SEOWILL vs Tapita AI SEO Optimizer (2026): which should you pick?
As of Oct 23, 2026, Tapita AI SEO Optimizer grades higher than SEOWILL: 2.4 against 2.2 out of 4.0.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
Tapita AI SEO Optimizer grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
SEOWILL
Shopify SEO app with audits, speed fixes, AI blog posts and llms.txt
Tapita AI SEO Optimizer
Shopify SEO and speed app with audits, schemas and AI meta tags
Which one is for you
Pick SEOWILL if
- Fits if you want audits, speed fixes and image compression in one Shopify app
- Works for stores that publish AI-drafted blog posts
Look elsewhere if
- Tight if you stay free, with 50 images, 20 page audits and 30 AI credits
- Pricey if you need schema, meta rules or redirects, which all start on Pro at $29.99 a month
- Watch out: the developer says speed changes to theme files stay after uninstalling
- Watch out: extra AI credits are $9.90 per 100 and extra image compressions $4.90 per 1,000
- Skip it if your store isn't on Shopify, as it runs nowhere else
Pick Tapita AI SEO Optimizer if
- Fits if you're on Shopify's Basic plan, where the paid tier is $9.99 a month
- Works for merchants who want someone else to fix their Search Console errors
Look elsewhere if
- Pricey if you're on a bigger Shopify plan, as it costs $5, $30 or $60 a month more
- Tight if you stay free, as alt text stops at 50 products and the 5 AI credits don't renew
- Watch out: audit pages and AI credits beyond your plan are charged on top
- Watch out: Merchant Center recovery and the Ultimate Growth Service are sold separately
- Skip it if your store isn't on Shopify, as it runs nowhere else
How we grade them
| 2.2GPASEOWILLFair | 2.4GPATapita AI SEO OptimizerFair | |
|---|---|---|
| Value for money | DPro is $29.99 a month, or $287.90 a year, and that's where schema, meta rules, redirects and llms.txt start: nearly three times this category's middle of $10.99. Competitor analysis and AI internal linking need Premium at $59.99. | CBusiness is $9.99 a month on Shopify's Basic plan, just above this category's cheaper quarter ($8.25). It's $5 more on Grow, $30 more on Advanced and $60 more on Plus, and Premium starts at $49.99. |
| Free plan and trial | CA full-site audit, basic speed, 50 images, 20 on-page audits and 30 credits each for AI content and blog posts. You'll get through those in an afternoon. | CUnlimited on-page audits, essential schemas, 30 image compressions a day and bulk meta editing, but alt text covers only 50 products and the 5 AI credits never renew. |
| Features | BSite and page audits, three speed modes, image compression and alt text, AI blog posts, meta rules, JSON-LD with FAQ and How-To, llms.txt, broken-link redirects, competitor analysis and AI internal linking. It covers the whole job. | BPage audits, AI meta tags, JSON-LD schemas, llms.txt, image compression, speed tools and broken-link redirects, plus a team that fixes errors on paid plans. It covers the whole job. |
| Ease of use | CNo rating on record. It installs from the Shopify App Store, but the speed modes change theme code, and the developer suggests duplicating your theme first. | CNo rating on record. It installs from the Shopify App Store, but site audits cover a set number of pages by plan and AI writing runs on monthly credits. |
| Platforms and integrations | BWeb only, inside Shopify. It connects to Search Console, Shopify Flow, Sidekick, ChatGPT and Claude, and works with Judge.me and PageFly. | BWeb only, inside Shopify. It connects to Search Console and works with Judge.me, Loox, AliReview, Trustoo and Vitals. |
| Best for | Shopify audits, speed fixes and AI blog posts | small Shopify stores on the Basic plan |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: SEOWILL and Tapita AI SEO Optimizer. How we grade
Price against what you get
SEOWILL starts at $29.99 a month and scores 2.7 out of 4 on features, ease of use and platforms. Tapita AI SEO Optimizer starts at $9.99 a month and scores 2.7.
They score the same, and Tapita AI SEO Optimizer starts $20 a month lower. Of the other SEO plugins and apps on the chart, 1 scores higher than SEOWILL for less, and 1 scores higher than Tapita AI SEO Optimizer for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- SEOWILL also covers keyword research, AI search visibility and content optimization.
At a glance
| SEOWILL | Tapita AI SEO Optimizer | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $29.99 per month, billed every 30 days | $9.99 per month on the Shopify Basic plan, billed every 30 days |
| Free plan | Full-site SEO and GEO audit, basic speed optimization, 50 images compressed, 20 on-page audits and 30 credits each for AI content and blog writing. | Unlimited on-page audits, audit and llms.txt for basic pages, essential schemas, 900 image compressions a month and bulk meta editing. |
| Free trial | 7-day free trial of Pro or Premium; nothing is charged if you downgrade or uninstall during it | None listed |
| Web | ||
| Made by | CWILL | Tapita |
| Price read from | apps.shopify.com | apps.shopify.com |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
SEOWILL
- Works only on Shopify stores; it is installed from the Shopify App Store.
