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Local Viking vs SeoMap (2026): which should you pick?

As of Oct 23, 2026, SeoMap grades higher than Local Viking: 2.4 against 1.8 out of 4.0.

Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA

SeoMap grades higher on value for money and the free plan. They get the same grade on features, ease of use and platforms.

Price, platforms and features side by side. The table says where each price was read and when.

Local Viking

Google Business Profile manager for agencies, with posts and geogrids

From $39/mo

SeoMap

Geo-grid heatmaps of Google Maps rankings across a service area

Free trial · from €24/mo

Which one is for you

Pick Local Viking if

  • Fits if you're an agency posting to dozens of Google Business Profiles every week
  • Works for spotting unwanted edits to client listings, including Google's own

Look elsewhere if

  • Not for you if you want to try it first, as no free plan or trial is listed
  • Watch out: rank checks and geogrid scans spend credits, and keyword credits don't roll over
  • Tight if you want white-label reports or the geogrid widget, which start at Pro ($99)
  • Skip it if you need listings kept right beyond Google, as it manages Google Business Profiles
  • Watch out: the site still says Local Viking, but sign-up, pricing and help run under the LocalOptics name

Pick SeoMap if

  • Fits if you're an agency or freelancer showing local clients where they rank
  • Works for sales teams opening a pitch with a prospect's own ranking map

Look elsewhere if

  • Watch out: prices are in euros and exclude VAT
  • Not for you if you want a free plan, as there's only 500 one-time credits
  • Tight if you want results fast, as live scans cost 3 credits a point and monthly credits don't roll over
  • Pricey if you need white-label reports or CSV bulk scans, which start at Agency, €166 a month yearly
  • Watch out: the €299 Lifetime Deal includes no credits, so DataForSEO bills each search to you

How we grade them

1.8GPALocal VikingWeak2.4GPASeoMapFair
Value for money
CSingle is $39 a month for one listing, with 1,600 keyword credits and 7,500 geogrid credits, between this category's middle ($31) and dearer quarter ($59). Up to 10 listings is $59, which is where agencies start.
BStarter is €24 a month billed yearly (€29 monthly), about this category's middle. The €299 Lifetime Deal is under two years of that middle, but it holds no credits: each search is billed to your own DataForSEO account, and it's capped at 100 licences.
Free plan and trial
FNothing free. The pricing page lists no free plan and no trial, so you pay before you see your own profiles in it.
CNo free plan, but 500 one-time credits at signup with no card. That's about three 13×13 queue scans, and they don't come back.
Features
CBulk post and photo scheduling, profile edits with a change log and alerts, local and organic rank tracking, geogrids, review replies and white-label reports. It does Google Business Profile work fully, but that's one platform: no other directories or review requests.
CGrids from 5×5 to 21×21, three ranking measures, the top 20 results at each point, scheduled scans, share links and Search Console import. It does Maps rank tracking fully, but that's a smaller job, and scan comparison starts at Pro.
Ease of use
CNo rating on record. You connect Google accounts and budget keyword and geogrid credits, where each rank type and each grid point uses one.
CNo rating on record. You set up projects and grids and choose between overnight queue scans at 1 credit a point and live scans at 3.
Platforms and integrations
BWeb only, with no desktop or phone app. It links to Google Business Profile, Search Console, GA4, Looker Studio, ServiceTitan, CompanyCam and Zapier, with a public API, webhooks and MCP.
BWeb only, with no desktop or phone app. It imports keywords from Google Search Console, runs on DataForSEO data and has a read-only REST API.
Best forposting to many Google Business ProfilesMaps rank heatmaps priced in euros

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Local Viking and SeoMap. How we grade

Price against what you get

Local Viking starts at $39 a month and scores 2.3 out of 4 on features, ease of use and platforms. SeoMap starts at about $26.89 a month and scores 2.3.

They score the same, and SeoMap starts $12.11 a month lower. Of the other local SEO tools on the chart, 6 score higher than Local Viking for less, and 5 score higher than SeoMap for less.

Features, ease of use and platforms, averaged

C2.0B3.0A4.0Free$1$2$5$10$20$50$100$200$500$1k$2kMore for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessLocal VikingSeoMap

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of local SEO tools, and the best at every price

Where they differ

  • Local Viking also covers local listings.
In commonWebPublic APIReportsRank tracking

At a glance

Local VikingSeoMap
PricingPaidFree trial
Starts at$39 per month for 1 listing€24 per month for 3,000 credits, billed yearly (€29 billed monthly)
Free planNoneNone
Free trialNone listed500 one-time credits at signup, no credit card needed
Web
Made byLocalVikingThe CodeCave GmbH
Price read fromapp.localoptics.comseomap.dev
CheckedOct 23, 2026Oct 23, 2026

Worth knowing

Local Viking

  • No free trial or free plan is listed on the pricing page.
  • Rank checks and geogrid scans spend credits: 1 keyword credit per rank type per check, 1 geogrid credit per grid point. Keyword credits do not roll over.
  • White-label reporting and the geogrid widget start at the Pro plan.
  • The marketing site still says Local Viking, but sign-up, pricing and the help center use the LocalOptics name.

