Ahrefs vs Keywords Everywhere
We give Ahrefs a 2.0 GPA and Keywords Everywhere a 2.8, out of 4.0. Keywords Everywhere grades higher on value for money and ease of use. They get the same grade on the free plan, features and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Ahrefs
SEO toolset for backlinks, keyword research, audits and rank tracking
Keywords Everywhere
Browser extension that shows search volume on the sites you browse
How we grade them
| 2.0GPAAhrefsFair | 2.8GPAKeywords EverywhereGood | |
|---|---|---|
| Value for money | DLite, the plan Ahrefs aims at small businesses, is $129 a month, or $1,290 a year (about $107.50 a month) with the yearly saving. That's nearly three times this category's middle, for one user. Starter is $29, but it's monthly only with 200 credits. | AGraded against its alternatives. Bronze is $84 a year, $7 a month, for 100,000 credits and 1 seat, under 60% of this category's cheaper quarter. The catch is credits: one Google search showing 53 suggestions uses 54 of them. |
| Free plan and trial | CAhrefs Free gives you Site Explorer, Site Audit and Web Analytics for sites you can prove are yours, with 5,000 crawl credits a month. Handy for your own site, but there's no keyword research or rank tracking, and no trial of the paid plans. | CThe extension works free with no sign-up for prompt templates, traffic and backlink data and social metrics. But search volume and cost per click, the reason most people install it, need a paid plan. |
| Features | CIts own link index, Site Explorer for any domain, keyword research, audits for 170+ issues, AI prompt tracking, and API and MCP access from Lite. The gap is rank tracking: the listing says it updates weekly on every plan, and Lite caps reports at 1,000 credits a month. | CVolume, CPC, competition and trends on Google, YouTube, Amazon, Bing, Etsy and more, bulk lookups, any site's keywords and backlinks, and an API and MCP server. It does keyword data fully, but that's a smaller job, with no audits or rank tracking. |
| Ease of use | CNo rating on record. The reports are clean, but credits, projects and crawl budgets take some learning before you know what each click costs you. | BNo rating on record, but you install the extension and the numbers appear next to the searches you already do. There's nothing to build or learn. |
| Platforms and integrations | BWeb plus a browser toolbar, linked to Search Console, Looker Studio and Google Business Profile, with an API and an MCP server from Lite. No desktop or phone app. | BAn extension for Chrome, Firefox and Edge that works across Google, YouTube, Amazon and Etsy, with Search Console, a REST API and an MCP server for ChatGPT, Claude and Cursor. No phone app, and the web tool needs Gold. |
| Best for | backlink and competitor research | keyword volumes while you browse |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Ahrefs and Keywords Everywhere. How we grade
Price against what you get
Ahrefs starts at $29 a month and scores 2.3 out of 4 on features, ease of use and platforms. Keywords Everywhere starts at $7 a month and scores 2.7.
Keywords Everywhere scores higher and starts $22 a month lower. Of the other SEO tools on the chart, 4 score higher than Ahrefs for less, and none scores higher than Keywords Everywhere for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Ahrefs starts at $29 per month, billed monthly. Keywords Everywhere starts at $7 per month for 100,000 credits a year, billed annually ($84).
- Only Ahrefs lists a web app.
- Ahrefs also covers rank tracking and site audit.
At a glance
| Ahrefs | Keywords Everywhere | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $29 per month, billed monthly | $7 per month for 100,000 credits a year, billed annually ($84) |
| Free plan | Ahrefs Free: Site Explorer, Site Audit (5,000 crawl credits a month per project) and Web Analytics for verified sites, plus the SEO Toolbar and 1 AI Content Helper doc a month. | The extension works without a plan for prompt templates, traffic and backlink data, a hashtag generator, and Instagram, X and Pinterest metrics; no search volume or CPC. |
| Free trial | None listed | None listed |
| Web | ||
| Browser extension | ||
| Made by | Ahrefs Pte. Ltd. | Keywords Everywhere |
| Price read from | ahrefs.com | keywordseverywhere.com |
| Checked | Oct 17, 2026 | Oct 17, 2026 |
Who each one suits
Ahrefs
- SEOs who spend most of their time on backlinks and competitor research
- Site owners who want free audits and ranking data for their own sites
- Freelancers and consultants who can work within one included user
Keywords Everywhere
- Checking keyword volume while doing ordinary Google or YouTube searches
- Bloggers and sellers who want keyword data for little money
- Small teams sharing one account and API key
Worth knowing
Ahrefs
- Rank Tracker updates rankings weekly on every plan the pricing page lists.
