SearchPie vs Smart SEO (2026): which should you pick?
As of Oct 23, 2026, SearchPie and Smart SEO share a 2.4 GPA, both have a free plan, and Smart SEO starts cheaper, at $14.99 a month against $39 a month.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
SearchPie grades higher on the free plan. Smart SEO grades higher on value for money. They get the same grade on features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
SearchPie
Shopify SEO app for schema, meta tags, indexing and page speed
Smart SEO
Shopify SEO app for AI meta tags, image optimization and JSON-LD
Which one is for you
Pick SearchPie if
- Fits if you want store schema and a sitemap on a free plan
- Works for stores clearing Search Console and Merchant Center warnings
Look elsewhere if
- Tight if you stay free, as product price, rating, stock and FAQ schema need Premium at $39 a month
- Pricey if you want keyword research or tracking, which need Enterprise at $99 a month
- Watch out: SearchPie's own pricing page lists a $399 Plus plan that the Shopify listing doesn't show
- Watch out: one-off SEO and speed services are sold separately on its site
- Skip it if your store isn't on Shopify, as it runs nowhere else
Pick Smart SEO if
- Fits if you want meta tags and alt text written in bulk across a Shopify store
- Works for small stores wanting JSON-LD and IndexNow from $14.99 a month
Look elsewhere if
- Tight if you stay free, with 20 AI generations, 50 images and 100 pages checked
- Watch out: the 7-day trial keeps the free plan's quotas, and full quotas start only once billing does
- Pricey if you go past your quota, as Pro bills 10¢ per AI generation and 1¢ per image or page
- Watch out: bulk AI tags, file names and other languages need Business; automatic broken-link fixes need Premium
- Skip it if your store isn't on Shopify, as it runs nowhere else
How we grade them
| 2.4GPASearchPieFair | 2.4GPASmart SEOFair | |
|---|---|---|
| Value for money | DPremium is $39 a month, inside this category's dearest tenth (from $33.25), or $374.40 a year, about $31.20 a month. Keyword research and tracking need Enterprise at $99 a month. | CPro is $14.99 a month, above this category's $10.99 middle, or $149.90 a year. Use beyond the quota is billed on top: on Pro, 10¢ an AI generation and 1¢ an image or page. |
| Free plan and trial | BStarter covers breadcrumb and store schema, a sitemap, image compression, CSS minification, bulk meta and alt templates, llms.txt, IndexNow and 404 detection. A small store could run on it, but product price and rating schema are Premium. | CMeta and alt tags and sitemap and noindex controls, with 20 AI generations, 50 images, 100 link-checked pages and a 20-page audit. Caps you'll reach quickly. |
| Features | BSchema from breadcrumbs up to products, FAQs and articles, meta and alt tags with AI, IndexNow, broken-link fixes, speed tools, an AI readiness score, keyword tracking and backlink submission. It covers the whole job across three plans. | BAI meta, alt text and descriptions, image compression, JSON-LD, speed options, sitemap and noindex controls, IndexNow, broken-link checks with 404 logs, backlinks, llms.txt and MCP. It covers the whole job across four plans. |
| Ease of use | CNo rating on record. It installs from the Shopify App Store, but tag templates, schema types and speed options are yours to set, plan by plan. | CNo rating on record. It installs from the Shopify App Store, but every plan is a set of quotas to keep an eye on, and bulk AI writing waits on Business. |
| Platforms and integrations | BWeb only, inside Shopify. It connects to Search Console, Merchant Center, Google Business Profile and PageSpeed Insights. | BWeb only, inside Shopify. It connects to Search Console, Shopify Sidekick, ChatGPT, Claude and IndexNow, and works with Judge.me and Loox. |
| Best for | schema and indexing for Shopify stores | AI meta tags and alt text for Shopify |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: SearchPie and Smart SEO. How we grade
Price against what you get
SearchPie starts at $39 a month and scores 2.7 out of 4 on features, ease of use and platforms. Smart SEO starts at $14.99 a month and scores 2.7.
They score the same, and Smart SEO starts $24.01 a month lower. Of the other SEO plugins and apps on the chart, 1 scores higher than SearchPie for less, and 1 scores higher than Smart SEO for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- SearchPie also covers keyword research.
- Smart SEO also covers backlink analysis and AI search visibility.
At a glance
| SearchPie | Smart SEO | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $39 per month, billed every 30 days | $14.99 per month, billed every 30 days |
| Free plan | Starter: SEO health and AI readiness score, breadcrumb and store schema, sitemap, image compression, bulk meta and alt templates, llms.txt, IndexNow. | Meta and alt tag optimization, sitemap and noindex controls, 20 AI generations, 50 images optimized, 100 pages link-checked and a 20-page SEO audit. |
| Free trial | 7-day free trial on Premium and Enterprise | 7-day free trial of paid plans, limited to the free plan's quotas until billing starts |
| Web | ||
| Made by | PieLab | Sherpas Design |
| Price read from | apps.shopify.com | apps.shopify.com |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
SearchPie
- Works only on Shopify stores; it is installed from the Shopify App Store.
