AppsFlyer pricing
AppsFlyer has a free plan. Paid plans start at Free (Zero plan); Growth is $0.07 per conversion after the first 12,000.
Black Friday: is there a AppsFlyer sale?
Plans and prices
- Starts at
- Free (Zero plan); Growth is $0.07 per conversion after the first 12,000
- Free plan
- Zero plan: free, meant for apps with owned-media activity only and not for apps with paid campaigns. Includes deep-linking tools and core marketing analytics.
- Free trial
- One-time welcome package on Zero and Growth: 12,000 free conversions in year one and 30 days of select add-ons
| Plan | Price | What you get |
|---|---|---|
| Zero | $0 | For apps that only run owned-media activity. Not suitable for apps with paid campaigns. Includes the 12,000-conversion welcome package. |
| Growth | $0.07per conversion, pay-as-you-go, after the first 12,000 free | Basic mobile attribution for measuring paid campaigns, plus deep linking. The first 12,000 conversions in the first year are free. |
| Enterprise | Custom | Cross-channel attribution, multi-touch attribution, AI insights, fraud detection and a dedicated customer success manager. Sold through sales. |
Read from appsflyer.com on Nov 13, 2026. Prices change, so confirm with AppsFlyer before you buy.
How AppsFlyer's price compares
| Tool | Starts at | Free plan | |
|---|---|---|---|
| AppsFlyer | Free (Zero plan); Growth is $0.07 per conversion after the first 12,000 | Yes | |
| Singular | Free for 15,000 paid conversions; Growth is $0.05 per conversion | Yes | Compare |
| Branch | Free trial | No | Compare |
| Kochava | $500 per month and up | Yes | Compare |
| Measured | Paid | No | Compare |
Each price is the vendor’s own, with its billing basis as stated. Check dates are on each tool’s page.
AppsFlyer pricing questions
Is AppsFlyer free?
AppsFlyer has a free plan. Zero plan: free, meant for apps with owned-media activity only and not for apps with paid campaigns. Includes deep-linking tools and core marketing analytics. Paid plans start at Free (Zero plan); Growth is $0.07 per conversion after the first 12,000.
How much does AppsFlyer cost?
AppsFlyer lists 3 plans. Zero: $0. Growth: $0.07 per conversion, pay-as-you-go, after the first 12,000 free. Enterprise: custom pricing. Prices were read from appsflyer.com on Nov 13, 2026.
Does AppsFlyer have a free trial?
Yes. One-time welcome package on Zero and Growth: 12,000 free conversions in year one and 30 days of select add-ons.
When were AppsFlyer's prices last checked?
On Nov 13, 2026, against appsflyer.com. Vendors change prices without notice, so confirm on their site before you buy.