KeywordsPeopleUse vs kwrds.ai (2026): which should you pick?
As of Oct 23, 2026, KeywordsPeopleUse and kwrds.ai share a 2.4 GPA, and only kwrds.ai has a free plan.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
KeywordsPeopleUse grades higher on value for money. kwrds.ai grades higher on the free plan. They get the same grade on features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
KeywordsPeopleUse
Question research from People Also Ask, Autocomplete, Reddit and Quora
kwrds.ai
Keyword and People Also Ask research with AI answers and an API
Which one is for you
Pick KeywordsPeopleUse if
- Fits if you plan articles around the questions people ask, Reddit and Quora included
- Works for a team sharing one account, since every plan allows unlimited users
Look elsewhere if
- Not for you if you won't hand over a card, as the trial needs one and there's no free plan
- Tight if you're on Lite: 150 credits, no Bulk Search, and the optimizer only for sites under 1,000 clicks
- Watch out: unused credits don't roll over, and top-ups cost $0.05 to $0.08 each with a 50-credit minimum
- Skip it if you want volume and difficulty next to every keyword, as the listing shows neither
- Pricey if you run many sites, as each extra Content Optimizer slot is $10 a month
Pick kwrds.ai if
- Fits if you write FAQ sections and want the questions Google shows for a keyword
- Works for developers who want keyword and PAA data through an API, sold from $49 a month
Look elsewhere if
- Skip it if you want rank tracking or a site audit, as it only does research
- Tight if you research a lot, since the web plan stops at 1,500 queries a month and more means asking them
- Watch out: the free account shows only the first result, and the API is sold apart from the web plan
- Watch out: the pricing page contradicts itself on whether the web plan includes API access
- Pricey if you just need volumes, at $39 a month on yearly billing, and cancelling is done by email
How we grade them
| 2.4GPAKeywordsPeopleUseFair | 2.4GPAkwrds.aiFair | |
|---|---|---|
| Value for money | BLite is $12 a month on yearly billing, $15 monthly, inside this category's cheapest quarter. That's 150 searches a month for unlimited users, with the API included. Bulk Search needs Standard at $32. | CUI Full Access is $39 a month on yearly billing, $49 monthly, at the dear end of this category but under its dearest tenth. It's the only web plan: past 1,500 queries a month you have to ask kwrds.ai about higher limits. |
| Free plan and trial | DNo free plan. The 7-day trial needs a card, though nothing is charged until day 8. Without it you get one free search a week. | CA free account gets the top keyword and question lists and some free SEO tools, but its pricing FAQ says the tools show just the first result. Fine for a look. Paid plans have a 30-day money-back guarantee. |
| Features | CPeople Also Ask trees, autocomplete, Reddit and Quora questions, SERP clustering, alerts and a Search Console optimizer. It covers question research fully, but the listing shows no search volume or difficulty figures. | CVolumes with history, CPC, intent and competition in 190+ countries, PAA questions with AI answers, suggestions from Google, YouTube, TikTok, Amazon and more, URL rankings and topic reports. But it's research only: no rank tracking or site audit. |
| Ease of use | BNo rating on record, but nothing to set up. Type a topic, pick a country and read the questions, with each answer and the page it came from. | BNo rating on record, but there's nothing to connect or build: you type a keyword or a question and read the results. |
| Platforms and integrations | BWeb only, with no desktop or phone app. Every plan has an API, there's an MCP server for Claude Desktop, and it connects to Google Search Console. | BWeb only, with a JSON API and an MCP server for Claude Desktop and Cursor. The API is sold as separate plans from $49 a month, and the pricing page contradicts itself on whether the web plan includes it. |
| Best for | questions from Google, Reddit and Quora in one place | People Also Ask questions with AI answers |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: KeywordsPeopleUse and kwrds.ai. How we grade
Price against what you get
KeywordsPeopleUse starts at $12 a month and scores 2.7 out of 4 on features, ease of use and platforms. kwrds.ai starts at $39 a month and scores 2.7.
They score the same, and KeywordsPeopleUse starts $27 a month lower. Of the other keyword research tools on the chart, 1 scores higher than KeywordsPeopleUse for less, and 1 scores higher than kwrds.ai for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- KeywordsPeopleUse also covers content optimization.
At a glance
| KeywordsPeopleUse | kwrds.ai | |
|---|---|---|
| Pricing | Free trial | Free plan |
| Starts at | $12 per month, billed annually ($15 billed monthly) | $39 per month, billed annually ($49 billed monthly) |
| Free plan | None | Free account: top keyword and question lists, free SEO tools and keyword ideas without search volumes; the pricing FAQ says the tools show only the first result. One free API call per endpoint. |
| Free trial | 7-day free trial of any plan; a card is needed but nothing is charged until day 8 | None listed |
| Web | ||
| Made by | Amdai Limited | KWRDS AI, Inc. |
| Price read from | keywordspeopleuse.com | kwrds.ai |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
KeywordsPeopleUse
- There is no free plan for new accounts; without the trial you get one free search a week.
