SearchPie vs SEO Image Optimizer Wizard (2026): which should you pick?

As of Oct 23, 2026, SEO Image Optimizer Wizard grades higher than SearchPie: 3.0 against 2.4 out of 4.0.

Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA

SearchPie grades higher on features and platforms. SEO Image Optimizer Wizard grades higher on value for money, the free plan and ease of use.

Price, platforms and features side by side. The table says where each price was read and when.

SearchPie

Shopify SEO app for schema, meta tags, indexing and page speed

Free plan · from $39/mo

Full details apps.shopify.com

SEO Image Optimizer Wizard

Free Shopify app that compresses images and audits a store's SEO

Free

Full details apps.shopify.com

Which one is for you

Pick SearchPie if

Fits if you want store schema and a sitemap on a free plan
Works for stores clearing Search Console and Merchant Center warnings

Look elsewhere if

Tight if you stay free, as product price, rating, stock and FAQ schema need Premium at $39 a month
Pricey if you want keyword research or tracking, which need Enterprise at $99 a month
Watch out: SearchPie's own pricing page lists a $399 Plus plan that the Shopify listing doesn't show
Watch out: one-off SEO and speed services are sold separately on its site
Skip it if your store isn't on Shopify, as it runs nowhere else

Pick SEO Image Optimizer Wizard if

Fits if you run a new Shopify store and want a free list of SEO and speed fixes
Works for stores whose large product photos slow their pages down

Look elsewhere if

Skip it if your store isn't on Shopify, as it installs only from the Shopify App Store
Watch out: the listing doesn't say whether original images are kept or can be restored after compression
Watch out: the audit's marketing advice covers ad campaigns StoreYa offers to run for you as a separate service
Too light for editing meta tags, schema or redirects, which the listing doesn't describe

How we grade them

	2.4GPASearchPieFair	3.0GPASEO Image Optimizer WizardVery good
Value for money	DPremium is $39 a month, inside this category's dearest tenth (from $33.25), or $374.40 a year, about $31.20 a month. Keyword research and tracking need Enterprise at $99 a month.	AFree on the Shopify App Store with no paid plan: image compression, the store audit and score, the benchmark and the llms.txt file all cost nothing.
Free plan and trial	BStarter covers breadcrumb and store schema, a sitemap, image compression, CSS minification, bulk meta and alt templates, llms.txt, IndexNow and 404 detection. A small store could run on it, but product price and rating schema are Premium.	AThe whole app is free and the listing shows no paid plan, so there's no cap to reach.
Features	BSchema from breadcrumbs up to products, FAQs and articles, meta and alt tags with AI, IndexNow, broken-link fixes, speed tools, an AI readiness score, keyword tracking and backlink submission. It covers the whole job across three plans.	COne-click image compression, a store audit with a score and action items, a benchmark against large stores, shopping and trust checks and an llms.txt file. It lists fixes but describes no meta tag, schema or redirect editing.
Ease of use	CNo rating on record. It installs from the Shopify App Store, but tag templates, schema types and speed options are yours to set, plan by plan.	BNo rating on record, but there's nothing to set up: install it, compress the images in one click and read the audit.
Platforms and integrations	BWeb only, inside Shopify. It connects to Search Console, Merchant Center, Google Business Profile and PageSpeed Insights.	CWeb only, inside the Shopify admin, with Shopify the one connection listed. No phone or desktop app, and nothing for stores off Shopify.
Best for	schema and indexing for Shopify stores	a free speed and SEO checklist for a Shopify store

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: SearchPie and SEO Image Optimizer Wizard. How we grade

Price against what you get

SearchPie starts at $39 a month and scores 2.7 out of 4 on features, ease of use and platforms. SEO Image Optimizer Wizard has no paid plan and scores 2.3.

SearchPie scores higher, and starts $39 a month higher: the question is whether the extra is worth that to you. Of the other SEO plugins and apps on the chart, 1 scores higher than SearchPie for less, and none scores higher than SEO Image Optimizer Wizard for less.

Features, ease of use and platforms, averaged

What paid plans start at, a month (each step along is roughly double) →

The best score at each price
Has a free plan
No free plan

The full chart of SEO plugins and apps, and the best at every price

Where they differ

SearchPie also covers keyword research and schema markup.
SEO Image Optimizer Wizard also covers AI search visibility.

