404 to 301 review (2026): is it any good?
Free WordPress redirect manager with detailed 404 error logs
404 to 301 report card
Very good · out of 4.0 · graded Oct 23, 2026
Best for free redirect rules and 404 alerts in WordPress
404 to 301 manages redirects by exact path, prefix or regex, sends leftover 404s wherever you choose and logs broken URLs with email alerts and reports, all free with no paid edition. It only does redirects and 404s, though, with no .htaccess rules or Search Console crawl data, and it needs WordPress 6.6 or later.
Who 404 to 301 is for
- Fits if a site move needs prefix or regex redirects for whole folders
- Works for admins who want 404 reports by email instead of checking a dashboard
Who 404 to 301 is not for
- Skip it if your site isn't on WordPress 6.6 or later
- Too light for your whole SEO setup, as titles, sitemaps and schema need another plugin
- Watch out: full-site and .htaccess redirect rules and Search Console crawl error data aren't included
- Watch out: the 404 logs record visitor IP addresses unless you switch on IP masking
Why 404 to 301 gets a 3.0
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- AValue for moneyFree with no license key or paid edition: redirect rules, the catch-all 404 redirect, logs, email reports, CSV import, REST API and WP-CLI all come from WordPress.org at no cost.
- AFree plan and trialEvery feature ships free, so there's no cap or locked feature to run into. The listing points to AIOSEO Pro for the few things it leaves out.
- CFeaturesExact, prefix and regex redirects with hit counters, a catch-all 404 redirect, merged 404 logs, email alerts and reports, slug change redirects and CSV import. It does redirects fully, but that's a smaller job: no titles, sitemaps or schema.
- CEase of useNo rating on record. A catch-all redirect is quick, but prefix and regex rules and the log filters take some learning, and you still write each rule.
- BPlatforms and integrationsWeb only, inside WordPress, with a REST API for every admin action, WP-CLI commands and WordPress Site Health. No standalone app.
What these grades rest on. Graded from this listing, whose facts were read from the plugin's WordPress.org page, kept by the All in One SEO team, on 23 October 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/404-to-301#review"><img src="https://toolgpa.com/badge/404-to-301.svg" alt="404 to 301: 3.0 GPA on ToolGPA" width="196" height="56"></a>Where 404 to 301 stands among SEO plugins and apps
404 to 301's GPA of 3.0 is higher than 67 of the 78 other SEO plugins and apps we grade, and level with 8.
It stands best on free plan and trial (A, above 63 of 78) and worst on ease of use (C, above 0).
404 to 301 has no paid plan.
On features, ease of use and platforms it scores 2.3 out of 4. Nothing scores higher for less, though at least one tool matches that score at a lower price.
Each grade against the category
Every bar is all 79 SEO plugins and apps we grade, cut by the letter each got. 404 to 301’s own letter is outlined.
- AValue for moneyAbove 53 of 78, level with 25
- AFree plan and trialAbove 63 of 78, level with 15
- CFeaturesAbove 9 of 78, level with 43
- CEase of useAbove 0 of 78, level with 59
- BPlatforms and integrationsAbove 31 of 78, level with 47
Price against what you get
Each dot is one of 70 SEO plugins and apps. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep 404 to 301, or make your own?
Keep it
404 to 301 is free, so making your own would save you nothing.
It is one of the better ones too: its GPA of 3.0 is higher than 67 of the 78 other SEO plugins and apps we grade.
What you could make
- Reports: an app builder makes this well.
What you could not
- It plugs into other products, WP-CLI and WordPress Site Health among them, and has an API.
What this rests on. 404 to 301’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is 404 to 301?
404 to 301 is a free WordPress plugin, now maintained by the All in One SEO team, for managing redirects and watching 404 errors. Redirects match by exact path, prefix or regular expression, leftover 404s can be sent to a page of your choice, and a deduplicated log shows which broken URLs get traffic and from where. Every feature is free, with no paid edition.
Worth knowing
- It runs only inside WordPress and handles redirects and 404s only; titles, sitemaps and schema need an SEO plugin.
- Full-site and .htaccess redirect rules and Search Console crawl error data are not included; the listing points to AIOSEO Pro for them.
- 404 logs record visitor IP addresses unless IP masking is switched on.
- The current version needs WordPress 6.6 or later.
Key features
- Redirect rules
- Create 301, 302 or 307 redirects matched by exact path, prefix for moved folders, or regular expression, each with a hit counter and an on/off switch.
- Catch-all 404 redirect
- Send every 404 not covered by a rule to the homepage, a chosen page or any URL, with the redirect type you pick.
- 404 error logs
- Logs URL, referrer, IP, user agent and time, merges repeat hits into one row, and filters by referrer source, request type, status and date.
- Alerts and reports
- Email alerts when a broken URL passes a hit threshold, and daily, weekly or monthly reports with the log attached as a CSV.
- Slug change redirects
- Writes a redirect automatically when a post or page is renamed, and can stop WordPress guessing at the closest post for unknown URLs.
- Import, export and APIs
- Bulk CSV import with a preview and duplicate check, CSV log export, settings as JSON, a REST API for every admin action and WP-CLI commands.
404 to 301 pricing
As of Oct 23, 2026, 404 to 301 is free to use.
- Starts at
- Free
- Free plan
- Everything is free with no license key: exact, prefix and regex redirects, a catch-all 404 redirect, 404 logs with filters, email alerts and reports, CSV import, REST API and WP-CLI.
- Free trial
- None listed
| Plan | Price | What you get |
|---|---|---|
| Free | $0 | The whole plugin from WordPress.org, with every feature included and no paid upgrade of its own. |
Read from wordpress.org on Oct 23, 2026. Prices change, so confirm with 404 to 301 before you buy.
Works with
- WP-CLI
- WordPress Site Health
404 to 301 alternatives
- 404 to 301 vs 301 Redirects - Redirect Manager
Free plan · from $9.99/mo
- 404 to 301 vs All in One SEO (AIOSEO)
Free plan · from $99/yr
- 404 to 301 vs Rank Math
Free plan · from €8.99/mo
Common questions
Does 404 to 301 have an Android app?
No Android app was listed when its pages were read on Oct 23, 2026. 404 to 301 is listed for Web.
Does 404 to 301 have an iPhone app?
No iPhone app was listed when its pages were read on Oct 23, 2026. 404 to 301 is listed for Web.
Is 404 to 301 open source?
Yes. 404 to 301 is open source, according to its own site.
Does 404 to 301 have an API?
Yes. 404 to 301 offers a public API, according to its own site.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Oct 23, 2026.