- Product price, rating and FAQ schema and automatic broken-link fixes need Premium; keyword tracking needs Enterprise at $99 a month.
- SearchPie's own pricing page also lists a Plus plan at $399 a month that the Shopify listing does not show.
- One-off SEO and speed services are sold separately on SearchPie's site.
Smart SEO
- Works only on Shopify stores; it is installed from the Shopify App Store.
- The 7-day trial keeps the free plan's quotas (20 AI generations, 50 images, 100 pages); full quotas start once billing begins.
- Use beyond a plan's quota is billed: on Pro, 10¢ per AI generation, 1¢ per page checked and 1¢ per image, with lower rates on higher plans.
- Bulk AI tags, image file names, backlinks and multi-language need Business; automatic broken-link fixes and your own AI key need Premium.
Key features
SearchPie
- JSON-LD schema
- Breadcrumb and store schema for free; product price, rating, stock and FAQ schema on Premium; sitelink, article and loyalty schema on Enterprise.
- Meta tags and alt text
- Bulk meta tag and alt text templates on every plan, AI-written tags, and on Premium automatic tag optimization for all pages and AI product descriptions.
- Indexing and broken links
- Sitemap submission, IndexNow and 404 detection for free; Premium fixes broken links automatically and checks indexing across search engines.
- Speed booster
- Image compression, CSS minification and instant page loading for free; JS minification and lazy loading on Premium; unlimited compression on Enterprise.
- AI search readiness
- Scores a store's SEO health and AI readiness and writes an llms.txt file; Enterprise adds a guided AEO and GEO checklist.
- Keywords and backlinks
- Enterprise adds keyword research, audits and position tracking. Premium submits 10 backlinks with a report and Enterprise submits unlimited ones.
Smart SEO
- AI meta tags, alt text and descriptions
- Writes titles, meta descriptions, alt text and product descriptions with AI: 20 generations free, then 200, 500 or 1,200 by plan. Bulk AI writing starts at Business.
- Image optimization
- Compresses images, 50 on the free plan and 1,000 to 5,000 on paid plans, with bulk optimization from Pro and SEO-friendly file names from Business.
- JSON-LD and page speed
- From Pro, adds JSON-LD structured data for Google and AI tools and page speed options; it can also strip a theme's old microdata.
- Indexing controls
- Sitemap and noindex tag controls on every plan, with IndexNow submissions from Pro to tell search engines about new and changed pages.
- Broken links and backlinks
- Checks pages for broken links, logs 404 hits from Pro, adds a backlinks report from Business and fixes broken links automatically on Premium.
- LLM catalog and MCP
- Pro publishes llms.txt and Agents.md catalogs of a store's products, and connects Google Search Console data to AI agents over MCP and Shopify Sidekick.
Plans
SearchPie
Starter$0
Breadcrumbs, store schema and sitemap, image compression and CSS minification, bulk meta and alt tag templates, AI tags, llms.txt and 404 detection.
Premium$39
per month, billed every 30 days
Price, rating, stock and FAQ schema, lazy loading and JS minification, automatic SEO tags, AI product descriptions and broken-link fixes. $374.40 a year.
Enterprise$99
per month, billed every 30 days
Sitelink, article and loyalty schema, unlimited image compression, 5,000 AI SEO tags, keyword research and tracking, and expert support. $950.40 a year.
Smart SEO
Free$0
Meta and alt tags, sitemap, noindex tags, 20 AI generations, 50 images, 100 pages link-checked and a 20-page automatic audit.
Pro$14.99
per month, billed every 30 days
200 AI generations, 1,000 images and 1,000 link-check pages, JSON-LD, IndexNow, page speed, llms.txt, bulk editing and Search Console with MCP.
Business$24.99
per month, billed every 30 days
500 AI generations, 3,000 images, 2,500 pages, AI bulk meta and alt tags, image file names, backlinks, multiple languages and 500-page audits.
Premium$49.99
per month, billed every 30 days
1,200 AI generations, 5,000 images, 6,000 pages, unlimited audits, automatic broken-link fixes, a choice of AI model or your own key, premium support.
Ways to pay less
SearchPie
- Annual discount
Save 20% with yearly billing
The listing offers Premium at $374.40 a year and Enterprise at $950.40 a year, which it says saves 20% against monthly billing.
Smart SEO
- Annual discount
Save 17% with yearly billing
The listing offers Pro at $149.90 a year, Business at $249.90 and Premium at $499.90, which it says saves 17% against monthly billing.
Common questions
Which is cheaper, SearchPie or Smart SEO?
As of Oct 23, 2026, Smart SEO is cheaper to start with: $14.99 a month, against $39 a month for SearchPie. SearchPie starts at $39 per month, billed every 30 days, and Smart SEO starts at $14.99 per month, billed every 30 days.
Which has a free plan, SearchPie or Smart SEO?
As of Oct 23, 2026, both SearchPie and Smart SEO have a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.