In commonFree planWebSite auditPage speed

At a glance

	SearchPie	SEO Image Optimizer Wizard
Pricing	Free plan	Free
Starts at	$39 per month, billed every 30 days	Free
Free plan	Starter: SEO health and AI readiness score, breadcrumb and store schema, sitemap, image compression, bulk meta and alt templates, llms.txt, IndexNow.	Free on the Shopify App Store: one-click image compression, a store audit and SEO score with action items, a benchmark against large stores and an llms.txt file.
Free trial	7-day free trial on Premium and Enterprise	None listed
Web
Made by	PieLab	StoreYa
Price read from	apps.shopify.com	apps.shopify.com
Checked	Oct 23, 2026	Oct 23, 2026

Worth knowing

SearchPie

Works only on Shopify stores; it is installed from the Shopify App Store.
Product price, rating and FAQ schema and automatic broken-link fixes need Premium; keyword tracking needs Enterprise at $99 a month.
SearchPie's own pricing page also lists a Plus plan at $399 a month that the Shopify listing does not show.
One-off SEO and speed services are sold separately on SearchPie's site.

SEO Image Optimizer Wizard

It runs only on Shopify stores and is installed from the Shopify App Store.
The listing does not say whether original images are kept or can be restored after compression.
The audit's marketing advice covers ad campaigns that StoreYa offers to run for you as a separate service.

Key features

SearchPie

JSON-LD schema: Breadcrumb and store schema for free; product price, rating, stock and FAQ schema on Premium; sitelink, article and loyalty schema on Enterprise.
Meta tags and alt text: Bulk meta tag and alt text templates on every plan, AI-written tags, and on Premium automatic tag optimization for all pages and AI product descriptions.
Indexing and broken links: Sitemap submission, IndexNow and 404 detection for free; Premium fixes broken links automatically and checks indexing across search engines.
Speed booster: Image compression, CSS minification and instant page loading for free; JS minification and lazy loading on Premium; unlimited compression on Enterprise.
AI search readiness: Scores a store's SEO health and AI readiness and writes an llms.txt file; Enterprise adds a guided AEO and GEO checklist.
Keywords and backlinks: Enterprise adds keyword research, audits and position tracking. Premium submits 10 backlinks with a report and Enterprise submits unlimited ones.

SEO Image Optimizer Wizard

One-click image optimization: Compresses all of a store's product images at once to cut page load time, which the listing ties to both speed and SEO.
Store audit and SEO score: Audits and ranks the store across SEO, technical, business and marketing segments and lists the actions to take in each.
Benchmark against large stores: Compares the store with the results of thousands of large online stores to show where it falls behind.
Shopping and trust checks: Checks product description length, promotions, trust badges, reviews and store information, along with image and load-time issues.
llms.txt file: Creates an llms.txt file for the store so AI assistants such as ChatGPT and Gemini can find its content.

Plans

SearchPie

Starter$0
Breadcrumbs, store schema and sitemap, image compression and CSS minification, bulk meta and alt tag templates, AI tags, llms.txt and 404 detection.
Premium$39
per month, billed every 30 days
Price, rating, stock and FAQ schema, lazy loading and JS minification, automatic SEO tags, AI product descriptions and broken-link fixes. $374.40 a year.
Enterprise$99
per month, billed every 30 days
Sitelink, article and loyalty schema, unlimited image compression, 5,000 AI SEO tags, keyword research and tracking, and expert support. $950.40 a year.

SEO Image Optimizer Wizard

Free$0
The whole app; the Shopify listing shows no paid plan.

Ways to pay less

SearchPie

Annual discount
Save 20% with yearly billing
The listing offers Premium at $374.40 a year and Enterprise at $950.40 a year, which it says saves 20% against monthly billing.

SEO Image Optimizer Wizard

No public discounts listed.

Common questions

Which is cheaper, SearchPie or SEO Image Optimizer Wizard?

As of Oct 23, 2026, SEO Image Optimizer Wizard is cheaper to start with: it is free, against $39 a month for SearchPie. SearchPie starts at $39 per month, billed every 30 days, and SEO Image Optimizer Wizard is free.

Which has a free plan, SearchPie or SEO Image Optimizer Wizard?

As of Oct 23, 2026, both SearchPie and SEO Image Optimizer Wizard have a free plan.

More comparisons

How this page was made

The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
The grades are our own, from each tool’s review or report card. The GPA is their average.
Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
The differences and the answers to the questions are worked out from those listings.

How we review and grade