree trial
    Starts at$39 per month for 1 listing$7.20 per month for up to 2 locations, billed yearly ($9 billed monthly)
    Free planNoneNone
    Free trialNone listed7-day free trial with every feature and 100 AI credits
    Web
    Made byLocalVikingLocalith
    Price read fromapp.localoptics.comlocalith.ai
    CheckedOct 23, 2026Oct 23, 2026

    Worth knowing

    Local Viking

    • No free trial or free plan is listed on the pricing page.
    • Rank checks and geogrid scans spend credits: 1 keyword credit per rank type per check, 1 geogrid credit per grid point. Keyword credits do not roll over.
    • White-label reporting and the geogrid widget start at the Pro plan.
    • The marketing site still says Local Viking, but sign-up, pricing and the help center use the LocalOptics name.

    Localith

    • There is no free plan, only the 7-day trial.
    • No AI credits come with a plan: review replies, audits and grid reports use credits at $0.15 each, and yearly billing does not discount them.
    • White-label branding is an add-on set up by Localith's team on request, with no published price.
    • More than 50 locations needs a custom quote.

    Key features

    Local Viking

    Post scheduling
    Schedules standard, offer, event and alert posts to many profiles at once, with recurring posts, Spintax and location variables, and CSV bulk upload.
    Listing management and protection
    Edits profile details in one place, keeps a change log that includes Google's own edits, and alerts by email or SMS when anything changes.
    Rank tracking and geogrids
    Tracks keywords in the local pack, organic desktop and organic mobile, and runs live or scheduled geogrid scans with competitors at every point.
    Photo scheduling
    A media library that drip-schedules photos to profiles over weeks, with control over image metadata and file names.
    Reviews, audits and reports
    Reply to Google reviews across locations, run competitive audits against up to five rivals and send scheduled white-label reports.
    API, webhooks and MCP
    A public API, webhooks for new reviews and finished scans, a Looker Studio connector, and MCP connections for ChatGPT and Claude.

    Localith

    Bulk profile management
    Updates business details, hours and holiday hours across many locations at once, with team roles that limit each manager to their own locations.
    AI Reply Agent
    Drafts review replies in more than 10 languages, with rules to thank 5-star reviews automatically and send 1-star replies for approval.
    Bulk post publishing
    Schedules offers, events and updates to hundreds of profiles at once, with per-location parameters filled in for each post.
    AI SEO Agent and audits
    Scores each profile, finds missing, duplicate and outdated content, and suggests fixes. Map-grid ranking reports track up to 5 keywords and cost 10 credits per run.
    Analytics and reports
    Per-location performance analytics, scheduled review and performance reports, and PDF and CSV exports.
    AI connectors and API
    Read-only connectors for Claude (MCP) and ChatGPT, an n8n community node and a REST API covering listings, reviews, metrics and publishing.

    Plans

    Local Viking

    • Single$39

      per month for 1 listing

      Unlimited posts and Google accounts, 1,600 keyword credits and 7,500 geogrid credits a month.

    • Starter$59

      per month for up to 10 listings

      3,200 keyword credits and 8,100 geogrid credits a month.

    • Pro$99

      per month for up to 20 listings

      5,600 keyword credits and 16,200 geogrid credits a month, white-label reporting and the geogrid widget.

    • Agency$149

      per month for up to 40 listings

      17,700 keyword credits and 24,300 geogrid credits a month, white-label reporting and the geogrid widget.

    • Enterprise$200

      per month for up to 70 listings

      26,600 keyword credits and 32,400 geogrid credits a month. Custom pricing for more than 70 locations.

    Localith

    • Up to 2 locations$7.20

      per month for up to 2 locations, billed yearly ($9 billed monthly)

      Full dashboard, bulk updates, AI Review Reply Agent, Google posts scheduler, analytics and priority support. AI credits are extra.

    • 3 to 50 locations$6.60

      per location / month, billed monthly

      Every location costs $6.60 once there are 3 or more: 3 cost $19.80 and 10 cost $66 a month. Yearly billing takes 20% off.

    • CustomCustom

      More than 50 locations, with volume pricing, dedicated support and custom onboarding.

    Ways to pay less

    Local Viking

    No public discounts listed.

    Localith

    • Annual discount

      Save 20% on locations with yearly billing

      Localith's pricing page says yearly billing saves 20% on location fees: 2 locations cost $7.20 a month instead of $9. AI credits are not discounted.

    Common questions

    Which is cheaper, Local Viking or Localith?

    As of Oct 23, 2026, Localith is cheaper to start with: $7.20 a month, against $39 a month for Local Viking. Local Viking starts at $39 per month for 1 listing, and Localith starts at $7.20 per month for up to 2 locations, billed yearly ($9 billed monthly).

    Which has a free plan, Local Viking or Localith?

    As of Oct 23, 2026, neither Local Viking nor Localith has a free plan. Localith has a free trial.

    More comparisons

    How this page was made

    • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
    • The grades are our own, from each tool’s review or report card. The GPA is their average.
    • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
    • The differences and the answers to the questions are worked out from those listings.
    How we review and grade