- Lite caps each user at 1,000 credits a month for reports; Starter has 200 and cannot add users or add-ons.
- Each plan includes one user; extra users cost $40, $60 or $80 a month and are capped at 2, 5 or 10.
- AI writing tools (Content Kit) start at $99 a month, and Project Boosts cost $20 or $200 a month per project.
Keywords Everywhere
- It runs as a browser extension for Chrome, Firefox and Edge; Keyword Keg, the web-based tool, needs Gold at $480 a year.
- Plans are billed yearly only, and credits expire 12 months after purchase; once they run out, the extension hides volume and CPC.
- Credits go quickly: a single Google search that shows 53 suggested keywords uses 54 credits.
- Extra credits are sold as top-ups, from $80 for 200,000 credits (40 cents per 1,000) down to 16 cents per 1,000 in bulk.
Key features
Ahrefs
- Site Explorer
- See the backlinks, organic keywords and top pages of any website, with history going back 6 months to 5 years by plan.
- Keywords Explorer
- Find keyword ideas with volume and difficulty; Standard and above add AI suggestions, clusters, search intents and translations.
- Site Audit
- Crawl your sites for 170+ technical and on-page SEO issues, using 100,000 to 1.5 million crawl credits a month by plan.
- Rank Tracker
- Track 750 to 5,000 keywords on the self-serve plans, with rankings updated weekly.
- Brand Radar and AI prompts
- Plans track 5 to 20 of your own prompts in AI chat tools daily. Brand Radar AI, for researching any brand's AI mentions, starts at $199 a month.
- API and MCP server
- Every plan from Lite includes API and MCP access, capped at 100 to 500 rows per request below Enterprise.
Keywords Everywhere
- Metrics beside every search
- Search volume, CPC, competition and a 12-month trend appear on Google, YouTube, Amazon, Bing, eBay, Etsy and other supported sites.
- Keyword idea widgets
- Related, People Also Search For and Long-tail widgets sit beside Google results, with historical search volume back to 2004.
- Bulk Keywords Data
- Paste in a keyword list to get volume, CPC and competition for each one, at one credit per keyword.
- Website research
- Shows the keywords and backlinks of any domain or URL, with keyword gap analysis and organic traffic metrics; results per site are capped by plan.
- API and MCP server
- A REST API and an MCP server for ChatGPT, Claude, Cursor and VS Code draw on the same credit pool as the extension.
- Free prompt templates
- 200+ prompt templates built into ChatGPT, Claude, Gemini and DeepSeek, free and using no credits.
Plans
Ahrefs
Ahrefs Free$0
Limited Site Explorer and Site Audit for websites you verify as yours. No Keywords Explorer or Rank Tracker.
Starter$29
per month, billed monthly
200 report credits a month, with Keywords Explorer, Rank Tracker and Site Audit. Monthly only; no extra users or add-ons.
Lite$129
per month, billed monthly
1 user, 5 projects, 750 tracked keywords, 6 months of history, 1,000 credits a month, 100,000 crawl credits, API and MCP access.
Standard$249
per month, billed monthly
1 user, 20 projects, 2,000 tracked keywords, 2 years of history, unlimited credits, Content Explorer and keyword clusters.
Advanced$449
per month, billed monthly
1 user, 50 projects, 5,000 tracked keywords, 5 years of history, 1.5 million crawl credits and Looker Studio integration.
Enterprise$1,499
per month, annual commitment required
From 3 users, 100 projects, unlimited history, uncapped API, SSO and audit log. Sold through sales.
Keywords Everywhere
Free$0
Install and use the free features with no sign-up; search volume, CPC and competition need a paid plan.
Bronze$7
per month for 100,000 credits a year, billed annually ($84)
1 user seat, with domain keyword and backlink lists capped at the top 1,000 results per site.
Silver$14
per month for 400,000 credits a year, billed annually ($168)
3 user seats, top 2,000 results per site, plus the SEO Minion add-on and premium ChatGPT prompts.
Gold$40
per month for 2 million credits a year, billed annually ($480)
10 user seats, top 5,000 results per site, plus Keyword Keg, the web-based research tool, and RapidLevelUp courses.
Platinum$120
per month for 8 million credits a year, billed annually ($1,440)
20 user seats, top 10,000 results per site, everything in Gold and priority email support.
Ways to pay less
Ahrefs
- Annual discount
Save up to 17% by paying annually
Ahrefs' pricing page offers up to 17% off for annual billing on Lite, Standard and Advanced. Existing monthly customers switch by contacting support.
Keywords Everywhere
No public discounts listed.