- Bulk Search needs Standard or above, and on Lite the Search & Content Optimizer covers only sites under 1,000 clicks a month.
- Monthly credits do not roll over; top-up credits cost $0.05 to $0.08 each depending on the plan, with a 50-credit minimum.
- Extra Content Optimizer site slots cost $10 a month each on Standard, Pro and Unlimited.
kwrds.ai
- The web plan has one price; going past its 1,500 queries a month means contacting kwrds.ai about higher limits.
- API plans are sold separately from the web plan, and the pricing page contradicts itself on whether the web plan includes API access.
- There is no rank tracking or site audit; it is a research tool only.
- Paid plans carry a 30-day money-back guarantee; cancelling is done by email.
Key features
KeywordsPeopleUse
- People Also Ask mining
- Crawls Google's People Also Ask boxes live and maps the questions into a tree, with each answer and the page it came from. Deep Search goes three levels down for 4 credits.
- Autocomplete, Reddit and Quora
- Pulls Google Autocomplete suggestions with question modifiers, plus the top questions on Reddit and Quora, for a chosen country, language and city.
- SERP-based keyword clustering
- Groups keywords by the pages Google ranks for them, at 1 credit per 10 keywords, from a search, a saved list or an uploaded file of up to 50,000 keywords.
- Search Alerts
- Re-runs a saved search on a schedule and emails any new questions or keywords; plans allow from 5 alerts on Lite to 50 on Unlimited.
- Search & Content Optimizer
- Connects to Google Search Console to show queries, pages ranking just off page one and unanswered questions, and crawls enabled pages daily.
- API and MCP server
- Every plan includes API access, and an MCP server lets assistants such as Claude Desktop run searches using the account's credits.
kwrds.ai
- Keyword research
- Keyword ideas from Google autosuggest plus AI, with search volume and its history, CPC, intent and a competition index, in 190+ countries and languages.
- People Also Ask questions
- Pull the questions Google shows for a keyword, in real time, and have AI write short FAQ answers or long answers for articles, with sources.
- Many suggestion sources
- The search box takes suggestions from Google, ChatGPT, YouTube, TikTok, Amazon, Reddit, Bing, Perplexity and about a dozen other sites.
- URL rankings and SERP data
- See the keywords a URL ranks for, and the ranking titles and URLs for any keyword.
- Topic research
- Enter a topic and AI builds an Excel report of related keywords, volumes, 12-month trends, CPC, difficulty and questions, in about 10 minutes.
- API and MCP
- A JSON API covers keyword research, PAA, search volume, SERP features, URL rankings and AI content, and can be connected to AI assistants through MCP.
Plans
KeywordsPeopleUse
Lite$12
per month for 150 credits, billed annually ($15 billed monthly)
Every search type, unlimited users, 20 keyword lists, 5 search alerts and 1 month of history. No Bulk Search. 1 credit = 1 standard search.
Standard$32
per month for 500 credits, billed annually ($39 billed monthly)
50 keyword lists, 15 search alerts, 1 year of history, Bulk Search, and the Search & Content Optimizer with 5 site slots.
Pro$65
per month for 1,500 credits, billed annually ($79 billed monthly)
30 search alerts, 2 years of history and 10 Content Optimizer site slots.
Unlimited$249
per month, unlimited credits, billed annually ($299 billed monthly)
Unlimited searches and history, 50 search alerts and 20 site slots; clustering capped at 50,000 keywords a month and the API at 1,000 requests a day.
kwrds.ai
Free$0
Browse 1,000+ top keyword lists and top People Also Ask questions, use the free SEO tools, and preview the keyword tool.
UI Full Access$39
per month, billed annually ($49 billed monthly)
All tools in the web app with 1,500 queries a month and 500 AI research answers a month; the card says API access is included.
Starter API Access$49
per month for 600 API calls (20 a day)
Any API endpoint, including search volume, CPC, trends, competition, intent, SERP data and the AI keyword tool.
Full API Access$99
per month for 1,200 API calls (40 a day)
The same endpoints with twice the calls. Higher limits and enterprise terms are quoted by email.
Ways to pay less
KeywordsPeopleUse
- Annual discount
Two months free with yearly billing
KeywordsPeopleUse's pricing page and help center say yearly billing gives two months free: Lite is $144 a year instead of $15 a month.
kwrds.ai
- Annual discount
Save 20% with annual billing
kwrds.ai's pricing page lists annual billing at 20% less: UI Full Access is $39 a month billed annually instead of $49 a month.
Common questions
Which is cheaper, KeywordsPeopleUse or kwrds.ai?
As of Oct 23, 2026, KeywordsPeopleUse is cheaper to start with: $12 a month, against $39 a month for kwrds.ai. KeywordsPeopleUse starts at $12 per month, billed annually ($15 billed monthly), and kwrds.ai starts at $39 per month, billed annually ($49 billed monthly).
Which has a free plan, KeywordsPeopleUse or kwrds.ai?
As of Oct 23, 2026, only kwrds.ai has a free plan. KeywordsPeopleUse does not, though it has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.