- Structured data, meta tag rules, broken-link redirects and llms.txt need Pro; competitor analysis and AI internal linking need Premium.
- Extra AI credits cost $9.90 per 100 and extra image compressions $4.90 per 1,000, according to the vendor's own pricing page.
- In a reply on the listing the developer says speed changes to theme files stay after uninstalling, and advises duplicating the theme first.
Tapita AI SEO Optimizer
- Works only on Shopify stores; it is installed from the Shopify App Store.
- Paid plans cost more on bigger Shopify plans: $5 a month extra on Grow, $30 on Advanced and $60 on Shopify Plus.
- The free plan gets 5 AI credits that do not renew; extra audit pages and AI credits beyond a plan are charged on top.
- Google Merchant Center recovery and the Ultimate Growth Service are separate paid services.
Key features
SEOWILL
- SEO and GEO audit
- A full-site audit on every plan, plus on-page audits of product, collection and blog pages: 20 pages free, 1,000 on Pro and unlimited on Premium.
- Speed optimization
- Basic, rocket and turbo modes by plan, from instant page loads to deferred scripts, lazy-loaded images and video, critical CSS and code compression.
- Image compression and alt text
- Compresses and renames images and writes alt text by rule: 50 images on the free plan, 2,000 a month on Pro and 6,000 on Premium.
- AI blog posts and page copy
- An AI blog generator, a keyword content planner and on-page copy fixes, all paid for from one pool of AI credits: 30, 200 or 500 by plan.
- Meta tags, schema and llms.txt
- From Pro, rule-based meta tags in bulk, JSON-LD including FAQ and How-To markup, an llms.txt file for AI search and automatic redirects for broken links.
- Competitor analysis and internal links
- Premium adds competitor GEO and SEO analysis, which compares keywords with rival sites (10 a month, 50 in all), and AI internal linking.
Tapita AI SEO Optimizer
- On-page SEO audit
- Unlimited on-page audits on every plan; the site-wide audit and llms.txt cover basic pages for free, 150 pages on Business and 500 on Premium.
- AI meta data
- Bulk editing and AI writing of meta titles and descriptions, using monthly AI credits: 100 on Business and 500 on Premium.
- Google schemas
- Adds JSON-LD structured data for rich results; the free plan includes the essential schemas.
- Image optimization
- Compresses images (30 a day free, 100 or 500 a day automatically on paid plans) and bulk-writes product image alt text and file names.
- Page speed
- Instant page speed on the free plan, advanced speed features on Business, and regular real-user monitoring and tuning on Premium.
- Fixes done by the team
- The free plan includes chat help with common SEO issues; Business adds a team that fixes all SEO and Google Search Console errors.
Plans
SEOWILL
Free$0
Full-site audit, basic speed boost, 50 images, 20 on-page audits, 30 AI content credits, 30 blog credits and Shopify Sidekick.
Pro$29.99
per month, billed every 30 days
Rocket speed mode, 2,000 images and 200 AI credits a month, 1,000 page audits, JSON-LD, broken-link redirects, llms.txt and meta tag rules.
Premium$59.99
per month, billed every 30 days
Turbo speed mode, 6,000 images and 500 AI credits a month, unlimited page audits, competitor GEO and SEO analysis and AI internal linking.
Tapita AI SEO Optimizer
Free$0
Unlimited on-page audits, essential JSON-LD schemas, 30 image compressions a day, alt text and file names for 50 products, and 24/7 chat.
Business$9.99
per month on the Shopify Basic plan, billed every 30 days
Audit and llms.txt for 150 pages, 100 AI credits a month, 100 images a day, broken-link redirects. +$5 on Grow, +$30 Advanced, +$60 Plus.
Premium$49.99
per month on the Shopify Basic plan, billed every 30 days
500 pages, 500 AI credits a month, 500 images a day, regular real-user speed tuning and an onboarding call. Same surcharges by Shopify plan.
Ways to pay less
SEOWILL
- Annual discount
Save 20% with yearly billing
The listing offers Pro at $287.90 a year and Premium at $575.90 a year, a 20% saving; the vendor's site puts these at $23.99 and $47.99 a month.
Tapita AI SEO Optimizer
- Annual discount
Save 15% with yearly billing
The listing offers Business at $101.88 a year and Premium at $509.88 a year, which it says saves 15% against monthly billing.
Common questions
Which is cheaper, SEOWILL or Tapita AI SEO Optimizer?
As of Oct 23, 2026, Tapita AI SEO Optimizer is cheaper to start with: $9.99 a month, against $29.99 a month for SEOWILL. SEOWILL starts at $29.99 per month, billed every 30 days, and Tapita AI SEO Optimizer starts at $9.99 per month on the Shopify Basic plan, billed every 30 days.
Which has a free plan, SEOWILL or Tapita AI SEO Optimizer?
As of Oct 23, 2026, both SEOWILL and Tapita AI SEO Optimizer have a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.