SeoMap

  • Prices are in euros and exclude VAT. There is no free plan, only 500 one-time credits at signup.
  • A queue scan costs 1 credit per point and returns overnight; a live scan returns in minutes at 3 credits per point. Monthly credits do not roll over.
  • White-label reports and CSV bulk scans need the Agency plan at €166 a month billed yearly.
  • The Lifetime Deal includes no credits: each search is billed by DataForSEO to your own account.

Key features

Local Viking

Post scheduling
Schedules standard, offer, event and alert posts to many profiles at once, with recurring posts, Spintax and location variables, and CSV bulk upload.
Listing management and protection
Edits profile details in one place, keeps a change log that includes Google's own edits, and alerts by email or SMS when anything changes.
Rank tracking and geogrids
Tracks keywords in the local pack, organic desktop and organic mobile, and runs live or scheduled geogrid scans with competitors at every point.
Photo scheduling
A media library that drip-schedules photos to profiles over weeks, with control over image metadata and file names.
Reviews, audits and reports
Reply to Google reviews across locations, run competitive audits against up to five rivals and send scheduled white-label reports.
API, webhooks and MCP
A public API, webhooks for new reviews and finished scans, a Looker Studio connector, and MCP connections for ChatGPT and Claude.

SeoMap

Geo-grid heatmaps
Grids from 5×5 to 21×21 points, square or circular, on desktop or mobile results. Grids above 15×15 need a paid plan.
Three ranking metrics
Average rank where the business appears, average rank counting the points where it does not, and its share of points in the top three.
Point detail and competitors
Click a grid point to see the top 20 results there, with ratings and review counts, and a table of who holds the most top-three spots.
History, comparison and schedules
Trend charts across every scan of a keyword, weekly or monthly recurring scans, and side-by-side scan comparison from Pro up.
Reports and share links
Print-ready reports and login-free share links on every plan; the Agency plan puts your own company name and logo on them.
Search Console import and API
Connecting Google Search Console creates projects with the last 90 days of top queries as keywords, and a read-only REST API exposes scans.

Plans

Local Viking

  • Single$39

    per month for 1 listing

    Unlimited posts and Google accounts, 1,600 keyword credits and 7,500 geogrid credits a month.

  • Starter$59

    per month for up to 10 listings

    3,200 keyword credits and 8,100 geogrid credits a month.

  • Pro$99

    per month for up to 20 listings

    5,600 keyword credits and 16,200 geogrid credits a month, white-label reporting and the geogrid widget.

  • Agency$149

    per month for up to 40 listings

    17,700 keyword credits and 24,300 geogrid credits a month, white-label reporting and the geogrid widget.

  • Enterprise$200

    per month for up to 70 listings

    26,600 keyword credits and 32,400 geogrid credits a month. Custom pricing for more than 70 locations.

SeoMap

  • Starter€24

    per month for 3,000 credits, billed yearly (€29 billed monthly)

    5 projects, queue and live scans, competitor analysis, share links, report export and Search Console import. About 17 13×13 scans a month.

  • Pro€66

    per month for 12,000 credits, billed yearly (€79 billed monthly)

    Unlimited projects, before-and-after scan comparison, unlimited scan history and priority support.

  • Agency€166

    per month for 40,000 credits, billed yearly (€199 billed monthly)

    White-label reports and share links, bulk scans from a CSV file, a Google Business match check and personal support.

  • Lifetime Deal€299

    one-time, with your own DataForSEO key

    Pro features for life with no credits included: searches are paid at cost to DataForSEO. Limited to 100 licences.

Ways to pay less

Local Viking

No public discounts listed.

SeoMap

  • Annual discount

    Two months free with yearly billing

    Yearly plans are billed once at €288 for Starter, €792 for Pro and €1,992 for Agency, which SeoMap describes as two months free.

  • Lifetime license

    Lifetime Deal for €299

    A one-time €299 licence with Pro features and lifetime updates, limited to 100 licences. Scans are paid to DataForSEO with your own key.

Common questions

Which is cheaper, Local Viking or SeoMap?

As of Oct 23, 2026, SeoMap is cheaper to start with: about $26.89 a month, against $39 a month for Local Viking. Local Viking starts at $39 per month for 1 listing, and SeoMap starts at €24 per month for 3,000 credits, billed yearly (€29 billed monthly).

Which has a free plan, Local Viking or SeoMap?

As of Oct 23, 2026, neither Local Viking nor SeoMap has a free plan. SeoMap has a free trial.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade